Whether you want to improve your content marketing strategy or simply want to build your brand, social media is almost always a major tool in your toolbox. In this episode we are talking with Keith Keller who has been a Twitter strategist since the early days of the platform.

Keith discusses how to Amplify Your Message, Build Your Brand, and Create a Community via Twitter and Twitter Spaces. We also ask him about Social Audio, what it is, and how Twitter Spaces approaches the medium of social audio.

You can find Keith Keller on Twitter at @KeithKellerhttps://twitter.com/KeithKeller?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Community Building and Marketing with Twitter Spaces with Guest, Keith Keller

SOCIAL AUDIO TECH CHECK (THEME SONG)

More creative experiments with generating music using Suno.ai (etc) 

This series of experiments will become the theme for an ongoing exploration into the power of Substack for creators.

http://Substack.com/@KeithKellerAU

You can follow the experiments on Keith's regular show

http://WhereIsKeithToday.com (Event Calender)

..... and now back to the music.

“Substack Is Going Mainstream”

(Chorus Intro) 

Substack is going mainstream,  
From the niche to the dream.  
Voices rise, breaking the frame,  
It’s a new frontier with a familiar name.  

(Verse 1)  

It started as a whisper, a spark in the feed,  
Writers finding voices, planting digital seeds.  
Now discovery’s the rhythm, connection’s the tune,  
Audience lightning growing under a Substack moon.  

(Pre Chorus)  

Still early in the golden haze,  
The crowd’s not too loud, the field still plays.  

(Chorus)  

Substack is going mainstream,  
From the niche to the dream.  
Voices rise, breaking the frame,  
It’s a new frontier with a familiar name.  

(Verse 2)  

The challenge is the balance, to stay true and free,  
Hold that creator soul in the storming sea.  
Two thousand twenty five,the year we decide,  
How far the wave goes, how wide the tide.  
 
(Bridge)  

Can we scale the mountain without losing the art?  
Every platform’s heartbeat starts in the heart.  


(Double Chorus)  

Substack is going mainstream,  
From the niche to the dream.  
Voices rise, breaking the frame,  
It’s a new frontier with a familiar name.  

Substack is going mainstream,  
This is more than just a scheme.  
Ink and code, the perfect theme,  
For a new world built on the writing dream.

Substack Is Going Mainstream

More creative experiments with generating music using Suno.ai (etc)

This series of experiments will become the theme for an ongoing exploration into the power of Substack for creators.

Substack.com/@KeithKellerAU

You can follow the experiments on Keith's regular show

http://WhereIsKeithToday.com (Event Calender)

..... and now back to the music.

“Substack Is Going Mainstream”

(Chorus Intro)

Substack is going mainstream,
From the niche to the dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

(Verse 1)

It started as a whisper, a spark in the feed,
Writers finding voices, planting digital seeds.
Now discovery’s the rhythm, connection’s the tune,
Audience lightning growing under a Substack moon.

(Pre Chorus)

Still early in the golden haze,
The crowd’s not too loud, the field still plays.

(Chorus)

Substack is going mainstream,
From the niche to the dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

(Verse 2)

The challenge is the balance, to stay true and free,
Hold that creator soul in the storming sea.
Two thousand twenty five,the year we decide,
How far the wave goes, how wide the tide.
 
(Bridge)

Can we scale the mountain without losing the art?
Every platform’s heartbeat starts in the heart.

(Double Chorus)

Substack is going mainstream,
From the niche to the dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

Substack is going mainstream,
This is more than just a scheme.
Ink and code, the perfect theme,
For a new world built on the writing dream.

Substack Is Going Mainstream (2)

More creative experiments with generating music using Suno.ai (etc)

This series of experiments will become the theme for an ongoing exploration into the power of Substack for creators.

Substack.com/@KeithKellerAU

You can follow the experiments on Keith's regular show

http://WhereIsKeithToday.com (Event Calender)

..... and now back to the music.

“Substack Is Going Mainstream” 

(Intro Chorus) 

Substack is going mainstream,  
From a niche to a digital dream.  
Voices rise, breaking the frame,  
It’s a new frontier with a familiar name.  

(Verse 1)  

It started as a whisper, a spark in the feed,  
Creators find their voice and create at lightspeed.  
We are scaling up without selling out,  
Gentle souls finding an audience without having to shout

(Pre Chorus)  

It’s still very early in these golden days,  
The crowd’s not too loud, and the tech will amaze.  

(Chorus)  

Substack is going mainstream,  
From a niche to a digital dream.  
Voices rise, breaking the frame,  
It’s a new frontier with a familiar name.  

(Verse 2)  

The challenge is the balance, to stay true and free,  
Hold that creator soul in the storming sea.  
Two thousand twenty-five, the year we decide,  
How far the wave goes, how wide the tide.  
 
(Bridge)  

Can we scale the mountain without losing the art?  
Every platform’s heartbeat starts in the heart.  


(Double Chorus)  

Substack is going mainstream,  
From a niche to a digital dream.  
Voices rise, breaking the frame,  
It’s a new frontier with a familiar name.  

Substack is going mainstream,  
Find Your Tribe, Build Your Team
Be Yourself, Create Your Theme
It’s a brand new world, built on creative dreams

Substack Is Going Mainstream (3)

More creative experiments with generating music using Suno.ai (etc)

This series of experiments will become the theme for an ongoing exploration into the power of Substack for creators.

Substack.com/@KeithKellerAU

You can follow the experiments on Keith's regular show

http://WhereIsKeithToday.com (Event Calender)

..... and now back to the music.

“Substack Is Going Mainstream”

(Intro Chorus)

Substack is going mainstream,
From a niche to a digital dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

(Verse 1)

It started as a whisper, a spark in the feed,
Creators find their voice and create at lightspeed.
We are scaling up without selling out,
Gentle souls finding an audience without having to shout

(Pre Chorus)

It’s still very early in these golden days,
The crowd’s not too loud, and the tech will amaze.

(Chorus)

Substack is going mainstream,
From a niche to a digital dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

(Verse 2)

The challenge is the balance, to stay true and free,
Hold that creator soul in the storming sea.
Two thousand twenty-five, the year we decide,
How far the wave goes, how wide the tide.
 
(Bridge)

Can we scale the mountain without losing the art?
Every platform’s heartbeat starts in the heart.

(Double Chorus)

Substack is going mainstream,
From a niche to a digital dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

Substack is going mainstream,
Find Your Tribe, Build Your Team
Be Yourself, Create Your Theme
It’s a brand new world, built on creative dreams

Substack Is Going Mainstream (4)

More creative experiments with generating music using Suno.ai (etc)

This series of experiments will become the theme for an ongoing exploration into the power of Substack for creators.

http://Substack.com/@KeithKellerAU 

You can follow the experiments on Keith's regular show.

http://WhereIsKeithToday.com (Event Calender)

..... and now back to the music.

“Substack Is Going Mainstream”

(Intro Chorus)

Substack is going mainstream,
From a niche to a digital dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

(Verse 1)

It started as a whisper, a spark in the feed,
Creators find their voice and create at lightspeed.
We are scaling up without selling out,
Gentle souls finding an audience without having to shout

(Pre Chorus)

It’s still very early in these golden days,
The crowd’s not too loud, and the tech will amaze.

(Chorus)

Substack is going mainstream,
From a niche to a digital dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name.

(Verse 2)

The challenge is the balance, to stay true and free,
Hold that creator soul in the storming sea.
Two thousand twenty-five, the year we decide,
How far the wave goes, how wide the tide.
 
(Bridge)

Can we scale the mountain without losing the art?
Every platform’s heartbeat starts in the heart.

(Double Chorus) 

Substack is going mainstream,
From a niche to a digital dream.
Voices rise, breaking the frame,
It’s a new frontier with a familiar name. 

Substack is going mainstream,
Find Your Tribe, Build Your Team
Be Yourself, Create Your Theme
It’s a brand new world, built on creative dreams

Substack Is Going Mainstream (Ballad)

Substack Is Going Mainstream (Harmonies)

I'm a loser who occasionally makes a big play. I also produce podcasts, write editorials, and record voice-overs. 

Community Building and Marketing with Twitter Spaces with Guest, Keith Keller

Billy Dees