Los Angeles dream pop indie pop band the black watch has made 17 LPs of guitar-driven, highly poetic, mid-period Beatles-influenced music that has been compared to The Velvet Underground in a fight with The Soft Boys; and featured in such magazines as Rolling Stone, The Big Takeover, Magnet, Popmatters, USA Today, and many many others.

The Loop Loft was founded by drummer / producer / loop guru, Ryan Gruss. A boutique sample shop, The Loop Loft prides itself on releasing the highest quality loops available anywhere. 

The Loop Loft is now part of The Native Instruments family.

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