90s90s Dance Radio 2023 WOW.Jingles & Branding

Relaunching the Kingdom’s first and currently only English-language radio station, Radio Bahrain 96.5FM.

Aimed at English-speaking Bahraini and expat residents between 10 and 55, the station has a wide audience in terms of cultures and backgrounds. So they were in need of audio branding that unifies the station and its digital platforms under a single sonic identity. Plus a visual ident for screen devices.

The sound production and motion graphic had to contribute to the station’s ambition of being a dynamic brand. Not only in the Kingdom, but in the Arab world.


Hot AC + CHR = Hot CHR

The creative formula had to fit that wide age demographic, mostly focused on the younger end to achieve the desired brightness of sound. It could be called a CHR package with a touch of Hot AC, reflecting a current mix of Pop with Pop-Rock, Urban and Dance. Or, given the climate, Hot CHR might be a better name?

Consisting of 10 custom-made jingles, and news, service & contest imaging, this is the 2023 sound for Radio Bahrain 96.5FM.

Radio Bahrain 96.5 - Bahrain | Demo

Talpa's Radio 10 once again trusted Wisebuddah to create a host of new AC themes to complement their current playlists. The latest package sees a complete station sound revamp with a host of new station wide themes; with musical influences spanning from 70s/80s hits through to contemporary mainstream pop. The new package also features a set of special themes that were curated to mark Radio 10's special ‘80s Top 1500’ month.

Wisebuddah Radio 10 2023

538 IMAGING HIGHLIGHTS 2023

3FM IMAGING // JULI-AUGUSTUS

KiSS 92.5: Taylor Swift Promo [2023]

RADIO IMAGING HIGHLIGHTS

MNM • POWER INTROS • COMPILATIE 2023.4

Monthly highlights from the most trusted imaging service in the world. Have a listen to what we’ve been up to…

538 IMAGING HIGHLIGHTS 2023

Bodi Greefhorst