SHARE RECORDS represents a new school sounds. 
It's showcases the latest sounds from abroad tech house and deep house as well as welcome newest talents from around the world.

For more info: sharerecords@mail.com
                          sharerecordings@gmail.com

Label based in Guimarães - Portugal
sofaloungemusic@gmail.com

ell, I remember—back in the days when raves were promoted primarily by flyers printed on actual paper and distributed to record shops that had bricks-and-mortar storefronts you could go and visit—that a “DJ profile” used to just mean someone’s name and their affiliations to rave collectives…and, later, to record labels. Sure, those DJs that were big enough to have an agent probably already had a paragraph or two about them written down somewhere, but they circulated in a smaller, closed circuit of “professionals” behind the scenes. About 15 years later (for me, at least), even beginning DJs have a carefully-crafted “bio” to email to anyone, to bundle into their press kit, and to post on their blog, personal website, MySpace Music profile, Facebook fanpage, Soundcloud user page, Resident Advisor DJ page, and so on. The move of event promotion from paper flyers (where text space is expensive) to the internet (where space is cheap, but attention is hard to keep) has vastly expanded the amount of information we expect to have available for a DJ: a few well-targeted web searches about any particular DJ will provide you with a discography (including collaborations and remixes), DJ-charts (where a DJ lists his/her “top ten” records of the moment), several versions of the DJ’s biography, images of him/her, DJ-mixes/podcasts, videos of the DJ performing live, and—if s/he is doing well—a few interviews. These changed expectations mean that DJs launching their careers now are under enormous pressure to generate “media presence” at levels that DJs of the 80s and 90s never even imagined. In particular, the “biographic” aspect of the DJ profile has become an important element of career-building and marketing; and, like any other type of marketing, there are certain narratives (story lines, themes, events) that “sell” well.

In other words, there are clichés and standard formulas for writing a DJ profile, and the sheer number of DJ profiles available today makes these clichés obvious. Certainly, anyone who goes out to Electronic Dance Music (EDM) events (and, therefore, is active in the online communities that list these events) has probably read hundreds if not thousands of DJ bios already, and can probably name a few of these formulas without effort. When I polled friends and acquaintances who were involved in EDM scenes, here’s the short list I got (including a few of my own)

A disc jockey (abbreviated D.J. or DJ) is a person who plays recorded music for an audience. Originally, "disc" (sometimes spelled "disk", although this is now uncommon) referred to phonograph records, not the later compact discs. Today, the term includes all forms of music playback, no matter the medium.

There are several types of disc jockeys. Radio DJs or radio personalities introduce and play music that is broadcast on AM, FM, shortwave, digital or internet radio stations. Club DJs select and play music in bars, nightclubs or discothèques, or at parties or raves, or even in stadiums. Hip hop DJs select and play music using multiple turntables to back up one or more MCs/rappers, perform turntable scratching to create percussive sounds, and are also often music producers who use turntablism and sampling to create backing instrumentals for new tracks. In reggae, the DJ (deejay) is a vocalist who raps, "toasts", or chats over pre-recorded rhythm tracks while the individual choosing and playing them is referred to as a selector.[1] Mobile DJs travel with portable sound systems and play recorded music at a variety of events. Some mobile DJs also serve as the master of ceremonies or MC directing the attention of attendees, and maintaining a room-wide focus on what is included in the event's agenda.[2] According to a 2012 study, there are approximately 1¼ million professional disc jockeys in the world.[3]

The title "DJ" is also commonly used by DJs in front of their real names or adopted pseudonyms as a title to denote their profession and the music they play

House music é um estilo musical surgido em Chicago, nos Estados Unidos, na primeira metade da década de 1980. Há muitos mitos sobre como ocorreu o nascimento da house music, mas de fato nenhum deles detém fontes e nem ao menos se sabe quais foram os produtores que trabalharam com maior afinco no desenvolvimento da cultura house music. Muitos dizem que a house music é uma vertente da disco music e da electropop dos anos 70, pois foram estilos de música quase que contemporâneos1 . Frankie Knuckles é aclamado por muitos como o "pai" da House Music , ele que é um dos pioneiros deste gênero juntamente com outros nomes como Tony Humphries3 . Atualmente existem muitas sub-vertentes do house, tais como: funky-house, tech-house, disco-house, progressive house, electro-house, acid house, soulful house, neo-jazz-house, entre outros.4

O elemento comum de quase toda a house music é uma batida 4/4 gerada numa bateria eletrônica, completada com uma sólida (muitas vezes também gerada eletronicamente) linha de baixo e, em muitos casos, acréscimos de "samplers", ou pequenas porções de voz ou de instrumentos de outras músicas. Representa, de certa forma, também uma evolução da disco music dos anos 70. A maioria dos projetos (desenvolvidos por DJs e produtores) e grupos de house music têm como origem a Itália, a Alemanha, a Bélgica, além dos Estados Unidos e Reino Unido.

brdaniels is following