By recognizing the impact of the external environment, managers can anticipate turbulence and shape the culture accordingly. Organizational managers and leaders face daily challenges arising from both external and internal environments. To navigate environmental turbulence effectively, it is crucial to design an organizational culture that aligns with the industry's dynamics and prepares for potential disruptions. Creating an intentional culture involves aligning values, beliefs, and behavioral norms with the specific demands of the industry. Tools such as vision and mission statements, reward systems, and fostering open communication and collaboration can help shape the desired culture. Additionally, a strong organizational culture that promotes innovation, agility, and continuous learning empowers managers to proactively respond to changes in the external environment. By intentionally designing a culture that embraces flexibility, change, and empowers managers to lead during turbulence, organizations can better navigate through episodes of uncertainty and capitalize on opportunities for growth and success.

Preparing Culture for External Environmental Turbulence

In this in-depth session, we explore the rise of artificial intelligence and its impact on the future of work, creativity, and society. This talk challenges common assumptions and surfaces the most urgent ethical questions emerging in business and technology today. Topics include AI’s role in healthcare, education, automation, ownership, and surveillance—and whether the power behind these tools should be democratized or controlled.

We unpack the historical, institutional, and philosophical parallels of today’s AI moment—from the printing press and the LLC to the Church’s control over literacy—and reflect on how decisions being made right now will shape the world we live in tomorrow.

🔍 Covered in this presentation:

-What is AI? (Narrow AI, General AI, Superintelligence)
-The evolution of AI and the rise of generative models
-Who controls AI—and who should?
-Can an idea created by AI be copyrighted?
-Are we preparing for jobs that don’t exist yet?
-AI in healthcare, marketing, and education
-Ethical tensions: bias, surveillance, job displacement, creative ownership

Core debate: Should AI be open-sourced? Should AI replace humans in high-skill roles?

⚖️ Key Questions Still Up for Debate:

-Can we balance innovation and ethics?
-Should powerful AI be controlled by governments, corporations, or the public?
-Who gets left behind in a digital world—and who decides?
-What is lost when we replace human judgment with machine precision?

This isn’t just a tech talk—it’s a call to leadership, critical thinking, and responsible innovation.

AI & The Future of Work | Innovation, Control & Human Impact

The Dr. Claude Kershner Show empowers students, professionals, and scholars by offering practical examples of Strategic Entrepreneurship. In a series of teachings, interviews, and stories, we confidently provide evidence-based tactics to take teams and organizations through life cycle transitions.

AI & The Future of Work | Innovation, Control & Human Impact

The Dr. Claude Kershner Show

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