In this podcast series, a panel of industry insiders discusses the situation surrounding mobile advertising fraud.

Listen to the full podcast at Conversantmedia.eu: http://info.conversantmedia.eu/blog/podcast-mobile-ad-fraud-what-why-and-how

What are the fraudsters doing to game the system? And how can reputable individuals and organisations in the industry work to stop this illegal practice?

The panel for this podcast series:
· Chris Mumford, Trading Director at M&C Saatchi Mobile
· Luke Dansie, Account Director at Fetch
· Mark Brill, Senior Lecturer in Future Media
· Elliott Clayton, Commercial Director at Conversant

Series 2: Mobile ad fraud - What, why and how?

What are the different types of mobile ad fraud?

How can mobile ad fraud be stopped?

For over 20 years, Conversant has been transforming the way that brands reach and talk to consumers, to drive meaningful relationships at incredible scale.

Series 2: Mobile ad fraud - What, why and how?

Conversant Europe Podcast