In this week’s podcast, I chat with Thijs van Mil, Head of Product & Omnichannel at INTERSPORT Group. We discuss the latest e-commerce trends, how Intersport is getting ready for Black Friday, and how they have adapted their service to aid the local needs of their clients while remaining a global brand. A great conversation with many valuable insights. Enjoy this first episode of a brand new series: Coen and ecommerce.

GLOBAL BRANDS WITH LOCAL STRATEGIES - THIJS VAN MIL (INTERSPORT) - COEN & ECOMMERCE #1

A weekly podcast on all things e-commerce featuring industry experts. Part of Story of AMS.

GLOBAL BRANDS WITH LOCAL STRATEGIES - THIJS VAN MIL (INTERSPORT) - COEN & ECOMMERCE #1

Coen van Hees