On this episode, Debbie talks with Robin Petravic and Catherine Bailey about their qualifications to run Heath Ceramics. "I threw a pot in high school … it was pretty good;" why they don't advertise: "It's better to be interesting than to hire someone to make you sound interesting when you're not;" and their aim to build a holistic business model, one that integrates designing, making, and selling.

Design Matters With Debbie Millman: Robin Petravic + Catherine Bailey

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Design Matters by Debbie Millman features interviews with designers, artists and cultural leaders, including Lawrence Weiner, Barbara Kruger, Malcolm Gladwell, Eric Kandel, Stefan Sagmeister, John Maeda, Jonathan Hoefler and Tobias Frere-Jones, Michael Arad, Milton Glaser, Massimo Vignelli, Paula Scher, Steven Heller, Jonah Lehrer, among others.

In 2011, Design Matters received the People’s Design Award from the prestigious Cooper-Hewitt National Design Awards.

Subscribe to Design Matters for free on iTunes, where new episodes are uploaded weekly: http://itunes.apple.com/us/podcast/design-matters-debbie-millman/id328074695