YTB Fatt- is a West Memphis, Arkansas born and raised Hip Hop artist.
Growing up with personal hardships, he was in search of an outlet and
found comfort in listening and making music. He used his musical
inspirations such as Yo Gotti, Meek Mill, Moneybag Yo, and DeadEnd
Jizzle to help shape his own unique sound and approach to the rap game.
After being proclaimed as hometown hero, YTB Fatt started sharing his craft with the world in 2018, in an effort to make his voice known outside of the South.
 
In 2022, his music and street credibility caught the attention of Grammy
nominated rapper, Moneybagg Yo, which resulted in him signing YTB Fatt
to his music label, BreadGang. With BreadGang's home base being Miami,
home to famous rappers like Lil Wayne, The City Girls, Rick Ross, Trick
Daddy, and countless others, the future is looking bright, as he surrounds
himself around successful predecessors in one of the new meccas of hip
hop music. YTB Fatt has already caught the attention of top tier music
media outlets such as the Miami New Times, Lyrical Lemonade, Thizzler,
Revolt, and Hot 97.
 
YTB Fatt already exploded on the scene when he shut down 305 with his
star-studded Miami debut put on by his mentor Moneybagg Yo as well as
his new street-buzzing tracks "I Told You That" and "Don't Crash". Fatt stays true to his southern roots with his charm and humility, dedicating himself to his music to make a name for himself among the greats. Setting new goals for himself through his career, he aims to create generational wealth for his family, win a grammy nomination and reach chart topping hits on a global level.

Emerging from Landover, Maryland, Nino Paid has transformed his pain into powerful verses that resonate with authenticity. Born into a life marked by loss—parents, friends succumbing to street violence—he found solace in the rhythm and rhyme of his own creation.

From the haunting nights spent homeless, seeking refuge in train stations and cars, to the battles etched into every lyric, this young artist's journey is a testament to resilience. Writing music since childhood, he unleashed his soul in October 2023 with the release of his debut music video, 'Pain & Possibilities.'

In just under two months, the video became a viral sensation, capturing the public's attention and propelling him into the spotlight. The music industry took notice, and the powerhouse that is Sony Music Entertainment swiftly recognized his talent, sealing a deal that now paves the way for a promising future.

This rapper's narrative is not just about overcoming adversity; it's a sonic journey through the depths of struggle, a lyrical testament to survival, and a testament to the unwavering spirit of a gifted artist from Landover who has turned pain into possibilities."

Slo-Be Bryant 4 is set to release on October 25th, 2024! 🖤🥀

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'LIL HERB' OUT NOW ⏳: gherbo.lnk.to/LilHerb

BOOKINGS: Jacqueline.ReynoldsDrumm@caa.com

“It's like finding your roots, getting in touch with your old self and that hunger you had when you first started, the energy that made the world fall in love with Lil Herb,” says G Herbo of his new project, Lil Herb. Named after the moniker he broke through with 15 years ago, it’s both an album and a time machine. After helping invent and globalize Chicago drill, launching the Swervin Through Stress nonprofit, and scoring his biggest hit “Went Legit” off his 2024 mixtape Greatest Rapper Alive (13M direct-to-fan streams), Herbo is now reaching back and looking forward. He recorded 100 songs over a year, revisited old favorites, and returned to Chicago studios with his day-ones. The result blends soulful No I.D.-crafted hip hop, menacing drill, and a rare Wyclef Jean feature—plus a reunion with the late Juice WRLD.  “I'm at the finish line… I'm in full control of my destiny now. I've finished the marathon I started when I was 16, when I was Lil Herb.”

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