Hyro The Hero is a modern-day rock star. A product of hip-hop, punk, and heavy-rock fusion, the Houston-bred artist leans into his influences boldly, creating a sound that is all his. It is at its most progressive on his new mixtape Kids Against the Monsters, a nuanced piece of reflective storytelling that paints the picture of frustration, fear, and anger at the current state of the world. With perceptive lyrics and aggressive instrumentals, the project channels the truth-telling of old school rap and the emotional rawness of 90s grunge. Hyro has received critical praise from the likes of BBC, Afropunk, and Alt Press, solidifying him as the type of artist that grabs listeners across cultures and brings them together for a movement. With this new project, that movement calls for all the “Kids” to face their monsters in the same spirit that all of Hyro’s music encapsulates – a celebration of the human experience, however flawed and ugly it may be.

I hope you enjoy these Creative Commons samples. I'll add more in the future as well. You may also enjoy my music at: http://soundcloud.com/stretta

Robert Scoble is Upload VR's Entrepreneur in Residence. Searches the world for the best technology and reports that on Facebook at https://www.facebook.com/scobletechnology/

I discovered SoundCloud early on after attending the Creative Commons Summit, where I saw its potential for independent artists. Over the years, I’ve watched the shift from music to gaming, where esports players now earn hundreds of thousands of dollars in prize money, while most musicians are forced to become teachers to survive.

Recently, a gamer who has made $781,000 from competitive gaming reached out to buy my three-letter SoundCloud ID: “jam”. But this username represents more than just a handle—it’s a piece of my music journey, and I’m not selling it.

Instead of giving in to this trend, I’m embracing AI-generated music and using SoundCloud as a space to explore new creative possibilities. If you’re here, I hope you listen, explore, and stay connected—because music still matters.

New album "Things Are Great" out now!
https://linktr.ee/bandofhorses

Di Hayward is following