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MASA - OUT JULY 25

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Some artists define a genre, but Lil Baby defines a generation. The GRAMMY Award-winning rapper has smashed records, made history, and impacted the course of modern hip-hop with his instantly identifiable and inimitable style. He has garnered dozens of multi platinum certifications and tens of billions of streams as arguably the biggest new rapper to emerge this decade. Following the success of his platinum full-length debut Harder Than Ever in 2018, he seized #1 on the Billboard Top 200 with 2020’s My Turn, becoming “the year’s #1 selling and #1 streaming album in the US.” At first, it cemented him as “2020’s first and only artist to go double-platinum,” but it has since gone quadruple-platinum and has logged 85 weeks in the top 10 of the Top R&B/Hip-Hop Albums chart – marking the longest top-tier run in the chart’s history. 

 

He notably tied Prince and Paul McCartney for Billboard Hot 100 hits and Taylor Swift for “most weeks atop the Billboard Top 200 in 2020” with a total of 6. Out of eight nominations, he scored his first GRAMMY® Award in 2022. He has appeared on the covers of Rolling Stone and the Billboard R&B/Hip-Hop Power Players Issue in addition to receiving honors from VEVO, Rap Caviar, the Apple Music Awards, and more. He teamed up with Lil Durk for The Voice of the Heroes, marking his second #1 debut on the Billboard Top 200. It’s just the beginning though. He’s bound to revolutionize the culture again with his third album in 2022. Most recently, he released “Right On” and “In A Minute” which both songs debuted on Billboard’s Hot 100 chart. This feat puts Lil Baby in rare territory, making him the youngest of only 12 artists to have ever landed 100 or more songs on the Hot 100. This generation belongs to Lil Baby.

Known for her viral Hip Hop and R&B remixes of popular music. In 2017, she became an overnight star, with millions of people watching her. Leveled Up Music Group Artist Layton Greene is the next big thing of this Generation Z.

Layton is a Nashville, TN native but raised in E. Saint Louis. “I didn’t grow up in a musical family, but my Daddy loves music and my love for music started there”, says the singer. At 18 years old she started taking singing seriously.

Greene began making videos of herself singing some of her favorite tunes and posting them on social media. One of them was a version of Kodak Black's "Roll in Peace," with Greene putting her own spin on the lyrics. To her surprise, after posting it, the clip began attracting attention far beyond her circle of friends, going on to receive more than a million views. 

Layton Greene next partnered with producer G-Styles, recording a more professional version of what she called her "Roll in Peace Remix," and after it was posted online in November 2017, it exploded, receiving over three and a half million plays. The track became popular enough to rise to number 12 on the Hot R&B Songs chart. A few days before the end of 2017, Greene dropped her second studio track, an interpretation of Derez De'Shon's "Fed Up" that she called "Fed Up Remix." With G-Styles once again at the controls, Layton had recorded another success, and she celebrated by quitting her day job at a restaurant to focus on music full-time.

May 2018 Layton Greene debuted her original music and first single titled “Myself”.

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