Born the youngest of ten children, raised in Southwest Detroit and a resident of Nashville since 2005, Jack White is one of the most prolific and renowned artists of the past fifteen years.

When the White Stripes started in 1997 no one, least of all Jack, ever expected that a red-and-white two-piece band would take hold in the mainstream world. With the release of 2001’s White Blood Cells the band was thrust on magazine covers and captivating audiences through worldwide touring. “Fell in Love With a Girl” served as the band’s breakthrough hit and its accompanying Michel Gondry Lego clip was chosen by Pitchfork Media as the #1 music video of the 2000’s.

The release of Elephant in 2003 not only cemented the band’s reputation as a force to be reckoned with, but it also offered the hit “Seven Nation Army” which has since become appropriated as a de facto stadium chant for many sports teams the world over.

In 2004 White teamed up with Loretta Lynn to produce and perform on her Van Lear Rose album, an effort that won Grammy’s for Best Country Album and Best Country collaboration with vocals for the single “Portland, Oregon.” To date White has won nine Grammys in seven different categories.

White formed a “new band of old friends” the Raconteurs in 2006 and their debut album Broken Boy Soldiers showed a markedly different side, most notably one where songwriting, vocal and guitar duties were shared. The success of their debut-single “Steady, As She Goes” proved that White’s previous accomplishments were no fluke.

To take it even further, in 2009 White took to his original instrument, the drums, and started the Dead Weather with members of the Kills, Queens of the Stone Age and the Greenhornes. Releasing two albums in two years and unleashing a dark, captivating live show upon curious audiences, the Dead Weather futher-cemented Jack White’s musical versatility and range.

Also in 2009, White opened the doors to his very own record label, Third Man Records, where he has produced over 120 records in less than three years. Spanning artists as varied as Jerry Lee Lewis, the Smoke Fairies, Wanda Jackson, Black Milk and Stephen Colbert, the label has quickly developed a reputation as a leader in the vinyl record industry.

In January 2012 White announced the upcoming release of his debut album Blunderbuss which will be accompanied by extensive touring across the world.

NESCAFÉ Basement is a creative platform that nurtures the talent and drive of a group of gifted unknown youngsters and their love for Music. It's about being cool, about making a statement, about being bold and most importantly about having fun. The journey of NESCAFÉ Basement takes their individuality and music from humble jam sessions to mainstream audiences, as you witness their coolness and the magnificence of their talent.

(King of Punjabi rap - Pioneer of Desi Hip-Hop - Music Producer) Ra Raja aka Bohemia is a Punjabi Rapper and Music Producer from California , USA. Bohemia quickly gained popularity in 2002 with his independent debut album, ‘Vich Pardesan De’ which hit the Top Ten on BBC Radio 1 UK. The following album, ‘Pesa Nasha Pyar’, became the first full-length Punjabi-Rap album released by a major label in the history. It brought Bohemia increased popularity, including his recent multi-record deal with music mogul Universal Music Group Pvt. Ltd. India. It also brought his creation of Punjabi Rap to mainstream recognition making Bohemia known as pioneer of a new genre of music: Desi-Hip-Hop. In 2006 ‘Pesa Nasha Pyar’ hits No.2 on Maxim Magazine’s Top10 Downloads, and No.3 on Planet M Chart. Bohemia appears in XXL Magazine New York, USA. He enters Bollywood in 2009 with the title track for Warner Bros. feature film Chandni Chowk to China, in which he also appeared in the video with Akshay Kumar and Deepika Padukone. In 2010, ‘Da Rap Star’, his third album receives four nominations at the UK Asian Music Awards and PTC Punjabi Music Awards, including ‘Best Punjabi Album’ and ‘Best Music Director’. ‘Da Rap Star’ also remains No. 1 on Planet M Chart Punjabi for several weeks. Bohemia then went on touring in summer 2009. He recently appeared on the title track of UMG’s mega-compilation called ‘The best of the best Sher-e-Punjab', titled ‘Putt Punjabi’, on February, 2010. Bohemia is one of the best-selling artists of the year, making him the flagship artist of Universal Music Group India. Bohemia was ranked 25th on Desiclub.com’s list of the 50 Coolist Desis. “Ek Tera Pyar”, his second single from ‘Da Rap Star’ entered the B4U Top Ten Chart, becoming the first none film track to do so. Bohemia was amongst the top 100 most searched Asian artists on yahoo.com. He has released three albums and has been featured on over 25 major label compilations to date.

DISCOGRAPHY

"Vich Pardesan De" | Independent 2003
Bohemia's first album, Vich Pardesan De (In The Foreign Land), was released independently in 2003 and was soon among the Top 10 most requested on BBC Radio1 in the UK. 

"Pesa Nasha Pyar" | UMG 2006
His next album, Pesa Nasha Pyar (Money Addiction Love), was released in 2006 under Universal Music Group India Pvt. Ltd. and Bally Sagoo's Ishq Records, UK making it the first ever full-length Punjabi Rap album to be released by a major label in the world. PNP hit #6 on the Radio Mirchi Chart India. 

"Da Rap Star" | 2009
After having burnt up music charts with his Bollywood songs, Bohemia's highly awaited album Da Rap Star has finally released (Universal Music Group, April 2009). Da Rap Star, written and produced entirely by Bohemia hit #1 on Planet M/Music World Chart in Punjab, and #7 on B4U Chart India. 
                                                                         
BOLLYWOOD FILMS

"Chandni Chowk to China"
Warner Bros. Sippy Ent. 2009
Directer Nikhil Advani. 
Staring Akshay Kumar & Deepika Padukone.
Bohemia wrote and produced the title track for Warner Bros. Chandni Chowk to China (Hindi: चाँदनी चौक टू चाईना, Urdu: چاندنی چوک ٹو چائنا) is a Hindi film which released on 16 January 2009. The film is directed by Nikhil Advani and stars Akshay Kumar and Deepika Padukone.

"8 x 10 Tasveer" 
Percept Picture Company 2009
Directer Nagesh Kukunoo.
starring Julian S. Low, Akshay Kumar, Sharmila Tagore & Javed Jaffrey.
Akshay teams up with Bohemia for a song in 8 x 10 Tasveer. Navin Shah, CEO of Percept Picture Company, says, "...Bohemia is a very popular rap artist and we are very happy that he has given his music for our film."'8x10 Tasveer' starring Julian S. Low, Akshay Kumar, Ayesha Takia, Sharmila Tagore, Javed Jaffrey, and Anant Mahadevan is directed by Nagesh Kukunoo.



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