The Introduction” is a raw street record — no hook, just bars. EveryoneLovesIce delivers cinematic, autobiographical lyrics pulled from real-life experiences with figures like Nipsey Hussle, 50 Cent, Suge Knight, and Freeway Rick (the real Rick Ross). Released under Luxurious Entertainment and distributed by Roc Nation.

The Introduction

EveryoneLovesIce is a South Central LA rapper, songwriter, and entrepreneur signed to Luxurious Entertainment and distributed by JAY-Z's Roc Nation. 

He gained early exposure through underground mixtapes with Core DJs, Shadyville DJs, and DJ Crazy Toones — but it was a standout Coast 2 Coast DJs release that jumpstarted his journey into the industry, featuring The Game, Too $hort, Ray J, and Keyshia Cole. 

Discovered by music exec Big U and West Coast producer Tone Toven, his early heat led to attention from WorldStarHipHop founder Q and a breakout moment on Pepsi’s Mic Pass — a viral cypher series that featured  Jay Rock, Ty Dolla $ign, E-40, and other heavy hitters.

Ice has since written for artists across Europe and Africa, earned press from The Source to AllHipHop, and shared stages with G-Unit's Lloyd Banks, Fetty Wap, and Tha Dogg Pound. Behind the scenes, he’s built with Snoop Dogg, Lil Wayne, Mozzy, Rick Ross, Blueface, Curren$y, and more — with unreleased joints in the vault and a rollout built for impact.

Offstage, he co-leads Focus Rich Clothing — a global streetwear brand spotlighted by DJ Paul, Soulja Boy, YBN Nahmir, and Lil Xan.