Welcome to The Flip Empire Show. This is an introductory episode to who Alex Pardo is and his experience in the real estate market. Learn his story and familiarize yourself with the format of the show. Alex will air one expert interview every Monday and then feature a deep dive session on some of your questions every Thursday. &nbsp; Key Takeaways:  Alex has been involved in real estate investing for the last ten years. Every Monday the audience can expect a master-class expert interview. We will not be selling you anything! Alex will be answering your very own questions on Thursday. Who is Alex? After attending a real estate bootcamp, Alex made his first deal 45 days later. Alex is an expert in wholesaling, because you can make deals with no money, credit, and experience. What is wholesaling? This business has given Alex the freedom he needs to spend time with his family and do the things he loves. Feel free to reach out to Alex on his website and ask him a question.  &nbsp; Mentioned in This Episode: www.flipempire.com/ www.flipempire.com/question/ Rich Dad Poor Dad by Robert Kiyosaki Carleton Sheets

EP000: Welcome to The Flip Empire Show – A Quick Introduction.

Today’s expert interview on The Flip Empire Show features Cris Chico. Cris was the first person to develop and perfect the concept of virtual real estate investing – the ability to do deals from anywhere in the world with just your laptop. Cris offers some advice on how you can stand out from the crowd and tells it like it is. Many new real estate investors are often looking for that one ‘secret tip’ to succeed, but Cris mentions that it is often a combination of things that takes your career to the next level.

Key Takeaways:

It’s Alex’s goal to over deliver on this podcast.
Cris is the Godfather of wholesaling.
What is virtual real estate investing?
What is wholesaling?
Who is Cris? How did he get started?
Cris is the perfect example of failing and failing until he found something he was great at.
How can you stand out from the crowd?
Cris explains what is a blind approach to marketing.
People who don’t leave voice messages are also interested in what you have to offer. Call them back.
Alex is in a competitive market, so he called Cris for advice on how he could increase his response rate.
Think outside the box. How can you separate yourself from the competition?
7 out of 10 deals are coming from just the followups alone. Follow up!
Most people have a sales and followup problem, not a lead generation problem.
Nervous about making calls or failing? Alex explains how you can change your mentality.
What are some of the common mistakes real estate investors make?
You can listen/read a million resources, but if you don’t take action it will all be useless.
Mentioned in This Episode:

www.flipempire.com/

www.flipempire.com/postcard

www.flipanywhere.com/

www.crischico.com/

The Ultimate Sales Letter by Dan S. Kennedy

EP001: Thinking Outside of the Box and Using a Blind Approach to Marketing With Cris Chico.

For Thursday's Q&A session, Alex discusses various ways you can get your marketing to stand out. He talks about some of the strategies he personally uses to get leads and also talks on why the follow up process is responsible for almost 70-80% of his deals. Listen in for more! 

Key Takeaways: 
	•	On Monday's show, Alex mentioned that 70% of his deals come from the followup. 
	•	On this week's Q&A show, Alex will be doing a deep dive on the followup process. 
	•	Alex recommends that you read all of Dan Kennedy's books. 
	•	Most people are walking around in a trance and your marketing needs to snap them out of it. 
	•	You don't ask to marry someone on the first date. 
	•	Letters don't have the same novelty these days and homeowners are bored of them too. 
	•	Alex used Cris Chico's approach and he got close to a 25% response rate. 
	•	What does Alex's marketing system look like? 
	•	70-80% of Cris's deals come from direct-mail marketing. 
	•	There's a fine balance between how you space out your marketing resources. 
	•	You want 20% of your efforts to generate 80% of your results.
	•	How does Alex set up his direct-mail system?
	•	Alex takes 20% of every deal and puts it back in his marketing budget. 
	•	One of the things that separates Alex from his competitors is that he is always marketing. 
	•	Be consistent with your marketing and your campaigns. 

Mentioned in This Episode:
www.flipempire.com/
www.flipempire.com/question/
The Ultimate Sales Letter by Dan S. Kennedy
Read all of Dan Kennedy's books.
Hypnotic Writing by Joe Vitale
Outrageous Advertising by Bill Glazer


EP002: Marketing That Cuts Through the Clutter – Thursday's Q&A Session

Why is Alex and his team consistently able to get deals every single month? In this quick Q&amp;A session, you'll find out the three things Alex does to keep his marketing campaign on point and generate quality leads that help him earn a great income month after month. &nbsp; Key Takeaways:  Let's talk about a consistent marketing campaign. Whenever you have a mailing list, you want to be sure to hit that list at least four times every 30-60 days. Alex has mentioned before that 70-80% of deals he closes come from the follow up. He can't stress this enough. Alex has two lead managers and he encourages them to call the leads back within 60 seconds of that lead coming in.&nbsp; Call these leads back ASAP!! Don't play the cat and mouse phone game. Alex is currently split testing his calls. Alex does not recommend driving the leads to your personal cellphone. Keep in mind, Alex and his team have a ten-step follow up system to make sure no one gets lost in the cracks. The last tip Alex has for you today is to make sure you track your leads. Know your numbers! What's your cost per lead? Have a question you'd like Alex to answer? Go to www.flipempire.com/question/  &nbsp; Mentioned in This Episode: www.flipempire.com/ www.callrail.com/ www.patlive.com/ Marcus Lemonis – The Profit on CNBC

EP003: The Top Three Things That Lead to a Successful Marketing Campaign - Thursday's Q&A Session

Alex introduces two fellow wholesalers and rehabbers on the show, Gene Schroeder and Angelo D'Alessandro from Bank On It. Both Gene and Angelo have been flipping houses since 1997 and have sold well over 1,000 properties since. The Flipping Guys share their knowledge on what makes a successful real estate wholesaler, all the way from tips on finding the right partners to sharing a property case study. Key Takeaways:  Gene and Angelo have sold well over 1,000 properties dating back to 1997. What advice do the guys have on getting into the right partnership? What's currently working for the guys? The guys buy about 15 properties a month. Where do most people fall short on? Consistency - you have to do it daily. Don't burn bridges. Alex talks about the duplex he recommended to Gene and Angelo. Why did Gene know that this particular property was going to be in his personal portfolio? What was so good about it? Use the 1% rule. Rent should be, at minimum, 1% of the purchase price. What lessons did they learn from this particular duplex? How do they find people who will not bail on the renovation job halfway through? At what point should you start to look for a mentor? Final piece of advice from the guys? From day one, you should think about longevity.  &nbsp; Mentioned in This Episode: www.flipempire.com/ www.bankonit.com/ www.thoseflippingguys.com/ Episode 1 of Those Flipping Guys on YouTube

EP004: Those Flipping Guys – Expert Wholesalers Share Their Expertise

Alex does a quick Q&amp;A session detailing the process to find and attract eager cash buyers. Through this process, Alex is often able to find a buyer within 24 hours and he details the sales process involved in finding these people. Tune in for more! Key Takeaways:  How do you find cash buyers? What is Alex's sales process? Alex recommends visiting the resources page of all the products he personally uses. For this particular task, he will use a combination of Podio and Freedomsoft. Alex explains his MLS process. Always add agents to your cash buyers list. Alex shares his thoughts on bandit signs. Find other wholesalers in your industry. Reach out and network. Don't turn off your marketing faucet.  &nbsp; Mentioned in This Episode: www.flipempire.com/ www.flipempire.com/resources www.freedomsoft.com/ www.podio.com/ www.aweber.com/ www.dirtcheapsigns.com/

EP005: Finding Cash Buyers – Thursday's Q&A Session

Antonio Edwards is our guest expert on today’s show. Antonio's story is nothing short of amazing. By the time he graduated from high school, he already had a one-year-old son he had to support. Antonio was working several dead-end jobs and wearing himself thin before he discovered real estate investing. The first piece of advice he offers listeners on today's show is to have some form of mentor or coach to help you through this business. In this line of work, the only way for you to really learn the trade is to be hands-on and make mistakes. Key Takeaways:  Who is Antonio? Antonio can't stress it enough. Get a coach, especially if you're new. Alex agrees. He has made some expensive mistakes and that wouldn't have happened if he had gotten a coach earlier on. Flipping and rehabbing properties requires a lot of hands-on experience. You can't learn this stuff in a book. How is Antonio closing deals in today's market? You have to have a follow up system. You will lose so many deals if you don't. Get a CRM (Customer Relationship Management). What does Antonio's follow up system look like?&nbsp; Right now Alex is testing out a live answering machine service. You create more time by outsourcing some of your work. Don't be afraid to spend the money. You get a better picture of your business when you can free up some of your time. What's the next step someone should take if they're looking to scale their business? How does Antonio structure the compensation? Antonio's deals do not come from any marketing methods. People get into real estate because they're trying to find the quickest way to make money. If real estate isn't your passion, then it might not work on the long run. Always stay hungry.   Mentioned in This Episode: www.flipempire.com/ www.antoniohitman.com/ www.reirichandfamous.com/ www.FlipEmpire.com/freedomsoft&nbsp; www.podio.com/ www.click2mail.com/ The E-Myth Revisited by Michael Gerber:&nbsp;http://amzn.to/26bNHlt&nbsp; &nbsp; Ask Alex A Question: Have a question you want featured on an upcoming Flip Empire Show? Head over to www.FlipEmpire.com/question&nbsp;and record you question. We’ve made it super easy for you,&nbsp;so let us know what challenges you are having, and Alex will answer it personally!   Did you get your FREE Online Course? Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)”&nbsp;video module training course.   Subscribe To The Flip Empire Show, and leave a Rating &amp; Review:&nbsp;www.FlipEmpire.com/iTunes&nbsp; &nbsp;

EP006: Antonio "Hitman" Edwards - from Nothing to a Self-Made Real Estate Rockstar.

I'm a family guy, entrepreneur, real estate investor, coach, adventurer, sports enthusiast, and love helping people.

I'm the founder of FlipEmpire.com and its parent company, Creative RE-Solutions, LLC, and have flipped well over 300 properties.

I graduated from college in 2002 with a Finance and M.I.S. degree, and went to work for General Electric's Financial Management Program (in their Consumer Finance division). At the time, I had aspirations of becoming a CEO of a Fortune 500 company, but sometime during my third month on the job, after working an average of 75 hours a week, I quickly realized that I wasn't going to create the lifestyle I envisioned working for someone else.

I completed my two-year commitment to the company, and fired my bosses in January 2005. A few months later, I went backpacking around Europe & Africa with a few buddies, and while partying in Ibiza, Spain, I received a call from a friend who invited me to a "Marketing for Deals" boot camp that coming month.

This was my "fork in the road". I had financed my 3-month trip on my credit card, was in debt, and had no income. The cost of the event was $997, and after a few minutes of internal debate, I bought the ticket, and booked my flight. I had committed to start a real estate business, and was going to make it happen one-way or the other. Less than two months after that boot camp, I closed my first deal and made $44,000 (which almost replaced my income with GE)!

Flip Empire is a resource and soon-to-be community of successful real estate investors, run by me, Alex Pardo, to teach you proven strategies for running and automating a successful real estate investing business.

I created Flip Empire with you in mind. I've been fortunate to experience the freedom this business can provide, and it's my goal to help you experience your Freedom.

Thanks for reading this! I'd love to have you join me, and my community of successful real estate investors, and allow us to help you build your Flip Empire.

EP001: Thinking Outside of the Box and Using a Blind Approach to Marketing With Cris Chico.

The Flip Empire Show

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