Adam Witty, CEO, ForbesBooks, and Co-founder, BPR 360, on his partnership with former Ford CEO Alan Mullaly to bring Alan’s proprietary “Business Plan Review” or BPR to market for SMBs; Alan used BPRs to lead his amazing 2008 Ford turnaround.

Adam Witty, CEO, ForbesBooks, and Co-founder, BPR 360, on his partnership with former Ford CEO Alan Mullaly to bring Alan’s proprietary “Business Plan Review” or BPR to market for SMBs; Alan used BPRs to lead his amazing 2008 Ford turnaround.

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