Not surprisingly, Joseph Sirosh, has big ambitions for his product portfolio at Microsoft which includes Azure ML, HDInsight and other tools. Chief among them is making it easy for mere mortals to consume these data services from the applications they're familiar with. Take Excel for example.

If a financial analyst can, with a few clicks, send data to a forecast service in the cloud, then get the numbers back, visualized on the same spreadsheet, that's a pretty powerful story, said Sirosh who is corporate VP of machine learning for Microsoft.

But as valuable as those applications and services are, more and more of the value to be derived from computation over time will be the data itself, not all those tech underpinnings.  "In the future a huge part of the value generated from computing will come from the data as opposed to storage and operating systems and basic infrastructure," he noted on this week's podcast. WHich is why one topic under discussion at next month's Structure Data show will be who owns all the data flowing betwixt and betweeen various systems, the internet of things etc.

When it comes to getting corporations running these new systems Microsoft may have an ace in the hole because so many of them already use key Microsoft tools -- Active Directory, SQL Server, Excel. That gives them a pretty good on-ramp to Microsoft Azure and its resident services. Sirosh makes a compelling case and we'll talk to him more on stage at Structure Data next month in New York City.

In the first half of the show, Derrick Harris and I talk about the Hadoop world has returned to its feisty and oh so interesting roots. When Pivotal announced its plan to offload support of Hadoop to Hortonworks and work with that company along with IBM, GE on  the Open Data Platform the response from Cloudera CEO Mike Olsen in a blog post with his take. 

Also on the docket, @WalmartLabs massive OpenStack production private cloud implementation.

Microsoft's machine learning guru on why data matters sooooo much

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Microsoft's machine learning guru on why data matters sooooo much

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