Navigating Growth in the Subscription App Economy: From Startup to Scale

In this episode, hosts Adam and Amanda sit down with Shumel Lais, a veteran mobile growth expert and founder of Day30, to explore the challenges and strategies for growing subscription-based mobile apps, drawing from his extensive experience in performance marketing and analytics.


Subscription App Growth: Insights from the Frontlines

Search marketing is evolving rapidly, but core marketing principles remain timeless even as AI reshapes the digital landscape.

In this episode of How I Grew This, hosts Amanda and Adam speak with Jason White, Head of Acquisition at Policygenius, about his journey from local bike shop marketing to enterprise SEO leadership, and how marketers can navigate today's rapidly changing search and AI landscape while staying grounded in fundamental marketing principles.


Turning Insights Into Impact: The Art of Strategic Creativity

From Oracle Sales to Digital Product Pioneer: Building a Sustainable Tech Agency in the Mobile Era.

In this episode of How I Grew This, host Adam speaks with Robert Armstrong, Co-Founder and CEO of Appstem, about his 15-year journey building a successful digital product agency from the early days of mobile apps to today's AI-driven landscape, alongside co-host Amanda.


Subscription App Growth: Insights from the Frontlines

How I Grew This

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