Name: Imaging highlights 3.2 | Hits Radio Network Power Intros by James
Duration: 2 min 25 s
Description: Some recent power intro highlights for the network

world love vibes Club

UK Radio Pride 2020

▰ Anne Marie branded intro
▰ Becky Hill branded intro
▰ Lady Gaga branded intro
▰ Fire Radio ID rebrand
▰ Cash Register tease promo
▰ Saturday Night Anthems TOH
▰ Hits Radio South Coast transition promo
▰ Hits Live Fest TOH
▰ Summer Feeling promo
▰ 9 o'clock rewind TOH

Imaging highlights 3.1 | Hits Radio Network

Some recent power intro highlights for the network

Imaging highlights 3.2 | Hits Radio Network Power Intros

German public broadcasting station, 1LIVE, have launched an extensive overhaul of their station sound and imaging, teaming up with London-based production company Wisebuddah for the first time.

Every day, nearly 3 million people listen to the Westdeutscher Rundfunk (WDR) station across North-Rhine Westphalia, tuning in for some of the most varied and progressive content on German radio. 

Reflecting this, Wisebuddah have produced a package that features over 35 distinct compositions, ranging from IDs to Show Openers and talkover Beds, along with a brand-new set of Information Elements and Sweepers. The new audio identity is then all brought together with the station’s brand-new sonic logo, which has been designed to underpin the uniqueness of the German station.

David Mannheim, Brand Manager, 1LIVE added: “For the “new 1LIVE” we were looking for an individual and unmistakable package that sounds urban, modern, warm, young, dynamic, but by no means cheap or stressful. In addition, the new sound package should pick up on current music trends and optimally adapt to the 1LIVE playlist. In the first meetings we explained to the Wisebuddah team our philosophy and conveyed what DNA 1LIVE carries. 

This balancing act - intense and dynamic, but not sounding stressful or annoying - was implemented very well by Wisebuddah. The final elements are very easy to drive and combine optimally with the range of content that 1LIVE displays daily in the program: events, comedies, topics from the sector, current news and listener interaction.”

Phil Tozer, Wisebuddah’s Managing Director, said: “David and the team asked us to create a wide-ranging package that really represented 1LIVE and its listeners and wanted us (like them) to be courageous and unconventional. From meetings in London, to great collaborative discussions and listening sessions, this was always at the forefront of our minds. 
It means we have created something that, from both a musical and a branding point of view, flows smoothly through and connects the stations programming, yet resonates on an individual level too; be that with a presenter’s personality or the next song on the 1LIVE playlist.

Check out the new Wisebuddah website featuring this package and many more (including work for BBC Radio 1 (UK), Radio 538 (Netherlands) and Fun Radio (France) at www.wisebuddah.com.

Wisebuddah 1LIVE 2020

A complete overhaul of the specialist output on KISS meant an entirely new sound to match. Something more than just a ‘one-size-fits-all-swap-out-the-DJ-names’ package.

Unique. Individual. Massive.

Drum & Bass, Afrobeats, Grime, Hip Hop, Dance and Garage from across the UK and beyond, every show has hand-crafted bespoke production to suit each DJ and their vibez.

From a Top of Hour and two Out of Break to a suite of In to Break ramps, KISS Nights ID's, DJ Name elements, Menu's, and Promos.

When this is the line up, you need A game gear. And we bought a big bag of it for the who’s who of DJ’s from around the world. 

Hybrid Minds, Shosh, A-Trak, Juls, Ellie Prohan, The KISS Fresh Takeover, DJ Q, Shortie Blitz & DJ MK, Toolroom Residency with Mark Knight, DJ SKT, Gorgon City, Deadmau5, Majestic, Sam Devine, TCTS, Billy Da Kid, Leftwing : Kody, KISS R3hab, Joel Corry, Ben Malone, Mollie Collins, KISS Mix, Rudekid, Tash LC.

Hear more like this...

KISS Nights

VIRGIN RADIO GETS NEW REELWORLD SOUND FOR 2021

Virgin Radio stations in Romania, Switzerland and Oman have all unveiled an innovative new station sound developed and produced by the team at ReelWorld.

Mitch Calladine is the Group Production Director for Virgin Radio International: “We were looking for a new sound for the stations and had the opportunity to plan music, lyrics, cast vocalists and voices from scratch with no limits on creativity. ReelWorld have delivered a world class package for Virgin Radio Romania, Switzerland, and Oman that has exceeded our expectations as the Virgin Radio network continues to grow.”

Incorporating original music and bespoke imaging, the rhythmic package is a fuzion of hip hop and R ‘n’ B sounds to help the station’s contemporary music proposition punch through on air.

ReelWorld Managing Director Anthony Gay said: “We recognise how important the Virgin Radio brand is and it was an honour to help innovate the station sound and find a new creative approach to reflect the music on these stations. This project was a lot of fun for the team to work on and despite the challenges of the year we’re thrilled to hear it now on air to help kick off 2021. Turn it up, turn it loud!”

ReelWorld works closely with radio stations across Europe to create bespoke imaging solutions. Recent projects can be heard on BBC Radio 1 breakfast in the UK, RTE 2fm in Ireland, and the UK’s BBC Local Radio network.

Virgin Radio ReelWorld Imaging 2021

Promo - New Year's Eve MNM/Tomorrowland
Power Intros

MNM | IMAGING 2020 - 3

Power intros & the 2021 New Year's Eve countdown TOH.

Imaging highlights 3.3 | Hits Radio Network

🤑 definitely equals 😎

Sponsor credits on a radio station needs to sound just as good as the imaging, because it’s an opportunity to lose listeners. 

That’s where WIZZFX came in.

Partnering with Joe and the Hits Radio team, we created and delivered more sponsor credit music. 10 custom tracks featuring bespoke sound design and vocal post production. With names like Chasing You, Cobalt, Culture, Flavor of the Day, Juice, Lost World, North Feel, Tequila, Toronto, Typhoon.

And just like our previous delivery, each piece contains creative vocal production designed to be combined, mixed, shifted and edited to fit a variety of sponsor credit and show name lengths.

“When we work with WizzFX, they deliver. Taking our brief and blowing it out the water with genuinely world-class production and compositions. It compliments our existing station sound in a distinct way without detracting from the brand we’ve been building… can we make more soon please?” — Joe Thomas, Head of Production.

Hits Radio - Sponsorship Music

Haven't uploaded any highlights for a while so put a few bits together! CHR, Country, KISSFM, BBC R1 & 1Xtra.

Imager - Imaging Highlights - March 2021

Audio Branding Producer for @ontheslyproduction

Imaging highlights 3.2 | Hits Radio Network Power Intros

James

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