diamond - juuva

Juuva, formerly known as TNCSav and TNCJuu, is a melodic rising star whose unique cadence and emotional delivery set him apart. Made in Nigeria and raised in Chicago since age four, he brings global influence and Midwest energy into every song.

Once a standout basketball player in the Chicagoland area, a senior-year injury shifted his path toward music. In an interview for his upcoming EP “Protect The Light,” Juuva opens up about how getting caught in the wrong crowd pushed him away from his goals, leading him into the streets before rediscovering his passion.

Now on the come-up, he’s already performed alongside major acts like NoCap. Juuva’s music is about freedom, healing, and self-expression made to help listeners fall in love with the sound, and with themselves.