In this episode, Lisa Bloom shared the power of storytelling in communication, specifically how it can help in creating and launching a successful online training program. She emphasized the importance of authenticity in storytelling and how it can create a deeper connection and trust with the audience. She also mentioned how a lack of storytelling can make communication feel transactional or inauthentic.

Lisa Bloom is a story coach and author of the book "The Story Advantage: How to Leverage the Power of Story to Succeed in Business and in Life". She teaches how to use storytelling as a powerful tool for communication and building trust and connection with clients, and achieving success in business and personal life.

Lisa also mentioned how a lack of storytelling can make communication feel transactional or inauthentic. She also shared her knowledge on how to use stories to articulate. What you do in a way that attracts clients. And how to get clear and confident about how your business helps other people. And to achieve what you're really here to do in the world.

393: How To Attract And Convert More Clients Through Story With Lisa Bloom

LMScast is a podcast for innovators like you in the WordPress LMS e-learning community. LMScast is produced by Chris Badgett, part of the team behind the #1 WordPress LMS plugin called LifterLMS. Each episode brings you valuable insights with one goal: to help you generate more income and impact through a learning management system built on WordPress. LMScast is for you the entrepreneur, the teacher, the expert, or the online marketer.