LoCo is a one of a kind, out of this world, in your face, ground-breaking, next-level, Party Music type recording artist who grew up in South Florida! With his Venezuelan and Cuban background, LoCo is Latino & Proud and stays true to his roots & true character with the name that means Crazy in Spanish. He has been through a lot in his 25 years of life; from overcoming addictions to doing time, LoCo is long overdue & ready to show the world how to have a good time & stay positive while going through the tough times, trials & tribulations that life may bring through the power of music, which was the one thing that helped him survive his toughest & most painful moments in life. Because in the end "life is too short, you only live once, so why not live every day like it's your last, cause it just might be!" He grew up listening to a variety of music, from his dad listening to Oldies to his mom listening to Disco & Salsa. He loved to listen to Freestyle Dance Music in the 90's as well as the cool groove and rap lyrics of a hip-hop song. His biggest influences growing up were 2Pac, Ludacris, Stevie-B, 2 Live Crew, Trick Daddy, Daft Punk, & Jay-Z. At the age of 12 he was reciting 2Pac lyrics like a pro, after years of freestyle writing, and perfecting his flow, he began to record. His music was always along the lines of partying/clubbing, living' life and having a good time. As time progressed he went from rapping' over Old School beats to Reggaeton to Crunk Music, to what he has now perfected his craft into; a blend of it all with a major influence in the Freestyle Dance, House & hip-Hop World with a Spicy, Latin Flavor that only LoCo can bring.

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LoCo's music could be categorized along the lines of FloRida, Pitbull, LMFAO, and David Guetta. Yet he is seemingly crazy, in a good way, he also sees the bigger picture. He is a big part of this epic positive human movement coinciding with the epic movement of the Dance/Party music Genre. With everything that is going on in this wild world that we live in, there is no better time than now to party, reflect, & rejoice in the beauty of life and come together as one! In a sense, he would love to do for Dance music what Bob Marley did for Reggae. This is what his music is all about. He is what the industry is missing. Music has always been his passion and always will be. The joy that he gets when he creates a song, records it, hears the final product for the first time, and seeing the happiness it can bring to others no matter what mood they were in when they listen to it, or when he's performing is... well, INDESCRIBABLE! Despite everything he has been through, he has been able to stay dedicated, maintain positive, and not give up on his dream. "There is nothing in this world I would rather do" -LoCo

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