Anton Buchner, Managing Partner of Front Foot Marketing discusses with Darren the way the disciple of direct or interactive marketing, which has been reinvented by technology. And how direct marketing disciplines can be used to inform marketers on the best strategy using technology and data to more effectively engage their audience.

https://www.trinityp3.com/2015/12/merge-direct-marketing-tactics-with-digital/

Anton Buchner And Darren Discuss Direct Marketing In The Transformation Driven By Data And Digital

Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants.
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