Recorded on 24 July 2022 > 12h00-15h00
@john00fleming

John 00 Fleming - Alchemy Circle 04 - Boom Festival 2022

Don't You Want Me

Don't You Want Me (KI/KI Remix)

This is a bucket list mix for me. I tried to squeeze in different sounds that have inspired me over the years. Hope you like it :)

ESSENTIAL MIX

Bad Boy

Reket - Köievedu (Majestim Edit)

Cuartetas de popurrís del COAC 2025

Free Download

I Wanna Go Bxng (FREE DOWNLOAD)

KI/KI b2b Marlon Hoffstadt - 5 Hours On The Beach

Summary &nbsp; This week’s episode is going to be all about how to get the biggest bang for your buck with your martech stack. Have you ever felt tangled up in an overlapping mess of marketing technologies that cost a fortune to maintain?&nbsp; And if you’re thinking of migrating to a new CRM, you can easily find yourself in a painful and pricey experience. Tune in to hear our best advice on how to save money and headache down the road by keeping your martech stack lean and optimized. &nbsp; Highlights &nbsp; 01:03 – James gives you his best advise on how to optimize your martech 03:05 – How to avoid the trap of having too many marketing technologies to handle 03:35 – And Enduur cast study: Infusionsoft or HubSpot? 05:54 – How to increase the conversion rate of your online forms with Clearbit 07:45 – Finding outbound opportunities with anonymous traffic: how to act on your leads as they come in 09:18 – Are you wasting money by using technologies that overlap? Here’s how you can find out 10:56 – Don’t sacrificing your long term strategy for short term goals – How to make CRM migration painless 13:45 – The benefit of technologies that can grow with you and that are constantly changing &nbsp; Links/Resources &nbsp;  Salesforce: https://www.salesforce.com/ Marketo: https://www.marketo.com/ Google Analytics: https://www.google.com/analytics/ Enduur: http://enduur.com/ InfusionSoft: https://www.infusionsoft.com/ HubSpot: https://www.hubspot.com/ Segment: https://segment.com/ Pardot: http://www.pardot.com/ Eloqua:https://www.oracle.com/marketingcloud/products/marketing-automation/index.html Solve 360: https://solve360.com/ Clearbit: https://clearbit.com/  &nbsp; Transcript &nbsp;  Intro:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Welcome to Marketing Cupcakes, a quantitative marketing podcast where we bring you the latest techniques in marketing analytics, data science, systems integrations, growth hacking, guerrilla marketing and data architecting. &nbsp; Dave:&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Hey guys. Welcome to another episode of Marketing Cupcakes. I'm your host, Dave Gilbert. James is here as well. Today we're excited to talk about a martech stack, specifically how you get the biggest bang for your buck with your martech Stack because we all know that martech is not cheap. As you grow, as you get bigger martech gets really, really expensive. And it's really, really valuable and it's absolutely needed along so many fronts. But any way that we can optimize that stack is just going to be better for everybody all around. &nbsp; So we're going to start off and James is going to talk about a few examples that he has from his past experience optimizing his martech. &nbsp;  James:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Yeah, so the company that I was recently with, we started implementing a bunch of different technology within our marketing. And some of that was automation platform and analytics platform, you know your core 3 and your CRM. They already had Salesforce, we had Marketo and we also had Google analytics that we were using pretty heavily. What we didn't recognize as we started looking at different technologies that would allow us to analyze our web behavior more. &nbsp; So we were utilizing a platform that was part of our third party chat and they were doing some analysis for us and we were thinking what we need something that's little bit more robust, we started looking for analytics tools that could do it for us. But we didn't have the researchers and we didn't have a dedicated resource that dealt with Google Analytics but as we did more and more research, we found we could do a lot of what we needed to do in Google Analytics without having to pay for an additional tool. And if we paid for an additional tool a lot of times they would be actually using the data that we would structure in Google...

Getting the Biggest Bang for Your Buck with your Martech Stack

2 hours of rave utopia from rising star @trymofficial. Recorded live at Boiler Room x Possession (aka @intothevalley)

HARD DANCE is going on tour – https://harddance.boilerroom.tv/

TRYM plays Boiler Room TEN Paris: Possession on 29.08.20 - https://ten.boilerroom.tv

HARD DANCE 040: TRYM

A quantitative marketing podcast where we bring you the latest in marketing analytics, data science, data challenges, systems integrations best practices, and growth-hacking techniques.

Getting the Biggest Bang for Your Buck with your Martech Stack

Marketing Cupcakes

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