Curated music to the hip-hop culture.

Contact: rap@nations.io

#FFTB Out Now

http://www.daveeastmusic.com
https://www.instagram.com/daveeast/
https://twitter.com/daveeast
https://www.facebook.com/daveeastmusic/

“Got the beat by Powers and we just made a banger!” If you’re tapped into the genre-blurring sounds of hip-hop and rock music today, then chances are you’ve heard that producer tag often in the past few years.

It’s the calling card of Powers Pleasant, the DJ and producer with the chameleonic style who has lent his talents to an elite and wide-ranging collection of collaborators such as NBA YoungBoy, Denzel Curry, Princess Nokia, BTS, $not and, most frequently, his Pro Era brethren Joey Bada$$.

Born and bred in Brooklyn, NY, Powers co-founded the Pro Era collective that reinvigorated New York hip-hop in the 2010’s with the late visionary, Capital STEEZ and wunderkind Joey Bada$$. While attending Edward R. Murrow High School in New York City, the teens bonded over a shared appreciation of music of all kinds. Powers (yes, that’s his real name) was a gifted drummer and percussionist, raised by a jazz musician father and a music-loving mom who introduced him to his biggest musical influences—The Neptunes and Kanye West—and helped him get his start making beats. 

In the decade since then, Powers has evolved from bedroom beatmaker to platinum producer. His song-first mentality and gift for collaboration has yielded crew love classics like Beast Coast’s “Distance” and Denzel Curry’s standout collab with 6LACK, Rico Nasty, and Kitty Cash, “Ain’t No Way." This year he is set to release LIFE SUCKS, a follow up album to LIFE IS BEAUTIFUL, via Mass Appeal in October 2024.

Mass Appeal Records is the label division of the burgeoning media group and creative agency, Mass Appeal. Birthed in 2014 alongside music legend Nasir “Nas” Jones, the label solidified itself as a powerful platform that shines light on DIY artists passionately upholding the foundational pillars of Hip Hop. Merging the classic with the contemporary, at Mass Appeal Records, we share the very same enthusiasm that our artists possess. We are as devoted to promoting the music, as our artists are to creating it. We pridefully collaborate and share real music, from real people.

Mass Appeal is following