Nipsey Hussle + Bino Rideaux "Effortless" (Produced by Mike&Keys)

No Pressure

When discussing the contemporary sound of Los Angeles, one would be remiss to omit production duo MIKE & KEYS (formerly The Futuristiks). Known for creating luxurious tapestries of brilliantly composed, surgically precise sonic poetry, it's clear that the duo's proprietary potion can only be achieved by their undeniable chemistry.  

Inspired equally by the synthy G-funk bounce of West Coast icons Dr. Dre & mentor DJ Quik, and the hypnotic, sample-centric production of Hi-Tek & J Dilla, MIKE & KEYS perfect balance of new and nostalgia reaches far beyond the confines of California. The MIKE & KEYS sound is appropriately described by critics as "masterful" and the legendary Redman as "Nineteen Ninety Now." 

The 6x Grammy-nominated, multi-platinum selling Mike & Keys are widely known for executive producing Nipsey Hussle’s Grammy-nominated masterpiece, Victory Lap as well as music with artists including Jay Z, Dr. Dre, Eminem, 50 Cent, Snoop Dogg, Dom Kennedy, Dave East and Buddy (amongst many others).