Jim Cathcart is the author of 20 books, including The Acorn Principle and Relationship Selling, which are both international bestsellers. His TEDx talk “How to Believe in Yourself” is in the top 1% of all TEDx talks with more than 2 million views. Jim was inducted into the Professional Speaker Hall of Fame and the Sales and Marketing Hall of Fame. He's a university professor, teaching in an executive MBA program. &nbsp; In today’s episode, Jim and I will discuss his journey to become a wildly successful speaker. Jim will also teach us the acorn principle. “The seed of your future successes already lives within you. . . .” &nbsp; Jim’s Passions and Advice About Speaking &nbsp; Jim is passionate about many things—homemade ice cream, barbecue, fitness, and music among them—but he also loves helping people succeed. When someone says to him, “You’re just a speaker because you love the applause,” he says, “No; the applause is just a sign that it went well.” &nbsp; Jim loves when a person walks out of one of his speeches or seminars and thinks, “Wow, I never thought about it like that before; that makes perfect sense. I can do that.” Often people send him a note a few months later, saying it worked. He loves when he can help people. &nbsp; Jim said the key to good speaking is audience improvement. His advice for someone who’s nervous about speaking is to change their point of view. “Stop thinking about you, and think about the audience. Start thinking about how your message is going to help them, and help them understand it. Then you won't be nervous about giving your speech,” he said. &nbsp; Thinking about the audience will shift our point of view and can relieve our nerves, and we’ll likely give a better speech because we’re trying to help them. &nbsp; Jim’s Entrepreneurial Journey&nbsp; &nbsp; Jim grew up in Little Rock, Arkansas. His father was a telephone repairman, who often had to be on the road, and his mother had her hands full taking care of Jim, his sister, and his grandfather. Growing up, there weren’t any high expectations for him. Jim thought he would be a good person, get decent grades in school, get a job, and live a pleasant but ordinary life. &nbsp; By 23 years old, Jim was married and had a new baby at home. He was working a dead-end job as an assistant for someone who didn’t need one. He’d dropped out of college, he’d had about every job imaginable, he was overweight and smoking two packs a day, and he was bored to tears because his boss didn’t need him.&nbsp; &nbsp; One day at work while Jim listened to the radio, a five-minute, motivational show called Our Changing World with Earl Nightingale came on. Jim heard Earl say, “If you will spend one extra hour every day studying your chosen field, in five years or less, you'll be a leading authority in that field.” Jim did the math and figured that would be 1250 hours. &nbsp; He asked himself, “What do I want to be an expert at?” He didn’t want to be an expert in urban renewal, his current job. A week or two later, it occurred to him that he wanted to do what Earl Nightingale was doing: personal development and applied behavioral science. Jim didn’t have any experience in the field, but he did have plenty of time at his job.&nbsp; &nbsp; He became a fanatic, reading every book he could find, listening to audio recordings, going to whatever seminar he could find. For the next several years it was all he wanted to talk about, all he wanted to think about. As he studied, his mindset changed, and he got better at his job and received many promotions. Eventually, he had the chance to move into the field of training and development, and after a few years, became a full-time speaker and trainer. &nbsp; Jim wrote a book with Tony Alessandra, and they formed a corporation together. One day, Jim sat at the desk, and the phone rang. It was Earl Nightingale, the man from the radio. Earl told him he’d just read...

The Acorn Principle: The seed of your future success already lives within you

John Weiler began his writing career as a hit TV writer, for shows such as National Geographic’s Alaska State Troopers. In 2014, he transitioned into copywriting, blogging, and book publishing, working for several marketing agencies along the way and publishing multiple bestselling books, including Instant Credibility Online.&nbsp;In today’s episode, we’re going to discuss five ways we can establish our credibility and earn the trust of our customers.

5 Ways to Establish Credibility

Bryan Clayton is CEO and co-founder of GreenPal, an online marketplace that connects homeowners with local lawn care professionals. Before starting GreenPal, Bryan Clayton founded Peachtree Inc. one of the largest landscaping companies in the state of Tennessee growing it to over $10 million a year in annual revenue. Read more here:

5 Tips for Building a Technology Business

Timmy Bauer is the author and illustrator of many children’s books including: Lucas the Dinosaur Entreprepreneur. He’s also the founder of Dinosaur House, a company that makes children's books for entrepreneurs, and the podcast host of five podcasts, including The Purpose Driven Entrepreneur. In today’s episode, we’re going to discuss Timmy’s career and why entrepreneurs should consider writing children’s books. Read more here:

Why Entrepreneurs Should Write Children’s Books

Welcome back to another episode with Timmy Bauer, the founder of Dinosaur House, a company that helps entrepreneurs create children’s books to grow their businesses. In the last episode, we discussed Timmy’s career and why entrepreneurs should consider writing children’s books. In today’s episode, we’re going to discuss why we should create a podcast.&nbsp; Read more here:

Why Should I Build a Podcast?

Hello, Monetization Nation. Welcome back to another faith episode. Today we're going to talk about profiting with a purpose. Corporate social responsibility has become extremely important. Statistics have shown that it can actually drive greater employee satisfaction, customer satisfaction, and profit.&nbsp;  Read more here:

How to Profit with a Purpose

41% of Americans listen to podcasts monthly (Source: convinceandconvert.com) and 16 million people in the US are “avid podcast fans” (Source: PodcastHosting).The popularity of podcasts is growing rapidly and many businesses have already started to leverage this form of content to grow their businesses. Today we're going to discuss nine ways to monetize a podcast so we can use it as a viable option for growing our business.  Read more here:

9 Ways to Monetize a Podcast

On February 5, 2021, when I started the Monetization Nation podcast, I made a commitment to publish content every single day for a year. As we’re finishing that year up, I have spent some time reflecting on my experience. In many ways, it has been much more time consuming than I expected, but I have also received a lot more out of it than I expected.  Read more here:&nbsp;

30 Lessons I Learned From Publishing for a Year: Part 1

I started the Monetization Nation podcast nearly one year ago and when I did, I made a commitment to publish content every single day for the year. As we’re finishing up, me and my team came up with 30 lessons we learned from publishing for a year.&nbsp;In the last episode, I shared the first 15 lessons we've learned and in this episode, I'm going to share with you the final 15 lessons that we've learned from publishing everyday for a year.  Read here:

30 Lessons I Learned From Publishing for a Year: Part 2

Today is one of the very last episodes of season one of Monetization Nation. As you've heard over the last two episodes, I've talked about 30 different key lessons that we've learned from publishing every day for a year. In today's episode, I'm going to talk to you about the application of those principles in our show and how it will affect the future of Monetization Nation.&nbsp; Read more here:

The Future of Monetization Nation

Over the last few episodes, we've talked about the lessons that we've learned from a year of publishing a show every day. Yesterday, I talked about our plan going forward and how we're going to apply those lessons learned from the first year into our second year. We are also planning to take a break from publishing the show as we develop and launch some products.&nbsp;In today’s episode, I'm excited to announce our first product that will be launched here within the next week or two: the Marketing Megatrends Challenge course.  Read more here:

Finishing Season 1: What’s Next?

Nathan Gwilliam helps digital marketers transform into better digital monetizers with revolutionary marketing and monetization strategies.

The Acorn Principle: The seed of your future success already lives within you

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