Nokian Tyres is pleased to introduce the Nokian Tyres Surpass AS01™, an ultra-high-performance all-season tire designed to Expand Your Expectations™ of what a tire can deliver. Nokian Tyres Development Manager Leo Hillman joins the show to explain how the Surpass AS01 delivers a complete driving experience. Then Alray Tire Owner Judd Huffman explores how his shop has served as part of the "heartbeat" of Boone, North Carolina after a hurricane devastated the community.
Learn more about our new tire at NokianTyres.com/Surpass.

Episode 51 -- It's Time to Expand Your Expectations

Nokian Tyres launched the new Surpass AS01 at an event last week at Las Vegas Motor Speedway. On this episode of the Journey Podcast, we caught up with dealers and journalists to learn how the tire expanded their expectations of what an ultra-high-performance all-season product can deliver. You'll hear from dealers from Quebec to Arizona, Oregon to Florida and beyond. 
Learn more about the Nokian Tyres Surpass AS01 at NokianTyres.com/Surpass.

Episode 52 -- Surpass AS01 at Las Vegas Motor Speedway

What's it like to drive the new Nokian Tyres Surpass AS01? Nobody knows better than Jordan Schiefer, who has ridden on the tire on multiple vehicles across several states. Plus -- which region has the worst roads in North America? It's time for drivers to decide.

Episode 53 -- Navigating North America's Worst (and Most Beautiful) Roads

Who has the worst roads in North America? Nokian Tyres is asking drivers to vote. And Jordan Schiefer joins the show to discuss his experiences so far on the Nokian Tyres Surpass AS01, after driving a Tesla and Miata across the Rockies and West Coast.

"Nokian Tyres invented. Everyone else followed." That's what Tire Factory Sales Manager Pat Howley thinks about the performance journey Nokian Tyres has led for decades. On this episode, Pat analyzes the success of the all-weather Nokian Tyres Remedy WRG5 one year after its launch. And Brock Keen takes us on a journey across the American West to assess the performance of the new Nokian Tyres Surpass AS01.

Follow Nokian Tyres on social media -- @NokianTyresNA on Facebook, Instagram, Threads and TikTok

Episode 54 -- Peak Performance With the Remedy and Surpass

Road trip season is upon us, and drivers across North America are preparing for summer travel. On this month's episode of the Nokian Tyres Journey Podcast, BSI Service Center Vice President Brandon Bass joins us from Wilmington, North Carolina to explain how his family-owned shop finds success during one of the busiest times of year. 

Then, content creator Alex Howard returns to discuss the wide array of adventures he's taken on Nokian Tyres products, from the sands of Baja to the snow of the Sierra Nevada.

Follow Nokian Tyres on social media! Visit @NokianTyresNA on Facebook, Instagram and Threads.

Episode 55 -- Coast to Coast During Road Trip Season

Nokian Tyres' growth in Dayton, Tennessee is making an impact at the factory and throughout North America. 

On this month's Journey Podcast, we catch up with a Florida tire dealer who launched a relationship with Nokian Tyres because of the high-quality supply coming from our Dayton Factory.

Then we catch up with Nokian Tyres Shift Supervisor Ethan Keur, who began as a production operator four years ago and has risen through the ranks thanks to a growth-driven culture in Dayton.

Follow Nokian Tyres on social media. You can find us at @NokianTyresNA on Facebook, Instagram, TikTok and Threads.

Episode 56 -- The Personal and Dealer Impact of Our North American Growth

Chris Rogers co-owns a tire shop in Idaho. Noah Hudson-Peralta captures car content. This month, they're ready to take you on remote journeys on -- and off -- some of the best roads in North America.

Why do Chris and his counter workers swear by the all-terrain Nokian Tyres Outpost family? What did Noah experience when he took the ultra-high-performance all-season Surpass AS01 on more than 300 hairpin turns through the Smoky Mountains? 

Follow Nokian Tyres on social media -- @NokianTyresNA on Facebook, Instagram, TikTok and Threads.

Episode 56 -- The Personal and Dealer Impact of Our North American Growth

Nokian Tyres Journey Podcast

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