For almost a quarter of a century, DJ Sugar has had only one goal in mind: to play the hottest music and put on a great party!

SugarPDX_Bio1His passion for spinning records began in 1988 when he began working for his parents’ roller rink, picking through their collection of pop, disco, funk and new wave singles. He learned quickly about the power of moving a crowd with music, and his itch to entertain only got worse.

In the early 90′s, DJ Sugar began to branch out, finding any excuse to play in front of a crowd. Whether a wedding, a club or a rave, DJ Sugar began to embody the open-format DJ. Playing anywhere and everywhere, DJ Sugar learned to find success in front of every kind of audience.

By the late 90′s and early 2000′s, DJ Sugar was a staple in the Portland, OR club community. In 1998, he started “Wet Wednesday” at Hu Song and Larry’s on the Willamette river, which quickly became the largest outdoor event in Portland for the next 10 years. Then, in 1999, Sugar was welcomed as a reoccurring headline DJ for The Champagne Ball at the Hilton in Downtown Portland, the area’s largest New Year’s Eve celebration averaging over 1,500 people each year.

With every dance club, venue and sports bar in Portland feeling the pull of DJ Sugar’s diverse brand of entertainment, Sugar went to Las Vegas in 2008 where he quickly established a routine seven days a week DJ’ing and promoting for venues including Freemont Street, the Palms, the Rio, and even The Hard Rock Café and Casino. Even with his quick success and increasing schedule, DJ Sugar heard home calling and returned to Portland.

Recently, DJ Sugar has had rotating residencies at Dirty, Seven, Splash Bar and The Whiskey Bar, some of the busiest hot spots in Portland. He continues to bring diverse and exciting entertainment everywhere he goes, and when it comes to connecting with people, his marketing savvy is still second to none.

But DJ Sugar isn’t finished. Having made quite a splash all over New York, Miami, Las Vegas and the West Coast with his blend of Top 40 Dance and House music, DJ Sugar is focused on expanding his online community and continuing to grow both as a musician and an industry professional.

DJ | DTX
Booking | Inquires : bookings@vrywvy.com

Genre-fluid sibling duo from the Philippines.

@heyfooly on all platforms🖖
#ROE🧡🦅🉑

Spanishmilktea is following