Crunk music was never dead, but Memphis rapper Duke Deuce has taken it upon himself to inspire a new generation to tear the club up. With inexhaustible energy and a booming voice, he’s reclaiming the ecstatic subgenre for his hometown, making music as grim as it is gleeful, and turning up all the while. Rapping about harrowing realities and detailing the benefits of his hard-won success, Duke has reached millions of fans who dig his music’s intensity as much as they do the playful dancing (a.k.a. gangsta walking) he does in his videos. With each release, Duke makes the case that crunk is more than music. It’s a way of life. He often bellows his signature ad-lib “WHAT THE FUCK?!” with the force of a wrecking ball—or rather, the force of his own breakout single, “Crunk Ain’t Dead,” a high-octane anthem that earned a remix featuring a few legends of the genre: Lil Jon, Juicy J, and Project Pat. Since signing with Quality Control Music, Duke hasn’t let his foot off the gas, releasing Memphis Massacre [2018], Memphis Massacre 2 [2020], and Duke Nukem [2021]. His highly anticipated forthcoming album, Crunkstar, releases June 17, 2022 via Quality Control Music/Motown Records/Made Men Movement. The project, which highlights Duke’s unique ‘crunk-rock’ sound, boasts hard-hitting singles “Falling Off” [feat. Rico Nasty], “WTF!”, “I Ain’t Worried Bout It”, “Running Out of Love” and “Crunkstarz.” This is crushing crunk music to ring in the next phase of Duke’s worldwide massacre.

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If you want to get a sense of how deeply respected Kalan is among his peers, just look at the shortlist of his collaborators, a who’s who of modern West Coast hip-hop and R&B: Ohgeesy, Blxst, G Perico, Mozzy, Dom Kennedy, BlueBucks Clan, 1TakeJay, and Westside Boogie. As Pitchfork once said: “when you’re talking about L.A.’s new wave of shit-talking, designer- obsessed rappers, Kalan.FrFr should be included....”

On the Los Angeles asphalt, he’s a mythological figure who has somehow avoided corny myth-making. We can list his hits starting from when “Right Wit It” became a mandatory drop at every house party from San Diego to Seattle or mention the “Hot N’ Ready Freestyle,” where Kalan proved that he could spit as hard as any rapper in your Top 5. We can talk about his scene-stealing performance on Destiny Rogers’ “West Like,” where Kalan comes off like a young Roger Troutman. We can cite his melodic reveries on the Puma Mixtape. But when new album drops, the overarching vision will become crystal clear. The story of how he got here isn’t as important as where he’s going.

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BrokeBoi is a chill Hip Hop producer that makes music for the vibers.

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