The Key To Unlocking Your Potential What if everything you want is already within you—just waiting for permission to emerge? In this unplugged deep dive, I share the true, no-fluff key to unlocking your potential… and it’s not just motivational fluff or clickbait—it’s practical, doable, and wildly empowering. You'll explore:   What potential really is (and the Latin origin may surprise you)   Why you’re not living up to it (yet)   How to smash that invisible box of limiting beliefs   A simple 10-minute imagination exercise that can change everything   How to prime your unconscious mind for success   The tiny, powerful decision that turns dreaming into doing   No guru-speak. No hype. Just honest tools to unlock your inner power and go further than you thought possible. Because your potential isn’t fixed. It’s only limited by one thing… and it’s time to break that.  "You choose to empower yourself. I’ll give you the key—you turn it." — Cloughie Listen now and take the first step toward your true, limitless self. Share this with your friends, start a WhatsApp group like Paul’s boys did, and spread the power of potential.  Shine Brightly 🌟 Paul  Hey there! I’d love to hear from you—questions, feedback, requests—all welcome. Drop me a line or leave a comment. If you've enjoyed this episode or any other, please share and subscribe! You can reach me at .  Subscribe to the Podcast Ready to subscribe?  to explore your options. Or, if you're on Apple Music or iTunes, you can go straight to subscribe or leave a review .  Special Programs for You For tools on developing Supreme Inner Confidence, finding Freedom from Anxiety, or specialized Hypnosis Tracks, visit .  Free Hypnosis Tracks Want access to my FREE hypnosis tracks? Head over to .  Connect with Me Follow me on Twitter:  Remember: I'm a therapist, but I'm not your therapist. This podcast and any of my online resources are for educational purposes only. Never use the hypnosis tracks or exercises if you're operating machinery, driving, or if you have epilepsy or psychiatric conditions. Always consult a healthcare provider if you're unsure.  Find Us on Other Platforms Catch the podcast on , Castbox, , YouTube, or on our . Stay tuned, and keep shining brightly. ✨  Music Credits Music by Wataboi, DreamHeaven, ccjmusic, and others from .  &nbsp; &nbsp; And the transcript WARNING if you're a lover of the written word this may make you frustrated, or angry - you have been warned - is it an 'ism  And what a title, eh? What a title. The Key to Unlocking Your Potential. And it's not clickbait, by the way. &nbsp;  It's not clickbait, because I do have a key. But think of this, though, first, as a question to you. Why is unlocking your potential, my potential, anybody's potential, important? I know we think it's obvious. &nbsp;  And it's also probably hiding in plain sight. Because there's a question. Do you ever ask yourself, am I living up to my potential? Well, I'm guessing you probably don't. &nbsp;  It could be just me, though. I don't know. It could be just me. &nbsp;  I know I don't. I don't ask that. I strive for it sometimes. &nbsp;  I strive for it the best I can, set my intentions. But do I ever look back and go, was I really living up to my potential? The other question we never ask is, what would happen if we did? What would happen if we did ask that? Are we living up to our potential? And again, the answer is probably bloody not. Or is that just me again? Because when we get into what really potential is, we can never actually be living it, I guess. &nbsp;  But we can strive to be better than we were. And we have that striving to live to our potential, be living a life with the aim of being over our potential, up to our potential. If I'm trying to get the words right, you see, if you just think that with me, just for a moment, what would it be like? What would it be like if you were living a life, living up to your potential? What would...

#452 The Key To Unlocking Your Potential

Trying to leave this little old world and the people I meet in a better place then when I first met them.

Who am I and what do I do?………Paul Clough.

I now love helping making changes in people and guiding them to create the life they really want.
 
A personal look at me:
 
The above sentence was not always the case and being the best in the financial realms of the building industry was my aim and getting there by any means. I now know this is, and was, the worst way ~ even if I did make director of one of the largest building companies in Cambridge by the age of 30.
 
One of the major realisations came on my first ever training in hypnosis. I found that it’s not a win lose world and that a win win is only a low basis to live.
 
Being true to your beliefs and coming from a place of integrity where service is paramount. This understanding together with lots of NLP skills helped create my last partnership in the building industry grow from a turnover of £800k to £16m in less than twelve years and that can only be done with giving more than expected.
 
Another shaping of me came from two traumatic events in my life that happened within six months of each other which created a number of major changes in me and by beliefs in what is possible. I have written about my experience and how I dealt with it but more importantly it really showed me my love for my three boys and theirs for me and resulted in the step up to become a trainer of NLP (which I never intended) and my close and exciting work with two of my sons. In supporting Joseph and help create change in people in our training’s and his wonderful life changing ‘Be your potential weekend’ and with Luke the continuing development of Cambridge Hypnotherapy and Hypnosis processes. My relationship with my third son Daniel just keeps getting better and better too.
 
Not knowing how good I had become in change work in the beginning I generally studied, practiced and saw clients then things started to happen when I started to work following just my instincts. Two clients come to mind both in effect dying from the effects of what was happening to them and the way they felt and within one and two sessions respectively not only won the will to live they changed virtually in front of my eyes and being apart of that process was and is the best feeling alive.
 
The above are just three of many brilliant learnings I have had in my life.
The more formal bit

 
Paul Clough

I am a Trainer and Master Practitioner of NLP and Hypnosis and am passionate in assisting those who want to reach their full potential and his special skills form a unique foundation for success. I constantly seek and develope new skills and learning’s – through advanced levels of Neuro Linguistic Programming (NLP), Time Line Therapy ™, Hypnosis and to improve everyone I work with.

I have an understanding of the mind/body connection which enables me to create in my clients the difference that makes the difference ~ from excellence to outstanding.

For those that want qualifications:

Certified Trainer and Consultant of Neuro-Linguistic Programming

Certified Master Practitioner of NLP & Time Line Therapy

Certified Master Hypnotist and Hypnotherapist

Together with Luke and Joseph I have consistently strived and succeeded to create ways to improve peoples lives and give new beliefs of what’s possible. Our potential is without limits ~ infinite in every way.
