Penguin presents the unabridged, downloadable, audiobook edition of Think Simple written and read by Ken Segall.

In Think Simple, Apple insider and New York Times bestselling author Ken Segall gives you the tools to Apple's success - and shows you how to use them. It's all about simplicity. 

Whether you're in a multinational corporation or a lean startup, this guide will teach you how to crush complexity and focus on what matters; how to perform better, faster and more efficiently. Combining his insight from Apple with examples from companies across industries all over the world - including Ben & Jerry's, Whole Foods, Intel and HyundaiCard - Segall provides a simple roadmap for any company to find success.

Think Simple written and read by Ken Segall (audiobook extract)

Penguin Books publishes blockbusting, prize-winning, celebrated, controversial, heart-warming, thought-provoking and inspiring books by a range of authors from Ali Smith to Zadie Smith, Jeremy Clarkson to Jeremy Paxman and Jamie Oliver to Oliver Goldsmith.

Think Simple written and read by Ken Segall (audiobook extract)

Penguin Books UK