Welcome to another enlightening episode of the School of Podcasting, where your host, Dave Jackson, invites you on a deep dive into the exciting world of Podcasting 2.0. Join us as we explore the dramatic shift from traditional podcast monetization to earning directly through satoshis, capturing the real impact of this new revenue model with personal stories of enhanced earnings. This episode is a must-listen for all podcast enthusiasts and creators seeking to keep up with the latest trends and features reshaping the podcasting landscape. From Dave's analysis of Google shifting from Google Podcasting to YouTube Music and the quest for the ultimate podcasting app, to a candid review of options like Podorama, Podcast Guru, and truefans.fm, you’ll get an insider's perspective on navigating the changing podcasting ecosystem. There is a website to help at , but first we need to know where to start when it comes to explaining why you should be involved. Thinking of Starting a Podcast? Are you considering diving into the dynamic world of podcasting? Look no further! Join the  community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world. With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the &nbsp;today! Go to  Podcast Giveaway Each month I'll be giving great podcast gear away along with other services. Check it out at  Participants Ethan at &nbsp; Ralph from &nbsp; Zo from &nbsp; York from &nbsp; Brandon from  Timeline 00:00:00 - From Here to There&nbsp; 00:01:18 - Opening 00:02:01 - Podcasting 2.0 Initiative 00:04:32 - Ethan Resse 00:06:11 - Ralph Estep Jr. 00:07:24 - Zo Richardson 00:09:54 - Brandon Brinkley 00:14:02 - York 00:18:03 - Join the School of Podcasting 00:19:03 - Podcast Launch Checklist 00:19:20 - Understanding Podcasting 2.0 00:20:04 - Podroll 00:20:55 - Transcripts 00:21:08 - Value Options 00:28:13 - Programmatic Ads Vs Value For Value 00:32:45 - Cross App Comments 00:33:41 - Why Not? It's Free! 00:34:17 - Stats, Stats, and Stats 00:35:02 - Why Does This Exist? 00:36:52 - Total Money Received So Far 00:38:13 - My App Criteria 00:42:18 - Podurama 00:43:35 - Podcast Guru 00:44:43 - True Fans.fm 00:46:21 - Honorable Mentions 00:48:00 - Remove These Buttons 00:48:30 - Question of the Month&nbsp; 00:49:35 - Live Appearances&nbsp; 00:50:06 - Contact Support To Let them Know What You Want&nbsp; 00:52:40 - &nbsp; 00:53:34 - See You At Podcast Movement Evolutions&nbsp; 00:53:53 - Future Interviews&nbsp; 00:55:32 - &nbsp; 00:55:35 - &nbsp; Join the Newsletter For More Podcast Tips Want more podcast insights, tips, tricks, and strategies? Sign up for my newsletter at  Mentioned In This Episode                Where Will I Be? I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to  Become a School of Podcasting Affiliate Go to  and sign up. When someone signs up using your link, you earn a commission. That commission is paid every month they stay subscribed.  This is episode 924

What is Podcasting 2.0? Transforming Listener Engagement and Earnings

I am so excited to have  on the show today. Joe has been creating great podcasts like , and  show for years to coincide with his amazing books like ,&nbsp; and&nbsp; &nbsp; Joe also created and sold the Content Marketing Institute and is now the man behind the  (May 5-7, 2024, in Cleveland, Ohio). Use the coupon JP100 to save $100. In 2014, he received the "Lifetime Achievement Award" by the Content Council. He successfully exited CMI in 2016 and wrote an award-winning mystery novel, . In other words people, Joe is a "Big Shot Smarty Pants" (the highest level of coolness here at the SOP). Get your pencils ready. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the&nbsp;. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the . Use the coupon code  to save on a monthly or yearly subscription. &nbsp; Mentioned In This Episode  Joe's books: ,&nbsp; and&nbsp; &nbsp; Joe's Podcasts: , and  Joe's Website:  Joe's Newsletters: , and the   (Coupon JP100)          &nbsp; Podcasting 2.0 Chapters 00:00:01 - Why Joe is Here? 00:00:24 - Opening&nbsp; 00:01:23 - Joe Pullizzi Interview 00:01:48 - Joe is a Good Guy 00:02:34 - The Tilt Newsletter () 00:04:19 - What is Content Marketing? 00:06:02 - Where to Start When There is No Audience? 00:08:32 - Davus Interruptus How to Sell in a Balanced Way 00:11:37 - Joe Knows What I Want 00:12:16 - Tracking Marketing Success? 00:14:32 - The Orange Newsletter ( ) 00:17:16 - You Don't Need to Be Everywhere 00:20:50 - What is Engaging Content? 00:24:59 - How Long Does it Take to Build An Audience? 00:27:42 - Lessons Learned From Mistakes 00:29:22 - &nbsp; 00:30:23 - Podcasting Checklist () 00:30:37 - What Joe Would Do Differently? 00:33:47 - Content Entrepreneur Expo () 00:35:40 - Do These Tips Apply For Entertainment Shows?&nbsp; 00:40:39 - Networking At CEX&nbsp; 00:41:50 - CEX.EVENTS COUPON JP100&nbsp; 00:43:22 - Don't Just Take Notes&nbsp; 00:44:34 - My Takeaways&nbsp; 00:46:19 - Question of the Month ( ) 00:47:20 - Profit From Your Podcast ( ) 00:47:53 - Book Launch Secrets ( ) 00:48:32 - Can You Share the Show?&nbsp; 00:49:49 - Bloopers - Polishing Content&nbsp;&nbsp;

Crafting Engaging Content: Insights from Joe Pulizzi

I'm back from Podcast Movement Evolutions in LA. I learned some cool stuff, and YouTube did a presentation and I point out the good, the bad, and the confusing.&nbsp; I also point out some people who got busted doing things that could really damage podcasting's integrity. My friends Harry and Kevin boil down podcast monetization to a single question. I've got a new giveaway, that gets you educated and promoted at the same time.&nbsp;

Insights and Surprises: Podcast Movement Reflections with Dave Jackson

Welcome to the School of Podcasting! In today's exhilarating episode, we dove deep into the art of leveraging social media to supercharge your podcast. Join me, Dave Jackson, and social media strategist Katie Brinkley as we unpack the power of the 4 pillars strategy—awareness, education, elaboration, and storytelling—to captivate your audience. Discover the secret sauce to building a dedicated community, why consistent posting trumps timing, and the essential tools for tracking and enhancing your social connect.&nbsp; JOIN THE SCHOOL OF PODCASTING COMMUNITY Are you looking to start your own podcast but don't know where to begin? Look no further than the . Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and expert instructors, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty, and hello to a successful podcasting career with the School of Podcasting. Join worry-free with our 30-day money-back guarantee. Save using this link &nbsp; Connect with Katie Brinkley  Katie on  Katie on    How Did You Like This Episode? I'm always looking for feedback and  on this episode (it takes ) Because of My Podcast : Neil Scott Wins an Award Check out Neil's show  Podcast Giveaway Each month I'll be giving great podcast gear away along with other services. Check it out at  Join the Newsletter For More Podcast Tips Want more podcast insights, tips, tricks, and strategies? Sign up for my newsletter at  Mentioned In This Episode

Mastering Social Media for Podcast Growth with Expert Katie Brinkley

Alban Brooke has been at  for almost ten years and is the head of Marketing. Today we talk about some new features to manage your show in Buzzsprout along with the attitude and expectations to make it in the long game of podcasting.&nbsp; Connect with Alban Brooke Check out  Connect with Alban on Twitter  Some of the links on this page are affiliate links, I earn from qualifying purchases, but you do not pay any additional fee. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the&nbsp;. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the . Use the coupon code  to save on a monthly or yearly subscription. Buzzsprout Features Mention  New iOs App (monitoring, sharing, updates) Dynamic Chapters Pre and Post Rolls Buzzsprout Ads (available to anyone)  For more information see . QUESTION OF THE MONTH Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website. Leave Your Answer at&nbsp;  &nbsp; Mentioned In This Episode                 Join the Newsletter For More Podcast Tips Want more podcast insights, tips, tricks, and strategies? Sign up for my newsletter at  &nbsp; Podcast Giveaway Each month I'll be giving great podcast gear away along with other services. Check it out at  &nbsp; Follow the Show and Never Miss an Episode on:  - &nbsp;-  - - -  Check out  for apps to stream bitcoin to podcasters. &nbsp; Did You Get Value From This Episode? Enjoy the Show?  and give some of that value back.&nbsp; &nbsp; &nbsp;

Podcasting's Deep Connection With Alban Brooke

In this episode, we'll dive deep into the "why" behind rebranding your podcast and how vital it is to know your audience intimately, as these elements profoundly influence the content and success of your show. I revisit the significance of knowing your WHY before changing a podcast’s identity and content approach. I also peel back the curtain on past errors to help you pave the way for smarter future changes, fostering growth and innovation. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the&nbsp;. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the . Use the coupon code  to save on a monthly or yearly subscription. ParticipantsScott From What Was That Like&nbsp;&nbsp;  Rick from Renewed Mindsets&nbsp; &nbsp;  York from Welcome To Earth Stories&nbsp;&nbsp;  Mark from History of North America &nbsp;  Tyler from Crying is Manly &nbsp;  Ralph From Ask Ralph &nbsp; QUESTION OF THE MONTH Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website. Leave Your Answer at&nbsp;  &nbsp;Follow the Show and Never Miss an Episode on:  - &nbsp;-  - - -  Check out  for apps to stream bitcoin to podcasters. Did You Get Value From This Episode? Enjoy the Show?  and give some of that value back.&nbsp; &nbsp; Mentioned In This Episode Quick and Dirty Tips&nbsp;   Mike Rowe&nbsp; &nbsp; Podcast Review Show &nbsp;  Podcast Rodeo Show: &nbsp;  Buzzsprout  (aff) Captivate  (aff) Libsyn  (use code sopfree aff) Chapter Markers: 00:00:00 - Rebranding&nbsp; 00:00:36 - Opening&nbsp; 00:01:17 - The Question&nbsp; 00:01:46 - Scott From What Was That Like&nbsp;&nbsp;  00:03:37 - Rick from Renewed Mindsets&nbsp; &nbsp;  00:05:51 - York from Welcome To Earth Stories&nbsp; &nbsp;  00:08:27 - Mark from History of North America &nbsp;  00:09:14 - Tyler from Crying is Manly &nbsp;  00:10:27 - Ralph From Ask Ralph &nbsp;  00:12:02 - Quick and Dirty Tips&nbsp; &nbsp;  00:13:30 - Switching Out Key Players&nbsp; 00:15:06 - Dave on Mike Rowe&nbsp; &nbsp; 00:16:06 - The AC/DC Fact&nbsp; 00:17:31 - The Way To Win&nbsp; 00:18:48 - Scott Made Changes Based on Community Feedback&nbsp; &nbsp;  00:20:59 - &nbsp; 00:22:01 - Your Podcast Website &nbsp;  00:22:20 - Why Rebrand?&nbsp; 00:23:30 - Why I'm rebranding One of My Shows&nbsp; &nbsp;  00:24:10 - Stupid Mistakes&nbsp; 00:25:08 - New Plan&nbsp; 00:28:25 - Podcast Review Inights &nbsp;  00:29:22 - New Show Your Podcast Website&nbsp; &nbsp;  00:29:59 - Buzzsprout Ads New Texting  (aff) 00:31:05 - Captivate Updates Player  (Aff) 00:31:39 - See Picture Change&nbsp; 00:31:51 - Back To Normal&nbsp; 00:32:44 - Why I Rant About YouTube&nbsp; 00:35:26 - Question of the Month &nbsp;  00:36:27 - Live Appearances &nbsp;  00:36:58 - Follow the Show&nbsp; &nbsp;  00:38:16 - Join the Community &nbsp;  00:39:06 - Bloopers&nbsp; This show originates at &nbsp; &nbsp;

Mastering Podcast Rebranding: Lessons from the Front Lines

Today we do a deeper dive into why podcasters quit before getting to 10 episodes. What causes this? We also look at topics that can turn up the heat and controversies around your show. &nbsp;

The Truth About Podcast Growth: It's a Marathon, Not a Sprint

Today, I dive into the essence of keeping a positive and persistent approach to podcasting. I play guitar, and one of the reasons I'm pretty good is my attitude when learning to play. Share how you can do the same in podcasting. This gets you further than launching&nbsp;and keeps you going. In this episode, I share stories from his insightful visit to the Content Entrepreneur Expo, revealing varying opinions on the use of AI in content creation. We'll explore how consistently honing your podcasting skills can lead to significant breakthroughs, as demonstrated by Jen Hardy. From the power of perseverance, learning new skills, and leveraging humor and storytelling to strategic content mixing and effective use of technology, this episode is packed with guidance to help you thrive in the competitive podcasting arena.&nbsp; Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the&nbsp;. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the . Use the coupon code  to save on a monthly or yearly subscription. Chapter Markers: 00:00:18 - Opening&nbsp; 00:00:55 - Changing Your Attitude 00:03:12 - Got a Mentor 00:03:51 - Attitude Change 00:04:54 - Podcast Ingredients 00:05:27 - What About Luck? 00:06:30 - Stealing Attention 00:08:22 - Wow Content&nbsp;&nbsp;  00:08:49 - Sydnie Christmas &nbsp;  00:11:50 - Use Your Voice 00:12:31 - AI Best Practices 00:17:18 - My Podcast Needs to Be Better 00:18:58 - Take Another Swing 00:19:33 - The First Time You... 00:23:04 - The Pieces Fall Into Place  ) 00:24:55 - BJ Novak at CEX&nbsp;&nbsp; 00:27:03 - HUGE OPPORTUNITY 00:29:58 - Join the School of Podcasting &nbsp;  00:30:58 - NEW SHOW: Your Podcast Website&nbsp;&nbsp;  00:31:15 - How Much Did My Show Grow From Last Week? &nbsp;  00:32:52 - 18% Came From My Newsletter &nbsp;  00:36:18 - Leave Feedback &nbsp;  00:36:36 - Podcast Rewind: Soundoff Podcast&nbsp;&nbsp;  00:37:29 - Question of the Month&nbsp;&nbsp;  00:38:31 - Live Appearances &nbsp;  00:39:03 - The Notes Are There...&nbsp;&nbsp;  00:40:48 - The Wallet Story&nbsp; Mentioned In This Episode                  This is episode 931

Adjusting Attitudes: Harnessing Persistence for Podcasting Success

Today I talk Mark Lawley from the . I brought Mark on as he is a "regular guy" (retired Police Officer) who started a podcast with his wife Krista and the ball has been rolling along as their show grows (they have 14000 people in their Facebook group). Mark shares his journey from initial struggles to unexpected success, revealing the importance of knowing your audience, having fun, and continually learning. Join us and uncover the secrets to making your podcast not just a success but a life-saving venture! Find Mark and Krita at  and check out the free  Thinking of Starting a Podcast? Are you considering diving into the dynamic world of podcasting? Look no further! Join the  community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world. With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the &nbsp;today! Go to  How Did You Like This Episode? I'm always looking for feedback and  on this episode (it takes ) Chapters 00:00:00 - A Letter From Morgan&nbsp; 00:02:04 - Opening&nbsp; 00:03:15 - Mark From Practical Prepping&nbsp;&nbsp;  00:03:20 - Define What You WON'T Do&nbsp; 00:03:39 - Why Prepping?&nbsp; 00:05:23 - What Was It Like Starting Out?&nbsp; 00:06:20 - Doing the Right Things&nbsp; 00:08:30 - An Important Thing to Focus On&nbsp; 00:10:20 - Becoming More Efficient&nbsp; 00:11:33 - When To Remove Ums&nbsp; 00:12:13 - Sponsors Came Knocking&nbsp; 00:14:38 - &nbsp; 00:15:42 - &nbsp; 00:15:56 - Improving Your Website&nbsp; 00:17:05 - Mark Added a Facebook Group&nbsp; 00:22:29 - Audience Approved Content&nbsp; 00:24:05 - Sell a Product or Service&nbsp; 00:25:15 - How Are Book Sales?&nbsp; 00:26:12 - Advice For New Podcasters&nbsp; 00:30:00 - Favorite Comments&nbsp; 00:31:55 - You Don't Need to be THE Expert&nbsp; 00:33:03 - What Does Prepared Look Like?&nbsp; 00:33:40 - Buy Mark a Coffee&nbsp; 00:35:23 - My Thoughts&nbsp; 00:37:37 - &nbsp; 00:38:35 - &nbsp; 00:39:18 - &nbsp; Mentioned In This Episode               &nbsp;

The Impact of Your Podcast Stories and Strategies

In this episode, we look at how podcasters use YouTube to enhance your podcast. I asked: A) Are you not using YouTube at all? B) Are you creating static videos? C) Are you creating full videos? I also talk about a way to find more content using YouTube even if you're not making videos.&nbsp; Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the&nbsp;. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the . Use the coupon code  to save on a monthly or yearly subscription. Chapter Markers: 00:01:15 - Opening&nbsp; 00:01:15 - People HAVING to Do YouTube? 00:02:04 - How Are You Using YouTube? 00:02:30 - Dan - Based On A True Story&nbsp; &nbsp;  00:05:17 - Max - Aviation News talk &nbsp;  00:07:37 - Craig Ingles Podcast &nbsp;  00:09:15 - Kim - Pharmacists Podcast / Perrysburg&nbsp; &nbsp; &nbsp;  00:11:34 - Zo - Backlook Cinema &nbsp;  00:13:30 - Mark - Markvinet.com &nbsp;  00:14:49 - Ralp - Ask Ralph Podcast (Finance) &nbsp;  00:16:06 - Bryan Relaxed Male &nbsp;  00:17:17 - Paul - Pass ACLS&nbsp;&nbsp; 00:18:52 - Rich - Two Grumpy Vets and a Dude&nbsp;&nbsp;  00:20:36 - Join the School of Podcasting&nbsp;&nbsp;  00:21:37 - Your Podcast Website &nbsp;  00:21:55 - Ronnie - Dancing is Forbidden&nbsp;&nbsp;  00:24:46 - Todd - Guardian Downcast &nbsp;  00:28:07 - Tim - Create Art Podcast &nbsp; &nbsp;  00:31:25 - Dave - Walking is Fitness&nbsp;&nbsp;  00:33:27 - York - Welcome to Eartch Stories&nbsp; &nbsp;  00:36:05 - Dave's Thoughts 00:37:30 - Check Consumption Rate 00:39:55 - Using YouTube To Check What Topics are Popular 00:41:44 - Question of the Month&nbsp; &nbsp;  00:42:43 - Live Appearances&nbsp; &nbsp;  00:43:17 - Future Episodes &nbsp;  00:44:13 - Join the School of Podcasting &nbsp;  00:44:13 - New Chapter 00:45:02 - Blooper

Podcasters' Insights on Leveraging YouTube for Enhanced Visibility

The School of Podcasting is where you can find everything you need to start a podcast. There are step by step tutorials, resources, live training, and more. Check it out at http://www.schoolofpodcasting.com

Adjusting Attitudes: Harnessing Persistence for Podcasting Success

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