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Some artists define a genre, but Lil Baby defines a generation. The GRAMMY Award-winning rapper has smashed records, made history, and impacted the course of modern hip-hop with his instantly identifiable and inimitable style. He has garnered dozens of multi platinum certifications and tens of billions of streams as arguably the biggest new rapper to emerge this decade. Following the success of his platinum full-length debut Harder Than Ever in 2018, he seized #1 on the Billboard Top 200 with 2020’s My Turn, becoming “the year’s #1 selling and #1 streaming album in the US.” At first, it cemented him as “2020’s first and only artist to go double-platinum,” but it has since gone quadruple-platinum and has logged 85 weeks in the top 10 of the Top R&B/Hip-Hop Albums chart – marking the longest top-tier run in the chart’s history. 

 

He notably tied Prince and Paul McCartney for Billboard Hot 100 hits and Taylor Swift for “most weeks atop the Billboard Top 200 in 2020” with a total of 6. Out of eight nominations, he scored his first GRAMMY® Award in 2022. He has appeared on the covers of Rolling Stone and the Billboard R&B/Hip-Hop Power Players Issue in addition to receiving honors from VEVO, Rap Caviar, the Apple Music Awards, and more. He teamed up with Lil Durk for The Voice of the Heroes, marking his second #1 debut on the Billboard Top 200. It’s just the beginning though. He’s bound to revolutionize the culture again with his third album in 2022. Most recently, he released “Right On” and “In A Minute” which both songs debuted on Billboard’s Hot 100 chart. This feat puts Lil Baby in rare territory, making him the youngest of only 12 artists to have ever landed 100 or more songs on the Hot 100. This generation belongs to Lil Baby.

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#RareSound

Even their name is unique.

But that’s not the only thing that sets Pretty Ricky apart from the rest of the pack.

From their configuration – one singer and three rappers – to their image –
handsome, young and sexy – Pretty Ricky has been in a league all its own since
they first hit the scene in 2005 with “Grind With Me,” the smash single from their
platinum debut CD, “Bluestars.” Says member and resident producer Diamond
Blue Smith, “In a time where record labels are generically making bands on
reality shows, Pretty Ricky is the last of a dying breed.”

With a sound that is one part hip hop, one part R&B, Pretty Ricky practically
invented and single-handedly mastered the art of combining melodies,
harmonies and dope raps. They took their signature sound and injected it into
a predominantly hip-hop marketplace during a time when crunk music ruled the
airwaves. The result was the birth of an exciting twist on both genres that would
be imitated – but never duplicated – by their successors.

Adoration for Pretty Ricky caught on early. Their debut CD spawned two of their
three top ten hits and set the stage for their sophomore CD “Late Night Special,”
which topped the charts and owned the number one spot for five consecutive
weeks. Pretty Ricky mania erupted as reports of fanatical fans fainting at
concerts and standing in interminable lines at record stores ran rampant. Atlantic
Records COO Craig Kallman likened it to Beatle-mania.

As a group, Pretty Ricky is known for their sexy, sensual (borderline raunchy)
music and stage shows. But there’s much more to these Miami natives, known
individually as Diamond, Spectacular, Lingerie and Slick’em, than meets the eye.
It’s safe to say these guys really do mean business. Julie Greenwald, president
of Atlantic Records, once proclaimed, “Diamond Blue is the new Puffy in the
making.” (Diddy himself referred to the band as “the new Jodeci.”)

These music impresarios know that Pretty Ricky have all the traits that
superstars are made of: business sense, vocal innovation, showmanship and, of
course, dynamic personalities. Says Diamond, “The various personalities of each
individual member is what gives the band diversity. Spectacular brings the sex-
appeal, Slickadelaphante brings out the wild and crazy side of the band, Lingerie
provides the charismatic, R&B, sultry side and I’m the business man; collectively,

We are the Kings of the Bedroom!”

Pre Dread Head is following