Chlär returns to his Primal Instinct label with ‘Modern Survival’

Support the label, buy it here: https://primalinstinctrec.bandcamp.com/album/modern-survival-2

Following the widely praised Funk Assault (Chlär & Alarico) ‘Minimum One Post A Week’ EP, which kicked off the Primal Instinct label last summer and won the support of the likes of Rodhad, Tasha, and Luke Slater, as well as routine plays from Sarah Story on BBC Radio 1, Chlär now returns to his imprint with solo venture ‘Modern Survival’. While the first Primal Instinct release saw references to artist urges and behaviours on social media, this next instalment explores a modern recontextualisation of humanity’s hierarchy of needs in yet another high-concept EP.

First up, ‘Internet Soulmate’ boasts a crunchy bassline as its drum work chugs along the track playfully. The groove twists and turns before the hypnotic and tribal ‘Supermarket Hunting’ continues with sounds of nature, loopy rhythm and syncopated bleeps.
On the B-side’s ‘Body Control Officer’, human-made grooves intertwine with machine-like thrum, synths whirring and zapping, while ‘Competitive Influencing’ takes off with rolling percussion, subtle whistles and distorted vocal one-shots. Closing out another stellar offering from the Primal Instinct frontman, Chlär brings the dark ‘Scout My Algorithm’, a brooding slow-burner offset by smooth arpeggio snippets and warped slices of digital noise.

“In an era where technology entwines our everyday existence, where the virtual realm shapes our interactions, and where the pursuit of influence takes centre stage comes an EP that delves deep into the modern tapestry of human existence. ‘Modern Survival’ is not merely a collection of songs and visual clips, but a poignant reflection on the intricate dance between our primal instincts and the brave new world we navigate today. The EP invites listeners on a journey of self-discovery and reflection, prompting them to ponder the fundamental essence of our existence in an environment of fast-paced technological evolution.” - Chlär
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Artwork: Cardle 
Mastering: Charles Accarisi

Tracklist:
A1 Internet Soulmate
A2 Supermarket Hunting 
B1 Body Control Officer 
B2 Competitive Influencing 
B3 Scout My Algorithm

Chlär ‘Modern Survival’ drops on Primal Instinct 1st December 2023

Modern Survival

Scout My Algorithm

Chlär - Scout My Algorithm [PI02]

When Primitivism Meets Innovation

PI09 Funk Assault - Soft Power: 
https://primal-instinct.net/releases/soft-power