Born in 1969 in Gostivar, Republic of Northern Macedonia, Tony Jeton Selimi moved to London in 1990 at age 20 to find a haven from the atrocities of the civil war he had to fight. Like a phoenix rising from the ashes, he went from living homeless and penniless to an internationally recognised authority and a leader in personal, professional, leadership and business development, professional speaker, an award-winning author, transformational life and business coach specialising in human behaviour, emotional intelligence and maximising human potential.

Described as "a visionary thinker with a rare ability to see through people's disempowered states, beliefs, and behaviours and awaken their innate wisdom, ever-evolving purpose, and mission in life," Tony assists people from all professions to break through mental imprisonment, addictions, fears, depression, phobias, and limiting beliefs impacting their personal, relational, professional, business, and financial lives. 

Tony founded TJS Cognition with a heavenly vision to infiltrate his methods, principles and teaching born out of thirty years of continuous study and cross-disciplinary research, delivering over 25,000 coaching, training, and mentoring hours and working experience in business, leadership, government, education and health care. In doing so, he aims to inspire decisive action and positive transformation in the lives of one billion people contributing to accomplishing the UN's 17 Sustainable Development Goals and the evolution of human consciousness. 

Through his coaching and training business, and proven methods, Tony assists people in building the solid foundations and emotional resilience needed to create memorable and lasting spiritual and material transformations. He is dedicated to enabling individuals to take their education, expertise, and experiences and turn them into self-empowerment opportunities, a calling for commitment beyond oneself, and leverage their transformation to create more significant income and impact in meaningful entrepreneurship of career path. He has coached and trained thousands of people from countries all over the world.

Businesses from all market sectors engaged in high-stress, productivity, and purpose missions seek his expertise to turn their challenges, frustrations, and pains into stepping stones, map out clear values and purpose-driven vision detailed plan and strategy for improving business performance, employee engagement, retention, communication skills, and elevate people's thinking and overall organisation well-being. Using his broad expertise from his ground-breaking methods empowers you to discover a different and more empowering way of thinking to take the guesswork out of what to do next so you can grow fast. 

He is a sought-after speaker, coach and trainer in mindset transformation, emotional intelligence, business and leadership development and growth, career development, financial freedom, public speaking, entrepreneurship, personal excellence, authenticity, relationships, creating a healing mind, and bridging the gap between spirituality and neuroscience. Globally, Tony travels to educate and inspire people with enlightening perspectives, humorous metaphors, and a heart-illuminating personal journey. He has spoken at hundreds of stages, including the United Nations (UN) headquarters in New York, TEDx, Rotary International, PSA, London Business shows, Body Mind Spirit, European University of Tirana, and the Cranfield School of Management. 

Tony is a University College London (UCL) graduate who studied many life disciplines and received several awards. He is a qualified coach recognised by several reputable institutions, including the International Coaching Federation (ICF), the Institution of Leadership and Management (ILM), Demartini Institute, the Complementary Therapists Association, and Martin Brofman's Foundation of Advanced Healers, and is a certified Reiki Master Teacher. 

He is an executive producer of The Truth About Reading documentary, co-created the 'Living My Illusion – The Truth Hurts award-winning life coaching documentary on Amazon Prime, created the Into Your Divinity Documentary Series and pioneered several trademarked methodologies in human development. Winner of the London SME Most Visionary Entrepreneur and Corporate Coaching and Recruitment Business Coach of the Year Award. Silver Winner of Literary Book Award, Book Excellence, and winner of the USA and International Book, Top Shelf Magazine, Readers Favourite Five Star Seal, and Maincreast Media Book Award for A Path to Wisdom, #Loneliness, Fit for Purpose #3, Novum 10, The Unfakeable Code®, and A Path to Excellence. Author of the upcoming book Climb Greater Heights & The Unfakeable Genius®. Tony is no stranger to the media, appearing in various TV, Radio, and Podcast shows, including being interviewed by Jack Canfield and Brian Tracy for ABC, NBC, CBS, Fox, BBC, and their affiliate channels, reaching over 100 people worldwide.

For more inspiration and strategies for growth, empowerment, and transformation, follow Tony on LinkedIn, Instagram, YouTube, and Facebook. To book a consultation or interview him, please send an e-mail to info@tonyselimi.com. For further information about what Tony can do for you, your relationships, career, business, leaders, team, finances, organization or country, please go to https://tonyselimi.com

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