US President Donald Trump’s tariff decisions have a big impact on the global alcoholic beverage (AlcoBev) industry. These tariffs are part of his plan to fix trade imbalances by placing equal tariffs on goods from countries like India.

In India, the taxes on imported alcohol are quite high. As of 2025, most imported alcoholic drinks like wine, vermouth, and other spirits face a 100% customs duty. However, there’s one exception — Bourbon whiskey, which now has a lower tariff of 50%.

Sameer Mahandru, Managing Director of IndoBevs, explains:
“These tariffs support the 'Make in India' mission. They help protect Indian alcohol brands by making it harder for cheap foreign liquor to enter the market. While the reduced tax on bourbon shows India is open to working with trade partners, the high taxes on other drinks still make it tough for international alcohol companies to do business here.

Read More:- https://news.abplive.com/brand-wire/sameer-mahandru-talks-tariffs-what-us-alcohol-duty-cuts-mean-for-india-s-alcobev-industry-1767930

Sameer Mahandru Breaks Down US Alcohol Tariff Reforms

Ranvijay Singh