Note: Please take not that I am not a BBM-Sara supporter here anyway. I am a proud and staunch supporter of Leni-Kiko Tandem. But I really like the song anyway. The song attributes enduring popularity to the fact that it has a “very positive” and “uplifting” message.

Former Senator Ferdinand “Bongbong” Marcos, Jr. has been using the OPM classic “Umagang Kay Ganda” in his campaign ads and events for months now. It has become a ubiquitous part of his presidential campaign – firing up his supporters and opponents alike.

The chorus of “Umagang kay Ganda” jibes perfectly with Marcos’ decision to focus his campaign on unity. Interestingly, the song was also used by then-House Speaker Jose de Venecia during his unsuccessful presidential campaign in 1998:

“Basta’t tayo’y magkasama,
Laging mayroong umagang kay ganda.
Pagsikat ng araw,
May dalang liwanag,
Sa ating pangarap, ohhh...
Haharapin natin...”

Written by Butch Monserrat in 1975 with the English title “Beautiful Morning,” “Umagang Kay Ganda” was originally performed by Tillie Moreno and Ray-An Fuentes in 1979. It was submitted as an entry during that year’s 2nd Metro Manila Popular Music Festival or MetroPop.

Billboard magazine described MetroPop in an article published in 1982 as the “biggest and most prestigious song contest” in the Philippines. It also noted that the annual competition was organized by the Popular Music Foundation of the Philippines, which was led by then-presidential daughter of the late dictator Ferdinand Marcos and now Senator Imee Marcos.

Speaking to the Philippine Daily Inquirer, Monserrat attributed his song’s enduring popularity to the fact that it has a “very positive” and “uplifting” message. Despite the song’s failure to win any of the top three prizes, it went on to become one of the most recognizable Filipino songs ever with at least ten musical acts doing a cover of it including Bamboo, Lea Salonga, and Sarah Geronimo.

Meanwhile, the version of “Umagang Kay Ganda” used in ABS-CBN’s now-defunct eponymously-titled morning show was performed by Imago.

Via The Filipino Scribe: https://www.filipinoscribe.com/2022/03/07/umagang-kay-ganda-bongbong-marcos/

Umagang Kay Ganda (BBM-Sara Version)

until i found you – rosé (cover)

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Track: Johnning - WHAT THE HELL [NCS Release]
Music provided by NoCopyrightSounds.
Watch:   https://youtu.be/Mhp2W3O_cXU

 • Johnning - WHAT T...  
Free Download / Stream: https://ncs.io/WHATTHEHELL

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