Optimism isn’t cheesy or soft or boring. Nope. It’s a mission-critical tool for anyone devoted to getting to their best. Every day brings challenges to those who dare/risk/push the envelope. Being the most optimistic person in the room will help you transcend them to your next level of greatness.

The Anti-Pessimist Rule of Iconic Visionaries

To win in business in these turbulent times, delivering only what’s expected is the price of admission. To grow market share, gain more loyalty and to build your brand you need to go well beyond the extra mile. You need to wow your customers. You absolutely must deliver unexpected value.

Today, think like a customer, for just a few moments. And then commit to ways of thinking, feeling and behaving that will deliver more to your customers than they have any right to expect.

Install the Ritual of Over-Delivering

I’m all about the construction of “Tight-Bubbles of Total Focus” on certain days of the week. On these days, I get lost from the world, go dark and focus monomaniacally on the few projects that will count the most.

When I work, devices are off, no one can reach me and I vanish completely. I retreat to a series of beautiful, light-filled, mess-free sanctuaries where my brain can then drop into “transient hypofrontality”. That’s the scientific term brain researchers use for when your mind waves slow down, a pharmacy of mastery is created within you and the pre-frontal cortex–the brain area where your noisy self-critic lives–becomes silent. Also priceless.

This condition–which you have the power to create under the right environment–is often called “Flow”. It’s the state where your natural genius shows up. Time slows down. You see solutions that were un-evident before. We all have this ability. But with the TV on, the notifications sounding and the distractions happening, only those with an acute understanding of the importance of installing world-class conditions get to capture this state where the creative giants play.

How to Leverage the Neurobiological Phenomenon of Transient Hypofrontality to Lead Your Field

Being laughed at or criticized or misunderstood is the price of leaving the herd and producing your magic.

Anything original will disrupt the normal. And so those who feel threatened will find it easier to throw stones at you than send appreciation to you.

It’s easier to shoot the messenger than embrace a revolutionary message, isn’t it?

Misunderstood is the Price Ambition Pays to Become Legendary

Groundbreaking research on elite performance and ultra-achievement has confirmed that keeping a journal on a regular basis boosts mental focus, increases self-confidence, elevates your mental attitude and increases the levels of happiness that you feel.

It’s a fine place to record your gratitude, process through pain, note your victories and reclaim your most luminous self in hard times.

Keep a Lockdown Journal to Magnify Your Positivity

Copying what your competition is doing just leads to being second best.

Only leaders who are willing to think differently can out-innovate everyone around them. Thinking the same thoughts produces the same results. Leadership is all about being The Brave Creative out in front in your marketspace (and your career) versus doing things the way everyone else does them.

Business doesn’t need more copycats. Business needs more Dreamers.

If You're Copying Others, You're Betraying Yourself

The subject I'll walk you through today is a game-changing method I initially developed through my coaching of ultra-successful people; many of whom suffer from so many distractions in their lives that their productivity falls apart...

...the tool is called The 90/90/1 Rule and, given how beautifully it worked for my private clients, I wanted to make sure I shared it with you.

If you're interested in a morning routine that many of the most creatively and financially successful leaders on the planet are now using, then you really want to listen to this episode now.

Spend the First 90 Minutes of Your Workday Doing This [to Magnify Your Productivity]

Definitely listen to this episode if you want to discover how the geniuses, business superstars and ultra-effective people measure their level of mastery in all areas of their lives.

One Powerful Metric to Measure Your Level of Mastery By

You can be like the 95% or you can play in the rare-air, but you can’t do both.

The world belongs to the visionaries. Women and men who refuse to accept what is because they are so obsessed with what can be. People – like you and me – who refuse to succumb to complacency and ordinary and good enough – when they know great lives just around the next corner. We need more in our club. Let’s find them.

Be Willing to Be Eccentric [the World Belongs to the Visionaries]

The past is a servant and it’s a place to learn from, not a home to live in. ⁣⁣
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For you to embrace your next level of world-class, you have to let go of everything you used to be. ⁣⁣

How to Let Go of the Past Forever

Research and science is confirming the power of mirror neurons and the phenomenon of emotional contagion. We become our conversations. And we model our associations.⁣⁣⁣⁣
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One of the best things I’ve done in my own life to maximize my creativity and amplify my peace is to delete the energy vampires and release the hope thieves. It’s not easy, yet life’s just too short to hang with people who bring you down.⁣⁣⁣⁣
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Encode this Piece of Neuroscience to Improve Your Behavior

Bestselling author of 15 books (including The 5AM Club), globally celebrated leadership expert and philanthropist; Robin Sharma is considered to be one of the top 5 leadership experts in the world. His work is embraced by rock stars, royalty, billionaires and many celebrity CEOs. 

Deeply passionate about helping children in need live happier, healthier lives, Robin founded The Robin Sharma Foundation for Children (RSFC) as a registered charitable foundation. 

Visit www.robinsharma.com to learn more.