We live in a world seduced by easy. 

We want to look great and be super fit but we don’t want to have to exercise to get there. We want to be uber-successful in our careers but we wonder if there’s a way to reach world-class without having to work hard and be disciplined (every great executive is disciplined – as is every great company). We dream of living fearless, joy-filled lives but we all too often avoid doing the very best practices (like getting up early, taking risks, setting-goals and reading) that are certain to deliver us to our ideals. Nothing comes for free. The best things in life require sacrifice and devotion. Each of us – to get to our own unique forms of personal and professional greatness – must pay the price. And the more we pay, the more we’ll receive.

Let’s not be seduced into believing that the best things in life come without effort. Give your best, and the best will come to you. Guaranteed.

Part-Time Commitment Yields Part-Time Results

Here’s a brain tattoo for you to consider: an addiction to distraction will be the death of your creative production.

Legendary producers + history-makers all understand that you can dominate your domain by producing masterpieces or be playing with your phone all day long, but you don't get to do both.

A Potent Method to x25 Your Focus

If you haven’t discovered how to “protect your hope” and enthusiastically continue on the path of your heroic mission in the face of naysayers, pessimists and cynics—you’ll stop. And lose. [And few things will make you suffer more than the pain of your genius unexpressed.]

Insulate Your Hope

Distraction is the great destroyer of dreams. Why be busy being busy when you're built to inspire the world?

Don't Confuse Activity With Productivity

Here is one of the uncommon rules that superstars of prosperity, elite performers, and titans of industry live by to make their mark on the world.

1 Uncommon Rule That Elite Performers + Titans of Industry Live By

Real leaders truly get that learning and ideation is the fuel of life. And that all it takes is a single idea to change the game at work (and rescript the story that is your life).

A Simple Insight On Learning [To Get You To Your Next-Level]

You'll never perform higher than your self-identity. And what you believe to be possible.

All outer fortune begins with rescripting your self-identity, maximizing your faith in yourself and optimizing your daily routines so you’re consistently operating at your peak.

You'll never go higher than your self-identity and personal story. Commit to x25 your inner life and you'll x100 your outer world.

Your Self-Identity Determines Your Income + Your Impact

In a marketplace suffering from what I call in my presentations The Collective DeProfessionalization of Business and in a society struggling with The Mass Mediocritization of Humanity, we absolutely must behold the fiery passion  Steve Jobs has for perfection. One former teammate said that part of his genius was his ability to spot defects instantly. I recently heard that he told his design team everything they produced needed to be “Museum of Modern Art-level quality”. His consumer goods needed to have a legendary UX. All devices needed to function excellently. And everything they touched had to be nothing less than gasp-worthy.

Above all else, I believe, Steve Jobs was a hippie at heart. A man who wanted to release amazing things into the world. A maker who dreamed as few have and relentlessly stayed true to his ideals. Sure he was broken [aren’t we all?]. Yet, at his core, he was a human being who wanted to build a better world.

A Profound Insight on Artistry from Steve Jobs

Perfectionism isn’t healthy. Yet, here’s the reality based on my nearly 25 years in the trenches with the titans of industry, world-changers, NBA superstars and music icons: the great ones are all obsessive. They cannot bear being mediocre. They cannot live stagnating at ordinary. They have uncontainable hunger to exploit their potential, bring on mastery and turn their entire field on its head. 

Mahatma Gandhi said it beautifully. "One cannot do right in one area whilst he is occupied and doing the wrong in another area."

So please remember - the way you do one thing defines the way you do everything.

The Way You Do One Thing Defines The Way You Do Everything

Producers with drained batteries are highly unproductive. ⁣
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The idea that working longer and harder makes you more productive and better is outdated.⁣
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Legendary producers outfocus, outinvent and outwork everyone around them when it’s game time. And then, after they’ve expressed their mastery in a hot burst of flaming audacity, they go dark. Ghost. Silent.⁣
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And recover. And read. And exercise. And daydream. And regenerate.⁣
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This seasonal or cyclical way of running a day and then a week and then a month and then your years is unpopular. And counterintuitive, given the way we’ve been socially programmed to think about productivity.⁣
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Yet if you really want to express your genius, lead your field and stay in your sport for the fullness of a career, it’s the best way to operate. ⁣

An Uncommon Method to x100 Your Productivity

Reading a book is having a conversation with the author. And as you know, we are transformed by our conversations. 

Install a ritual of reading a book by one of the great women and men of the world for 60 minutes a day. Every day. 

Study how they set up their days, the beliefs on which they conducted their lives, the way in which they translated adversity into victory and how they continued to pursue their mission when they were exhausted, dispirited and attacked. 

The more time you spend with the best human beings who have graced our planet, the more peace you’ll feel as you make your own rise toward your very best.

Install This Powerful Ritual to x100 Your Success

Bestselling author of 15 books (including The 5AM Club), globally celebrated leadership expert and philanthropist; Robin Sharma is considered to be one of the top 5 leadership experts in the world. His work is embraced by rock stars, royalty, billionaires and many celebrity CEOs. 

Deeply passionate about helping children in need live happier, healthier lives, Robin founded The Robin Sharma Foundation for Children (RSFC) as a registered charitable foundation. 

Visit www.robinsharma.com to learn more.