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TECH IT DEEP 
info@techitdeep.com for inquiries

Trick is an acclaimed dance music label and event brand owned and curated by global dance music icon, Patrick Topping.

The Newcastle native launched Trick in 2019 as a platform to spot and champion emerging artists, both in the studio and behind the decks. Since then, Trick has become one of the scene's most popular underground dance music event brands and record labels, launching the careers of some of the UK's biggest ticket-sellers and creating a cult fan following along the way.

As a record label, Trick is set to his 100 releases in 2024 and has given an outlet to many new signings who have since become some of the fastest-rising stars in the UK, such as Ben Hemsley, Hannah Laing and Ewan McVicar, who delivered platinum-certified “Tell Me Something Good” along the way. 

Trick's loyal fanbase has become one of the most passionate communities in dance music, with fans sporting Trick's signature lightning bolt on merchandise and tattoos at events throughout the UK and beyond. From completing a 9-date residency in 2022 at Ibiza's legendary DC10, to hosting a stage at EDC Orlando 2022, to attracting 10,000 ravers to The Warehouse Project in Manchester and bringing thousands to an Australian Debut in Melbourne in 2023. Then there is the Trick Weekenders, Budapest in 2022 and Tenerife in 2023. These events both saw 2,500 Trick Troops holiday and party together abroad, with Trick Tenerife this year set to double in size.

In 2024 Patrick is set to give back to his roots, bringing legions of fans to his hometown of Newcastle this summer 2024 with the launch of Trick Fest. Trick will also return to Ibiza, hosting a four-date residency in Hï’s Theatre on Wednesdays.

Sidney Charles has mastered the art of high impact house music that comes with a signature sense of depth, melody and groove. That unique style has made the Hamburg-born DJ, producer and label boss one of the underground's most prominent names: last year was his busiest ever with multiple chart-topping releases, high profile support from Radio 1 and standout gigs across the world. In 2023, the proven tastemaker will focus on his already influential Heavy House Society label and launch its new residency at Watergate in Berlin.
The last year has seen Sidney make an indelible mark on the scene. He played in Ibiza at the likes of Amnesia, DC10 and Cova Santa. He played to large crowds across several South American countries and all over the US from Miami to Las Vegas to New York and LA. He played in key Spanish cities at Input, Fabrik Madrid, Weekend Beach Festival, frequently visited Italy, played in the Netherlands multiple times a month and cemented his close relationship at UK hotbeds like Manchester's Warehouse Project and Leeds' Mint Warehouse.
Whether playing to a close and compact crowd in a small basement or tearing up a vast festival main stage, Sidney knows how to join the dots between the past and the present. He manages to open up new house worlds with his educated selections but never forgets to blow up the dance floor in the process. Just like his productions, his DJ sets are full of surprises, twists and turns but also rooted in physical grooves. His love of jazz, hip hop and funk and his vast knowledge of the 90s sounds always shine through with plenty of heavy bass which makes the Sidney Sound so irresistible.
Years after his first breakout hit, Sidney continues to hit the top of the charts with his newest creations. In 2022 there were three separate number ones on three different labels in Beatport's genre charts. They came on his own label, Eastenderz and Hot Creations, while he has also signed to the likes of No Art, Locus, PIV and Do Not Sleep amongst many more.
Sidney's Heavy House Society is already a respected go-to outlet for solid and innovative house music. It mixes up releases from top-tier artists and well curated new school talents such as Kolter (aka Djoko), Luuk Van Dijk, Locklead, Madvilla, Luca Donzelli, M-High and many more. As well as a collab EP with Kolter in 2023, Sidney will also head up the label nights, Heavy House Society, under the famous LED ceiling of Berlin's cult club Watergate. He has solo EPs in the works for the label as well as Cécille Records, MicroHertz and PIV; and will get in the studio with East End Dubs. All this is proof that Sidney Charles is at the top of his game.

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