Get a stronger sense of ecommerce branding and marketing strategies with Shannon Curley, the Director of Marketing at Carbon6. Shannon brings a wealth of experience across diverse industries, including toys, tech, and gaming. Listen to her full conversation with host Jonathan D’Ambrosio, as they discuss understanding customers, crafting a message, and how to stand out from the crowd. Episode 12 of The Seller’s Edge, Shannon and Jonathan talk about:   01:26 - The Impact of Branding   02:20 - Educating Consumers about FBA Sellers   04:25 - The Foundation of a Brand   05:27 - Ideal Ways of Knowing Your Customers   06:43 - Balancing Aesthetics with Information   07:36 - Why Having an ‘About Us’ Page is so Important   08:28 - The Risks of Exclusion   09:07 - How Companies Endanger Profits   11:36 - Always Be Authentic   13:06 - Copy vs. Visual Design   15:33 - The Power of Before/After Images   17:03 - How to Use Colors in Branding &amp; Logos   20:17 - Why Brands Fail to Compete   22:13 - The Potential for Growth in E-Commerce   Key Takeaways:   Know Your Customer And What They Want   Establish A Dtc Brand And Sell On Amz   Concentrate On Providing Information &amp; Value   Be Inclusive   Don’t Underestimate Images   Be Original To Stand Out.   Learn How To Drive Change   &nbsp;

SELLING WITH PURPOSE: WAYS TO BUILD A BETTER BRAND ON AMZ

Explore the strategies, tactics, and secrets that top sellers use on their way to success. Learn about all aspects of eCommerce, from leveraging viral trends to mastering the art of customer service. Hosted by Jonathan D’Ambrosio, each episode is a treasure trove of knowledge, where you'll learn many valuable tidbits about selling in the digital age. Whether you're a seasoned eCommerce pro or just starting your online selling journey, "The Seller's Edge" is here to help you in the fast-paced world of digital retail. Welcome to "The Seller's Edge”.

SELLING WITH PURPOSE: WAYS TO BUILD A BETTER BRAND ON AMZ

Viral Launch