How and where we consume adverts is unrecognizable from the Mad Men days of advertising. Agencies and brands no longer have a guaranteed captive TV audience at 9pm on a Saturday night.

The sheer variety and proliferation of digital devices that we use in our everyday lives means that people consume ads on more platforms than ever before. Smart phones, smart TVs, streaming services, smart watches, even fridges are now all possible opportunities to deliver a message or suggest an action. Especially when you consider that the average adult spends 6 hours and 57 minutes looking at a screen each day.

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Five tips for choosing an adtech infrastructure hosting provider

Five tips for choosing an adtech infrastructure hosting provider – servers.com

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