Stefan Schneider – Founder of Livebeats .com

Stefan Schneider has his roots in the electronic music world. He gathered early experience already at age 16 by working as a DJ. In 1998, Schneider was one of the first people to recognize the potential of the Internet and broadcast radio on-line. He streamed his sets and performances on Evosonic and Cosmium Stuttgart. He produced conventional radio for Big FM.

Schneider was also professionally involved in the digital field very early as a self-employed Flash designer and art director for renowned customers such as General Motors Detroit or Johnny Walker and as a freelancer for Leo Burnett & ARC Worldwide. 

As an artist, it was always important to not just market productions but also to create platforms where he could present his own live content to his audience. He recognized the greater value of the live music experience and created a new business model for the music industry out of this.

Since 2007, he has worked on the development of the streaming platform Livebeats. He works closely with the artists, clubs and event managers to bring their music (image and sound) into the Internet live where they can market it there themselves. Livebeats has been online since June 2009. 


Meat... 
....is murder! 
Frankfurt/Main in the very early nineties. What wannabe-philosophers from 
today’s capital of Germany years later polemized as the „Raving Revolution“, 
was just under way. However the Hessians preferred to party in Clubs like the 
Omen and Dorian Gray or organized small illegal open air parties out in the 
woods rather than giving advantage to gigantic industrial ruins. An innocent 
naiv era that still today is inspiring. It’s mind child is Carsten Schuchmann alias 
DJ Meat. 
Affected by countless Frankfurt-nights since 1990 and finally persuaded in 
summer 1991 through the mythical love parade Meat became one of the 
signboards of the city of capital. Gettings his merits on playing on unlawful 
parties in closed motorway service areas, ruins of houses and under bridges he 
emerged from a backyard-DJ to a real professional. Meat is the weight-bearing 
column under the famous Freebase Records shop. Founded in 1994, the store 
swung soon itself from a small backyard shop up to the prime address and 
since then it belongs to the irrefutable constants in this unstable business even 
far beyond Germany and the electronic scene. A few years later Meat compiled 
the splendid "ELECTRO FIELDS" CD for the Hamburg Density label and 
founded the in-house label Below which deals with everything in-between 
House, experimental electronic and minimal attempts. In these interfaces DJ 
Meat also finds himself. 
Equipped with old-school-traits he has both, the forever sharped blades of the 
past days plus an undelusive instinct for essential novelties. With his mother’s 
milk he sucked in Straighten Techno and the basics of Chicago and Detroit 
which goe perfectly together with the minimized housy sounds of nowadays. 
This load of craftsmanship doesn’t remain without consequences. 
Meat was one of the style guiding resident DJs at the earliest incarnation of the 
Frankfurt down town club “Monza” and jointly responsible for the legendary 
nimbus of this place. From there on he grooved Sven Väth’s colossal future 
vision “Cocoon”as a resident before he initiated together with selcted guests 
and freebase staff the monthly “Freebase Night” at holy Robert-Johnson Club. 
Up till now his steady home base in the Rhein-Main-area. 
Besides, the passionate socker fan (who else would place a TV in his record 
shop during the world championship) hops around throughout Europe with 
growing success. On one of those trips someone might have sold him an extra 
power-battery that provides him with surplus supernatural energy. Plus all these 
activities as a DJ, label generator and record shop owner he recently doesn’t 
only buy special and world’s best records but produces them by himself.

Solid AM | Motivbank is following