This episode features Tuya Bat from TEDxUlaanbaatar in Mongolia and is hosted by Caroline Burke, Director of Community Engagement and Learning for TEDx. In this conversation, the two dive into how TEDxUlaanbaatar adapted to hold a hybrid event for their community. Listen in to hear Tuya share the story of how the team re-envisioned their event and persisted through uncertainty. 

4:47 - How TEDxUlaanbaatar navigated the early days of the pandemic to create a hybrid event that  inspired other local events
6:36 - How to adapt your existing venue for a virtual stream
9:43 - Specific production techniques TEDxUlaanbaatar used to evolve their event experience
16:23 - How TEDxers can find joy and motivation in the organizing journey
21:38 - An optimistic note about the future and how the spirit of the program can persevere with innovation

Find joy in the evolution of your event — Tuya Bat, TEDxUlaanbaatar

In this episode, Jay and Katy Forster, Director of Finance for TEDxSeattle, discuss how creating a reliable budget from scratch is vital to producing a successful TEDx event. Katy emphasizes the importance of collaboration between team members to determine possible revenue streams. She highlights the categories included in a traditional TEDx event budget — and illustrates the importance of including a 10-30% buffer to manage unexpected costs. Listen in as she demonstrates the value in asking the right questions from the outset when building a budget.

Build a trusted budget with your team — Katy Forster, TEDxSeattle

This episode features Masuka Mutenda, organizer of TEDxLusaka, and is hosted by Salome Heusel, Head of TEDx. Masuka discusses how reaching out to other TEDx organizers creates a more enriching organizing experience. Listen in as they explore topics such as: maintaining connections with organizers around the world and making use of the TEDxHub as a main source of interaction.

Craft your event with TEDx wisdom — Masuka Mutenda, TEDxLusaka

In this episode, Iluliia Takhtarova, Program Director and Curator at TEDxKyiv, and Salome Heusel, Head of TEDx, discuss the unique benefits of  involving your local community when curating your TEDx event. The two dive into TEDxKyiv’s braintrust program, which enables the team to bring ideas from their local community to the stage. Tune in to hear more about how to digitally engage your local community to advance your event’s local and global impact.

Collaborate on curation with your community — Iuliia Takhtarova, TEDxKyiv

In this episode, Greg Tehven shares how his team interweaves TEDxFargo speakers’ paths to the stage with local community members, businesses, and culture. Tune in to hear Salome Heusel, Head of TEDx, and Greg discuss how having a localized approach that centers your community can redefine your city.

Redefine your city — Greg Tehven, TEDxFargo

This episode features Ladan Wise, Deputy Director of TED Conferences team. In this conversation, Ladan shares TED’s detailed communication plan - before, during, and after an event. Listen in as the two explore how to foster a long-lasting connection amongst attendees. 

2:36 - A description of the consistent voice that TED uses 
4:53 - A walkthrough of how each event is marketed
7:56 - The strategy behind the timing of each weekly countdown email 
12:12 - How clear communication can make an event more accessible 
14:16 - How to create a seamless arrival experience for attendees
17:19 - A cure for the post-event TED-ache
25:21 - How each attendee can create their own customized experience

Communicate with clarity — Ladan Wise, Deputy Director of Conferences, TED

This episode features Zebunisa Ahmed, the impact lead at TEDxGlasgow in Scotland. Zebunisa focuses on collecting stories and data to assess the impact TEDxGlasgow has on their local community, and on society at large. Tune in for methods that can help your team measure the impact your TEDx events have had already, and will have in the future. 

2:00 - How the role of impact lead was created on the TEDxGlasgow team, and how it evolved
5:25 - A description of the research methods that can be used to capture stories and data 
7:42 - A deep dive into the four areas the team explores when harnessing impact: the idea, society, economic, and the speaker
16:32 - Examples of how ideas from the stage have made a direct impact in the world
22:36 - Reasons why it is important to assess the impact of TEDx events 
24:24 - How capturing and sharing impact can build stronger relationships with partners

Capture and share impact — Zebunisa Ahmed, TEDxGlasgow

In this episode, Jay and Keita Demming, organizer of TEDxPortofSpain in Trinidad and Tobago, talk about curation strategy. Tune in to hear how the team amplifies ideas that challenge the status quo, spark debate, and lead to constructive conversations within the TEDx community and beyond.

2:27 - A description of the TEDxPortofSpain curation team
4:24 -  The importance of speakers and ideas that challenge common perceptions
8:20 - Strategies for curating talks that are about political and taboo topics
12:19 - Tips on how to bring nuance to challenging conversations and focus on productive outcomes 
14:19 - The matrix TEDxPortofSpain uses to prompt positive and forward-thinking conversations
19:02 - Thoughts on how to make your TEDx event welcoming for those who might be apprehensive
21:04 - Examples of talks from TEDxPortofSpain that are controversial yet powerful

Curate with Courage — Keita Demming, TEDxPortofSpain

In this episode, Jay and Kelly Stoetzel, Head of Conferences at TED, talk about how to pivot from an in-person event to a virtual one— and how there are limitless opportunities for experimentation in a virtual landscape. Tune in to hear about the practical framework of TED2020 and how the team brought special moments of interaction to life!

2:09 - A description of the structure and programming of TED2020
4:52 - Methods of fostering virtual interaction
14:23 - How an event host’s role has shifted in the transition to virtual
20:23 - How music and interstitials add value to the attendee experience
25:09 -The challenges of TED2020 and the TED’s plans for the future
30:57 - How virtual events allow the flexibility and freedom to innovate

Transition to virtual — Kelly Stoetzel, Head of Conferences, TED

In this episode, Jay and Banban Cheng, Creative Director of Format Development at TED, have a conversation about creative strategies for producing remote talks. Listen in to hear Banban share tips for how to enrich your talk format by making thoughtful choices in remote production and curation.

1:41 - How TED talks are being redefined off stage to become more dynamic in a virtual setting
8:50 - A strategy to prepare speakers to record talks from home
10:49 - An example of a direct to camera talk from TED2020 and a walkthrough of how the TED2020 talks were produced
20:56 - Suggestions for visual elements that can make a talk more compelling
25:04 - The challenges of creating direct to camera talks and how to overcome them 
28:25 - The future of direct to camera talks and how new formats can enhance the presentation of ideas

Reimagine your talk format — Banban Cheng, Creative Director of Format Development, TED

In this episode, Jay and Guy Winch, psychologist and TED speaker, meditate on how TEDx events can be a beacon of hope for local communities after the current health crisis. Tune in to hear Guy share how TEDx can contribute to the process of healing and recovery.

1:45 - An acknowledgement of the emotional toll people all over the world have experienced during the pandemic
5:25 - The unique opportunity TEDxers have to connect their community members—and instill hope
13:23 - Specific methods that TEDxers can use to nurture their own well-being in order to approach TEDx organizing with a fresh mind  
24:48 - The real-life impact each TEDx event makes on the world, from the perspective of a TEDx speaker

How TEDx events can usher in healing after the pandemic — Guy Winch, Psychologist, TED Speaker

This is Solving for X, our podcast for the TEDx Community! Listen to a new episode every other week, as TEDx organizers and TED staff members share candid stories, wisdom, and tips about everything that goes into producing TEDx events.

Communicate with clarity — Ladan Wise, Deputy Director of Conferences, TED

Solving for X

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