Co-Hosts: Jackie Hogan and Elliot Guzman
Contributors: Olivia Graziano, Claire Hall, Erik Cozangi

June 2025: Google Cookie Update, Spotify Ad Exchange and Publicis' Acquistion

Andrew and Vieves reflect on ads with an accent, from American twangs to Irish brogues. Plus, a special in-studio guest reveals his hacking secrets, and an Ad Councilor flashes back to Andrew and Vieves’ consumer past. 

Here are links to the ads we talked about in this week’s show: 

Geico - Incognito 
https://www.ispot.tv/ad/T3fQ/geico-incognito 

Geico - Chicago 
https://www.ispot.tv/ad/7YLZ/geico-chicago-accent 

Wendys - British accent 
https://www.ispot.tv/ad/6_PG/wendys-3-english-muffin-deal-british-accent

Overstock - Accent table 
https://www.ispot.tv/ad/d1oE/overstock-com-accent-table 

eTrade - Accents 
https://www.ispot.tv/ad/AtEz/etrade-opportunity-is-everywhere-accents-feat-kevin-spacey 

Capital One - Jimmy Fallon 
https://www.ispot.tv/ad/7Vsh/capital-one-accents-featuring-jimmy-fallon 

Amazon Fire - Hell’s Kitchen British accent 
https://www.ispot.tv/ad/d9LZ/amazon-fire-tv-accent-hells-kitchen 

Hyundai Sonata - Boston accent 
https://youtu.be/EK_yYsRibW8?si=lZlIIEvO3B8P4BsV 

Mojo Australia tourism - G’Day
https://youtu.be/aXHx74zL5OY?si=oKOWcgK5dV_bP-uW 

Air New Zealand - Santa’s workshop
https://youtu.be/M3Q_3a7HfA0?si=VwvEb9gdkw9JgebJ 

Mr. Show pre-taped call in show 
https://youtu.be/mhVbLJvYP8s?si=1cFcgjSooWBze-zc 



#511 Dialect Yourself Before You Wreck Yourself

Demo voice-over pentru o băutură energizantă, realizat într-un ton convingător și dinamic. Înregistrare potrivită pentru reclame radio, TV și online.
—
Voice-over demo for an energy drink commercial, with an persuasive and upbeat tone. Suitable for radio, TV and online advertising

Băutură energizantă (Demo)

Demo voice-over pentru o băutură răcoritoare, realizat într-un ton fresh, prietenos și plin de energie. Potrivit pentru reclame TV, radio și campanii online.
—
Voice-over demo for a soft drink commercial, recorded with a fresh, friendly and upbeat tone. Suitable for TV, radio and online advertising


Cola Fresh (Demo)

Demo voice-over pentru un serviciu de fast-food și livrare, realizat într-un ton energic, prietenos și convingător. Potrivit pentru reclame radio, TV și online.
—
Voice-over demo for a fast-food and delivery service, recorded with an energetic, friendly and persuasive tone. Suitable for radio, TV and online advertising

Fast-food : Delivery (Demo)

Hosts: Rob Auger and Thanyawan Ausaranurak
Contributors: Grace Grimard, Brielle Trinidad and Michael Consolazio

August 2025: Meta Age Verification, Brands Use of AI and Digitas AI Agents

In Folge #164 widmen sich Daniel Höhnke und Tim Schestag einem möglichen größten Umbruch in der Advertising-Industrie seit dem Start des Internets:

TikTok macht GMV Max verpflichtend, Meta bereitet für 2026 den Schritt in die „Full Automation“ vor und könnte durch TikToks Tempo sogar früher gezwungen werden zu handeln. Parallel dazu treibt Google seine AI Max Kampagnen massiv nach vorne. Steht das klassische Performance Marketing damit endgültig vor dem Ende, wie wir es kennen?

📢 In den News der Woche:

📩 Klaviyo übernimmt Gatsby  und erweitert so sein Social- und Influencer-Marketing-Portfolio.

❄️ Dotdigital kauft Social Snowball  und damit eine neue Dynamik im Affiliate- und Referral-Marketing.

🚫 Blockiert IONOS GPTBot & ClaudeBot? Spannende Diskussionen rund um Datenzugriff und AI-Crawler.

📉 Amazon zieht sich aus Google Shopping zurück, mit massiven Folgen: CPCs brechen weltweit um bis zu 30 % ein.

🧠 Google AI Mode expandiert – die nächste Ausbaustufe für AI-getriebene Suche in 180 Ländern ist da. Aber nicht in Europa! 

⸻

🎧 Jetzt reinhören und verstehen, warum KI gerade die Regeln der Advertising-Welt neu schreibt – überall, wo es Podcasts gibt!
📲 Abonniert den Podcast, folgt uns auf LinkedIn und teilt euer Feedback.

Daniel: www.linkedin.com/in/daniel-hoehnke/
Tim: www.linkedin.com/in/tim-schestag/

#164 Steht die Ads Industrie dank KI in TikTok und Co vor dem größten Umbruch seit dem Internet + die NdW

https://youtu.be/ihV-UNGI6iw

Vadim Kozyr - Diary Entries of a Pianist (Season 1) - The Unsaid Word

Classical, expressive, emotional piano music. For blogs, streams, videos, advertising, radio and TV.

Purchase a license to use in your projects - https://wavestar.ru/
---------------------------------------------------------------------------

Вадим Козырь - Дневники Пианиста (Сезон 1) - Недосказанное Слово

Классическая, выразительная, эмоциональная музыка фортепиано. Для блогов, стримов, видео, рекламы, радио и ТВ.

Приобрести лицензию на использование в своих проектах - https://wavestar.ru/

Vadim Kozyr - The Unsaid Word

Cheryl Sing, founder of an Australian charity called The Laptop Initiative, a charity focused on bridging the digital divide by providing laptops to those in need, including disadvantaged youth, refugees, and victims of domestic violence. 
Cheryl shares the origins of the initiative, the importance of technology access, and the impact of their campaigns. 
She was horrified to hear that there was over 2.6 million tonnes of e-waste generated in Australia annually, and that some of the laptops could go to people who desperately need one.
The conversation highlights the collaboration with corporate donors and advertising agencies, success stories from beneficiaries, and the challenges faced in engaging larger organizations. Listeners are encouraged to get involved and support the cause.
It’s a remarkable story that Cheryl shares with Anton. And she proudly shares that they have also just partnered with Clean Up Australia.
Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190  
Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934  
Listen on Stitcher: https://www.stitcher.com/show/managing-marketing  
Listen on Podbean: https://managingmarketing.podbean.com/   
For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/  
Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.

Cheryl Sing And Anton Discuss The Laptop Initiative - Giving Laptops To People In Desperate Need

AI is everywhere. From   promises of guaranteed rankings in ChatGPT to a flood of so-called “AI experts,” in your LinkedIn feed. The noise can be overwhelming.

This Episode of The Redirect Podcast helps marketers sift through the noise that comes with AI advancements to separate the hype from the reality. Special guest Nick LeRoy (SEO Jobs) joins us to discuss what marketers need to pay attention to, he red flags to watch out for, and how to use AI as a tool without falling for scams.

[EP. 82] The Redirect Podcast - Avoiding AI Optimization Scams and Separating Hype from Reality

AI is everywhere. From   promises of guaranteed rankings in ChatGPT to a flood of so-called “AI experts,” in your LinkedIn feed. The noise can be overwhelming. In this episode of The Redirect Podcast, we're joined by Nick LeRoy from SEO Jobs to discuss what marketers should be paying attention to, the red flags to watch for, and how to use AI as a tool without falling for scams.


[EP. 82] Separating AI Hype from Reality and Avoiding AI Optimization Scams

A local radio campaign sparks a discussion of daddies and their myriad attendant issues to sell everything from furniture polish to frozen desserts. Plus, a car commercial gets some doctorin’, and does Vieves have a hidden talent? 

Here are links to the ads we talked about in this week’s show:

Volvo: “My Daddy Loves Me”
https://www.youtube.com/watch?v=3B54Np3pHTY 

Pledge: “Dad’s Desk”
https://www.youtube.com/watch?v=ZfCub7I9mcE 

AAA: “Like Calling Dad”
https://www.ispot.tv/ad/5Wxz/aaa-holidays-like-calling-dad 

Schweppes: “Like Father”
https://www.youtube.com/watch?v=BYHgmIeCnYc 

Inglenook Wine: “Daddy,  Apartment”
https://www.youtube.com/watch?v=JKyqIwIWevY 

Paze: “Dad Purchases”
https://www.ispot.tv/ad/f5mR/paze-dad-purchases 

Peacock TV: “Standing”
https://www.ispot.tv/ad/f0SG/peacock-tv-standing 

Cart D’or Ice Cream - “Not Your Dad”
https://www.youtube.com/watch?v=F0EYRF9rTlA 

Gambler’s Help (Melbourne): “I Had A Gambling Problem. It Was My Dad.” 
https://www.youtube.com/watch?v=JXO4VGtW3T4

American Family Insurance: “Dad”
https://www.youtube.com/watch?v=0Xqo0fZ_B8c 

Father & Son Construction: “No Job To Big No Job Too Small”
https://www.youtube.com/watch?app=desktop&v=1DrvnrUY3sE 





#512 You’re Not My Real Ad!

Short episodes about the Ostrava-360 program — what this initiative is, why it was launched, and how it can still be used today.
The program started in the early 2000s as part of a comprehensive plan for the city’s development. Now many participants are returning to complete projects that were left unfinished.

In this podcast you’ll find a simple step-by-step explanation: where to find information, what documents to prepare, where to apply, and how to check the current status.

🎧 Audio in Czech language.

Ostrava360 Outdoor Advertising Ban Regulation 2_2020

Conversational and professional commercial demo reel. Recorded in a broadcast-ready home studio with an Audio-Technica AT2020 XLR microphone, Focusrite Scarlett Solo interface, and ATH-M40x headphones.

Matthew Karpe – Commercial Demo

A Pop, edm energetic track,
with catchy
guitar reefs, and energetic electronic
drums. It will certainly
work well with TV
commercials and
sports ads.

Exciting day

In Folge 165 nehmen Daniel Höhnke und Tim Schestag ein heiß diskutiertes Thema unter die Lupe: Bereitet Google den Rollout des AI Mode in Europa vor?

Erste Nutzer in Ländern wie Rumänien, Portugal oder den Niederlanden berichten, dass sie Zugriff auf den neuen Modus haben. Was bedeutet das für Händler und Marken, wenn Google quasi ein „ChatGPT in der Suche“ integriert und sich damit erneut ein noch größeres Stück der Customer Journey sichert? Daniel und Tim ordnen die möglichen Konsequenzen ein und diskutieren, wie tiefgreifend der Impact für den europäischen Markt wäre.

📢 In den News der Woche:

🖥️ Tims Comet Browser Erfahrungen – ein persönlicher Einblick in KI-basiertes Surfen.

📦 TikTok Shop startet Fulfillment in Deutschland – neue Möglichkeiten für Händler, aber auch neue Abhängigkeiten?

🔙 Amazon zurück bei Google Shopping Ads – allerdings (noch) nicht in den USA.

💸 Personalisierte Google Shopping Ads – erste Tests mit Retailern wie Sephora in den USA, inklusive kundenindividueller Preise.

🍌 Nano Banana Generator – Google Gemini launcht ein neues AI-Image-Tool mit ungewöhnlichem Namen und spannendem Potenzial.

⸻

🎧 Jetzt reinhören und verstehen, wie Googles AI Mode die Regeln in Europa verändern könnte – überall, wo es Podcasts gibt!
📲 Abonniert den Podcast, folgt uns auf LinkedIn und teilt euer Feedback.

Daniel: www.linkedin.com/in/daniel-hoehnke/
Tim: www.linkedin.com/in/tim-schestag/

#165 Der Google AI Mode angeblich in Rollout Vorbereitungen in Europa + die NdW

Voice-over artist și narrator cu pasiune pentru povești spuse prin voce.
Ofer servicii de înregistrare pentru reclame, audiobookuri, e-learning, corporate, gaming și meditație ghidată.
Vocea mea combină claritatea, emoția și expresivitatea, pentru ca mesajul tău să ajungă direct la public
---------
"Voice-over artist and narrator, passionate about bringing stories to life through voice.
I provide recordings for commercials, audiobooks, e-learning, corporate projects, gaming, and guided meditation.
My voice blends clarity, emotion, and expressiveness, ensuring your message reaches the audience directly."

Welcome to The Polite Download, hosted and produced by the Media Technology team at Digitas North America. Each episode will bring forth a collection of digestible, newsworthy topics surrounding the advertising and media industries. Tune in for content curated by people working day-to-day with brands you love!

Warm and versatile American voice actor based in Raleigh, NC. 
Specializing in commercials, corporate narration, e-learning, and IVR/telephony. 
Broadcast-ready home studio with professional gear for clean, reliable audio.

Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants.
Each podcast is a conversation with a thought-leader, expert, professional or practitioner of marketing, media, advertising and communications on the issues, insights and opportunities in the marketing management category.
Ideal for marketers, advertisers, media and commercial communications professionals.
TrinityP3 is the leading global marketing management consultancy with offices in Sydney, Singapore, London and New York. 
More marketing management thought-leading ideas and concepts can be found on the blog.

Named one of the top 20 consultancy podcast 2021 - Welp Magazine

Hosts Andrew and Vieves talk TV commercials with their listeners, the Ad Council, in this weekly podcast. As the slogan says, they've got "hot takes on commercial breaks." Find them at afterthesemessagesshow@gmail.com

A podcast of search industry discussion and analysis from the BlackTruck Media + Marketing team. Topics include search engine optimization (SEO), search engine marketing (SEM), pay-per-click advertising (PPC), content strategy, local SEO, social media, and other areas of digital marketing. Subscribe on SoundCloud, iTunes, or Stitcher.

Listen to our podcasts shorts - BTW with BlackTruck Media
Listen to our full-length episodes - The Redirect Podcast

Der E-Commerce Dudes Podcast ist dein wöchentlicher Begleiter in die Welt des Online-Handels. Moderiert von Daniel Höhnke und Tim Schestag, bietet der Podcast seit 2018 spannende Einblicke in aktuelle Trends und Entwicklungen im E-Commerce. Von praxisnahen Tipps für Unternehmer über tiefgehende Analysen bis hin zu innovativen Ideen - hier erfährst du alles, was du wissen musst, um im digitalen Handel erfolgreich zu sein. Egal, ob du gerade erst startest oder bereits ein etablierter Händler bist, die E-Commerce Dudes liefern wertvolle Inhalte und inspirierende Gespräche, die dich weiterbringen. Hör rein und entdecke, wie du deinen E-Commerce auf das nächste Level bringen kannst!

New tracks tagged #ADVERTISING