Als Felix Hofbauer zu waterdrop® stieß, war der Getränkewürfelhersteller bereits eine etablierte D2C-Brand, bekannt u.a. aus Die Höhle der Löwen. Als Global Head of Marketplaces war es seine Aufgabe, der Marke nun auch auf dem Amazon Marketplace ihren Platz zu verschaffen. Im Gespräch mit Jan Bechler erzählt Felix, welche Herausforderungen dabei zu bewältigen waren, wie das Marketplace Setup von waterdrop® heute aussieht und was die wichtigsten Learnings bei der Expansion in die USA waren. 

Wir sprachen unter anderem über: 

- (00:02:28) Wie entstand die Idee hinter waterdrop und welches Ziel verfolgt die Marke? 
- (00:05:57) Wie groß ist waterdrop heute und in welchen Märkten ist das Unternehmen aktiv? 
- (00:07:22) Wie hat sich waterdrop finanziert und welche Investoren sind beteiligt? 
- (00:09:21) Wie kam Felix Hofbauer zu waterdrop und wie startete der Amazon Vertrieb? 
- (00:12:56) Mit welcher Strategie und welchen Werbeformaten ist waterdrop auf Amazon gestartet? 
- (00:14:35) Wie geht waterdrop mit länderspezifischen Vorschriften und Verpackungsanforderungen um? 
- (00:16:38) Wie ist das Advertising-Setup von waterdrop aufgebaut und wer betreut es? 
- (00:19:15) Welche Rolle spielen Abo-Modelle für Umsatz und Kundenbindung bei waterdrop? 
- (00:22:12) Wie erreicht waterdrop neue Zielgruppen, die die Marke noch nicht kennen? 
- (00:30:25) Wie verlief der Einstieg in den US-Markt und welche Anpassungen waren notwendig?

Die D2C-Brand waterdrop® startete auf Amazon noch einmal durch

In this episode we discuss - the washing machine saga, joe has to work more and amazon made a mistake


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Episode 493 Leaning Tower Of Laundry

Strawberry
Vdott Da Astronaut
Spank Dat Beat 

Vdott Da Astronaut - Spank dat beat

La settimana si è chiusa in positivo per i mercati azionari globali, con rialzi guidati da small cap statunitensi, Europa e Cina. In evidenza Intel: secondo indiscrezioni, l’amministrazione Trump sarebbe pronta a entrare nel capitale del colosso dei semiconduttori, a sostegno dei piani per lo sviluppo di un polo manifatturiero in Ohio. Sul piano geopolitico, il colloquio fra Trump e Putin ha riacceso le speranze di un cessate il fuoco e di un possibile accordo di pace.

Sul fronte macroeconomico, l’inflazione statunitense resta al centro dell’attenzione. Se il dato sui prezzi al consumo è risultato migliore delle attese, a sorprendere è stato l’indice dei prezzi alla produzione, balzato dello 0,9% mensile contro lo 0,2% previsto. Un aumento legato alle tariffe, che potrebbe tradursi in pressioni sui margini aziendali o in un rialzo dell’inflazione al consumo. In questo contesto, i dati sulle vendite al dettaglio e le trimestrali di colossi come Walmart, Target e Home Depot offriranno indicazioni cruciali sulla tenuta dei consumi. Walmart, in particolare, arriva all’appuntamento con un P/E di 36 volte, per la prima volta superiore a quello di Amazon.

Le valutazioni di mercato restano elevate: l’S&P 500 tratta con multipli superiori alla media storica, ma ancora inferiori dell’8% rispetto ai picchi del 2000. Opportunità emergono però in settori penalizzati, come l’healthcare, e nelle small cap value, a sconto rispetto alle medie storiche. In Cina, l’azionario ha guadagnato il 32% nell’ultimo anno, raggiungendo i massimi decennali.

Il simposio di Jackson Hole sarà ora decisivo per chiarire le prossime mosse della Fed, con i mercati che scontano già un taglio dei tassi a settembre. In uno scenario incerto, la selettività negli investimenti resta la chiave per affrontare i futuri scossoni di mercato.

Difensivi come áncora di stabilità per i portafogli

When a tech giant comes knocking, how does a utility say make room for them in a way that ensures the best outcomes for its existing customers?

That’s the question at the heart of Mississippi’s leap into the global spotlight, as Amazon Web Services chose the state for one of its largest-ever data center investments. And for Entergy Mississippi, this wasn’t just about plugging in servers — it was a once-in-a-generation opportunity to modernize the grid, replace retiring generation, invest in community infrastructure, and keep rates affordable for customers, including the 20% living below the poverty line.

In this episode of Power Perspectives, podcast host Jason Price and producer Matt Chester are joined by Haley Fisackerly, President and CEO of Entergy Mississippi. In this conversation, Haley outlines how this deal came together after years of effort, what it means for clean energy and resiliency in the region, and how his team manages to balance the demands of hyperscale data centers with the realities of local communities. 

From navigating regulatory hurdles to ensuring affordability and equity, Haley shares lessons every utility leader should hear before the next big tech partnership lands on their doorstep.

Key Links:
Sign up for the Energy Central Daily Newsletter: https://energycentral.beehiiv.com/subscribe

Energy Central Post for this episode: https://www.energycentral.com/podcasts/post/how-this-utility-ceo-helped-land-amazon-s-16-billion-power-investment-HPe8T88l2ugWwIg

Video version on YouTube: https://youtu.be/RLEYYpco_ws

Ask a Question to Our Future Guests: Do you have a burning question for the utility executives and energy industry thought leaders that we feature each week on Power Perspectives? Leave us a message here for your chance to be featured in an upcoming episode: www.speakpipe.com/EnergyCentralPodcast

How this utility CEO helped land Amazon’s $16 billion power investment

It's not as bad you'd think. It's actually worse.

Where do we even *start* with this one?

War of the Worlds, the 2025 adaptation of HG Wells' seminal alien invasion novel, is a visually ugly, aurally oppressive, narratively uninspired, tonally inconsistent, dramatically bone-idle, financially shady and morally bankrupt piece of corporate garbage. It does not respect your time or intelligence, serves only as a vector for Amazon products and is a poor carbon copy of both its source text and the 2005 Tom Cruise vehicle it (poorly) imitates. From top to bottom this is a production that has us flabbergasted at how badly it was put together and how comparatively worse it gets when stacked against other films of similar budget that were produced around the same time.

It is, quite simply, one of the single most offensive films we've ever seen.

This isn't even Megalopolis-level bad; that film is terrible, but at least it has a filmmaker's intent behind it. By contrast, WotW '25 is one of the most soulless and uninventive pieces of corporate filmmaking that we'll ever see, and sets a new and very low watermark as what will most likely be 2025's worst film of the year.

Do yourselves a favour and do not watch this piece of crap.

Tell us what you thought (of our episode, not the piece-of-crap movie because you should not watch it) at sliceofcherryguys@gmail.com!

EXTRA LINKS
Trailer for the film: https://www.youtube.com/watch?v=d9erkpdh5o0

Initial announcement of the film (then-untitled) via Deadline: https://deadline.com/2020/09/ice-cube-to-star-in-untitled-patrick-aiello-timur-bekmambetov-sci-fi-pic-for-universal-1234584529/

Announcement of Eva Longoria's casting, via Deadline: https://deadline.com/2020/10/eva-longoria-ice-cube-untitled-patrick-aiello-timur-bekmambetov-sci-fi-universal-1234599687/

Tweet from SteeScribbles alleging the film's budget is around $65million USD (NOTE: we could not corroborate this with any official media, so take with a grain of salt): https://x.com/SteeScribbles/status/1956138480133668866

Brian Tallerico's scatching and spot-on 0-star review of the film, via RogerEbert.com: https://www.rogerebert.com/reviews/war-of-the-worlds

YouTube Playlist of Jeff Wayne's *amazing* The War of the Worlds musical interpretation from 1978: https://www.youtube.com/watch?v=6YwFvmnbj3E&list=PLFV_pTSMduaURY4rVeOeWDCIWcgdAW7PZ

War of the Worlds 2025 (Slice of Cherry Guys #67)

Do you want to work for Amazon or get into the rapidly expanding e-commerce sector? 
Watch our most recent Inside E-Commerce episode as we dissect the Amazon E-Commerce Fulfillment Operations Certification (EFOC) by @TheLearnSkills 
Discover how this 15-day program can help you start a career in logistics, inventory, and warehouse operations—with real tools, live demos, and opportunities for job interviews with Amazon! 🛒💼
🎙️ Pay attention and apply by August 28th:

📅 Batch starts Sept 1 | 
#EcommerceCareers #AmazonJobs #WarehouseTraining #TheLearnSkills #LogisticsCareer #FulfillmentOps #PodcastLaunch #SkillDevelopmentIndia


Launch Your Career with Amazon Fulfillment Skills

Labor Day Weekend kicks off on Wednesday August 27 with a screening of UNION, co-hosted and with a post-screening discussion about labor unionizing with the Troy Area Labor Council. The film is at 7 PM at Picture Lock One, 50 4th St., Troy. Union is a 2024 American documentary film, directed by Brett Story and Stephen Maing. It follows the Amazon Labor Union as they seek to unionize Amazon's JKF8 Warehouse in Staten Island.  As Chris Smalls and his fellow organizers formed the Amazon Labor Union and began a union drive at the warehouse, Story saw the opportunity to make a film about “a new generation of labor organizers, a generation that’s grown up entirely in the post-Reagan era of union decline and globalized corporate capital, and who would be learning, in real time, how to organize collectively and outside of mainstream union support”. Sean Collins, President of TALC, talks with Mark Dunlea for Hudson Mohawk Magazine.


Troy Area Labor Council on UNION Film Aug 27

Dorene Discovers - Vase or Vahz (8/21/25)

In Folge #164 widmen sich Daniel Höhnke und Tim Schestag einem möglichen größten Umbruch in der Advertising-Industrie seit dem Start des Internets:

TikTok macht GMV Max verpflichtend, Meta bereitet für 2026 den Schritt in die „Full Automation“ vor und könnte durch TikToks Tempo sogar früher gezwungen werden zu handeln. Parallel dazu treibt Google seine AI Max Kampagnen massiv nach vorne. Steht das klassische Performance Marketing damit endgültig vor dem Ende, wie wir es kennen?

📢 In den News der Woche:

📩 Klaviyo übernimmt Gatsby  und erweitert so sein Social- und Influencer-Marketing-Portfolio.

❄️ Dotdigital kauft Social Snowball  und damit eine neue Dynamik im Affiliate- und Referral-Marketing.

🚫 Blockiert IONOS GPTBot & ClaudeBot? Spannende Diskussionen rund um Datenzugriff und AI-Crawler.

📉 Amazon zieht sich aus Google Shopping zurück, mit massiven Folgen: CPCs brechen weltweit um bis zu 30 % ein.

🧠 Google AI Mode expandiert – die nächste Ausbaustufe für AI-getriebene Suche in 180 Ländern ist da. Aber nicht in Europa! 

⸻

🎧 Jetzt reinhören und verstehen, warum KI gerade die Regeln der Advertising-Welt neu schreibt – überall, wo es Podcasts gibt!
📲 Abonniert den Podcast, folgt uns auf LinkedIn und teilt euer Feedback.

Daniel: www.linkedin.com/in/daniel-hoehnke/
Tim: www.linkedin.com/in/tim-schestag/

#164 Steht die Ads Industrie dank KI in TikTok und Co vor dem größten Umbruch seit dem Internet + die NdW

Benvenuti a Navigare i Mercati, il podcast di Pharus che ogni settimana vi aggiorna in pochi minuti sui mercati finanziari europei, americani ed emergenti, con particolare attenzione alla politica monetaria, ai tassi di interesse, ad azioni e obbligazioni da tenere monitorate. 
Il tutto per fornire indicazioni su come investire oggi, ma con obiettivi chiari e specifici che portino a risultati concreti nel medio e lungo termine.

We're Chris and Dave - best friends, gamers, and opinionated pop culture people!

Each week we talk about something that catches our fancy: movies, TV, video games, music, nothing's off limits. We often disagree with each other but we *always* have good chats with strong opinions and perspectives.

Settle in, order a slice and get a damn good coffee to go with it!

TheLearnSkills is a dedicated to empowering individuals and organizations. Start your bright career with us, today!

Hudson Mohawk Magazine is a local volunteer-produced news hour that provides sanctuary for the discussion of a wide range of topics, scaling from the global to the hyper-local. The show is broadcasted from The Sanctuary for Independent Media on WOOC 105.3 FM.

Thanks to listeners like you, the Sanctuary is able to use art and participatory action to promote social and environmental justice and freedom of creative expression.

A comedy Podcast with Boston accents. Each week Tara, Sean and Joe bring you laughs, whether they are remembering the 80s, making pop culture references or bringing you weird stories.

Der E-Commerce Dudes Podcast ist dein wöchentlicher Begleiter in die Welt des Online-Handels. Moderiert von Daniel Höhnke und Tim Schestag, bietet der Podcast seit 2018 spannende Einblicke in aktuelle Trends und Entwicklungen im E-Commerce. Von praxisnahen Tipps für Unternehmer über tiefgehende Analysen bis hin zu innovativen Ideen - hier erfährst du alles, was du wissen musst, um im digitalen Handel erfolgreich zu sein. Egal, ob du gerade erst startest oder bereits ein etablierter Händler bist, die E-Commerce Dudes liefern wertvolle Inhalte und inspirierende Gespräche, die dich weiterbringen. Hör rein und entdecke, wie du deinen E-Commerce auf das nächste Level bringen kannst!

Welcome to the Energy Central Podcast Network—your ultimate resource for the biggest ideas, boldest perspectives, and best insights from across the electric power industry.

We publish…

Power Perspectives. From CEOs of major utilities to founders of energy tech startups pushing the envelope, Power Perspectives curates the news, thought leaders, and big picture conversations most important to modern power professionals—every week on Tuesdays, hosted by Jason Price and Matt Chester.

Piloting the Future. Hosts Kim Gergen and Lee Krevat go deep with the leaders, innovators, and forward thinkers responsible for not just imagining where our power future is headed…but building it day by day.

The GISt. This action-packed limited series demystifies the rapidly evolving world of Geographic Information Systems through focused, expert-led deep dives into the most future-defining GIS topics.

And there’s even more to come.

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Est 1986: We are Milwaukee's Hometown Rock!

New tracks tagged #Amazon