In this episode of Be EPIC, Matt is joined by four University of Arkansas students, Peyton Smith; Canon Reeves; Rex Hearn; and Kaushik Ramini, co-founders of MORE Technologies. The startup company specializes in the sale of 3-D printable robots and recently sold its technology assets and patent to Sphero. They discuss the process of beginning a startup and how the acquisition will shape their future.

Co-founders of MORE Technologies on the Process and Acquisition of their Startup

Kirsten James and Torey Morris are two recent graduates of the Walton College who used the resources and opportunities Walton College provides to their advantage professionally. In this episode of the Be EPIC podcast, Kirsten James and Torey Morris sat down with Matt Waller to discuss how the resources Walton provided helped them land internships, gain relevant experience, and take on leadership roles that would transform their college experience and resume.

Two outstanding Walton College students detail the impact Walton had on them & their future careers

In this episode, we talk with Robert Hisrich, Ph.D., Bridgestone Chair of International Marketing at the Kent State College of Business Administration. Dr. Hisrich has vast global experience as a visiting and honorary professor at more than eight universities in six different countries. He has authored or co-authored 36 books and written more than 300 articles on entrepreneurship, international business management, and marketing. Listen as Dr. Hisrich shares some career highlights and discusses the College’s entrepreneurship offerings.

#14 Breaking Down Business: Entrepreneurship, International Business and Graduate Education

If you are like most lash artists I know, you love to lash but after a few years of lashing, you have started to think about what new challenges can you take on?

Maybe you want to become a trainer? Maybe start a lash clothing line? Or maybe start the first-ever used lash extension recycling company (eww...please don't do this). Or maybe...start your own lash line? 

Sounds fun right? 

But what will it cost you? What will you need to sacrifice to the lash gods to make it a reality? 

In today's episode, we have Ilona Alidzaeva, the CEO of Revoläshion, come on our show and share all the deets on what you need to be prepared for if you want to start your own lash brand. She goes into great detail on her actual costs, and how long it took for her to bring her brand to life. 

We had so much to cover in this episode that we decided to cut it into two parts. You'll need to come back next week to catch the second half. 

These two episodes will truly give you a good idea of what you need to do if you are going to start your own lash line. 

BTW...if you already have a lash line and it's not quite taking off as you hoped, this is still a great episode for you as you might find out some of the things you need to do differently to get your brand going in the right direction. 

Revoläshion website: https://revolashion.com/
IG: @revolasion

ANNOUNCEMENTS:⁣⁣
⁣
THE LASHCONFERENCE 2021 (AKA LASHCON) TICKET SALES ARE UP!⁣⁣
⁣
Save November 6-8, 2021. ⁣⁣
⁣
There are three tickets to choose from:⁣⁣
⁣
𝐃𝐀𝐘𝐨𝐧𝐞 - This is for our bonus event on Friday. It includes a VIP ticket within. ⁣⁣⁣It's on November 5th and it's for lash artists who want to grow their leadership skills and be in a mastermind with other like-minded driven lash artists (limited seats).⁣⁣⁣ ⁣⁣
⁣
𝐕𝐈𝐏 - SOLD OUT - THE ONLY WAY TO GET A VIP TICKET NOW IS TO BUY THE DAYone TICKET. ⁣⁣
⁣
𝐁𝐔𝐒𝐈𝐍𝐄𝐒𝐒 - This is our standard ticket and you'll get access to almost everything minus some VIP perks. ⁣⁣⁣⁣⁣
⁣
JOIN OUR LASHCAST INSIDER CLUB:⁣⁣
Join the coolest club in the lash industry. You'll get discount codes to our webinars, trainings, LashCon, and our upcoming coaching program. ⁣⁣
⁣
https://mailchi.mp/lashcastpodcast.com/signup⁣⁣
⁣
WANT TO BE ON OUR PODCAST?⁣⁣
If you have a story or something (like lash or business tips) you'd like to share with our industry please email us at paul@lashcastpodcast.com. We are always looking for interesting stories and if you have one, please email us. ⁣⁣
⁣
IG: ⁣⁣
@lashcastpodcast⁣⁣
@thelashconference.con⁣⁣
⁣
Join our free Facebook group: www.facebook.com/groups/lashcastpodcast/⁣⁣
⁣
Contact Paul Luebbers: paul@lashcastpodcast.com

150. Ilona Alidzaeva of Revoläshion Breaks Down What It Costs to Start a Lash Brand Part 1

What does the future of business education hold over the next five or more years? We tackle that question and more in this provocative podcast with Caroline, Maria and John

The Future Of Business Education

Analyze your business to become knowledgeable and educated about what your target market demands.

In this episode, Nick Slavik speaks with Tom Droste of Estimate Rocket about the need of understanding business principles when attempting to quantify business performance. They discuss how to identify parts of your organization that are outside your control, the benefits of business training, and how business planning may positively influence and help your company reach the next level.

<a href="https://www.pcaoverdrive.org/videos/understanding-business-fundamentals">Watch the episode on PCA Overdrive</a>

PCA Overdrive is free for members.
Not a member? Try our 30-day, free trial; $5.99/mo after.
Download the app on the Apple Store or Google Play.

<a href="https://pcapainted.org/membership/">Become a PCA member</a>

Understanding Business Fundamentals: Ask A Painter

RUTHIE BELLE DISCOUNT CODE: LASHCAST
Save 20% for 30 days on all products

When we first started working in the last industry back in 2005, if you asked another lash artist for any sort of info or help, there'd be no way they'd do anything to help you. You'd have better luck breaking into Fort Knox than finding out what glue a lash artist was using. 

Thankfully our industry has changed a lot in the last six years and one of the people who has helped to bring that change is Ruthie Belle. 

We are excited to have lash legend Ruthie come on our podcast and share her wisdom and insight. Over the last few years, Ruthie has been building an online tool that she wants to give to you.  It's called "The Ultimate Guide for Lash & Brow Artistry", and it's packed full of information that can help you with your career. 

Truth is she could change you a lot of money for it but she's made it available for the industry for free.  

In this episode, Ruthie unpacks what is in her guide and shares details on how it call came together. 

To get access to this info click here: https://bit.ly/3KyBlOo

Website: https://www.ruthiebelle.com/
IG: @ruthiebelle

ANNOUNCEMENTS:⁣⁣⁣

TUSSANEE'S LASH RETENTION AND STYLING COURSE
	Feb 26-27 in Scottsdale, Arizona / LINK: https://bit.ly/33bZ867
	March 7-8 in Sydney Australia
	April 9-10 in Austin, Texas / LINK: https://bit.ly/2RQxwNL
	May 14-15 in New York / LINK: https://bit.ly/3fkHmzO
	June 4-5 Los Angeles, California / LINK: https://bit.ly/3njkUM6

Our classes are up for sale on our website: www.lashcastproductions.com

Or go to our IG page and look for the link in the bio.

LASH ALLERGY WEBINAR 

Our lash allergy course is back! If you want to learn how to stop losing clients to the lash allergy you need to take this webinar. To sign up click on the link below 

LINK: https://bit.ly/3gzDR7w

⁣JOIN OUR LASHCAST INSIDER CLUB:⁣⁣⁣
Join the coolest club in the lash industry. You'll get discount codes to our webinars, trainings, LashCon, and our upcoming coaching program. ⁣⁣⁣
⁣⁣
Go here to sign up: https://bit.ly/3eG7RPT
⁣⁣⁣
IG: ⁣⁣⁣
@lashcastpodcast⁣⁣⁣
@thelashconference.con⁣⁣⁣
⁣⁣
Join our free Facebook group: www.facebook.com/groups/lashcastpodcast/⁣⁣⁣
⁣⁣
Contact Paul Luebbers: paul@lashcastpodcast.com

Ep 179 Ruthie Belle Is All About Free Training & Has A Gift For the Lash Industry

Did you know that if you have employees, you are a coach to them? Whether it’s coaching them through being a better employee, leading them to fulfill their potential, or helping develop them as people in life, you’re still a coach! In today’s episode Payton Blaylock, founder of the Blaylock Group by EXP Realty joins us to share some principles and perspectives of how to more effectively coach and mentor others.

<a href="https://www.pcaoverdrive.org/videos/how-to-coach-and-mentor-others">Watch the episode on PCA Overdrive</a>

PCA Overdrive is free for members.
Not a member? Try our 30-day, free trial; $5.99/mo after.
Download the app on the Apple Store or Google Play.

<a href="https://pcapainted.org/membership/">Become a PCA member</a>

How to Coach and Mentor Others: Elite Business Advice

Often times, business owners are solely focused on the growth of their business which can lead to stress and burnout. In today’s episode, Chris Habermehl of CRH Electric explains how he uses his business to serve his life and the guardrails he has in place to avoid being overwhelmed and distracted from his 3 main priorities in life.

<a href="https://www.pcaoverdrive.org/videos/using-your-business-to-serve-your-life">Watch the episode on PCA Overdrive</a>

PCA Overdrive is free for members.
Not a member? Try our 30-day, free trial; $5.99/mo after.
Download the app on the Apple Store or Google Play.

<a href="https://pcapainted.org/membership/">Become a PCA member</a>

Using Your Business to Serve Your Life: Elite Business Advice

How To Help Your Customers Keep Their Word With You | Podcast Episode #33

One of the most frustrating situations as a medical sales rep is when the customer tells you one thing, then changes their mind later. This creates false optimism on the part of the rep and inevitably leads to distrust between the rep and the customer.

The question is, "How can we reduce the chances of your customers changing their mind later?" 

One of the best ways I have found to help with this is to ask for the customers' opinion or stance regarding the situation, instead of me telling them where I think we are at and asking for their approval. And this may sound trivial, but I do believe there is a significant difference in outcomes when this occurs. 

Understandably so, this is easier said than done, and I believe that is because most reps don't want to ask truly open ended questions of the customer. It leaves the door open for the customer to tell you to your face that they are leaning toward, or going with, the competitor - and most people don't like hearing that. However, if the customer is going to go with somebody else, you're just delaying the inevitable by not asking them up front.

Ultimately, you want to get the truth as soon as possible before the customers start banging their stake into the ground on one side or the other. If they are on your side, you can help them solidify their stance. But if they are leaning toward the competitor, you now have a chance at changing their stance if you catch it early enough.

We hope you enjoy this episode!

Learn How To Become A Medical Sales Rep: https://medicalsalescertificationprogram.com/

Interested In Personalized Coaching: https://medicalsalescertificationprogram.com/coaching

Subscribe To Our YouTube Channel: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

Follow Us On Social Media:
Instagram:
https://www.instagram.com/medicalsalescertification/

LinkedIn:
https://www.linkedin.com/company/medical-sales-certification-program/

Facebook:
https://www.facebook.com/MedicalSalesCertificationProgram

Twitter:
https://twitter.com/wood_kolby

#33 - How To Help Your Customers Keep Their Word With You

On this episode, we share an old story about playing catcher in baseball and the inability to block balls. It was only through intentional training that I was able to train my body to block the way it needed to.

In the same way with medical sales, we all must intentionally practice our craft so that it becomes second nature. 

We hope you enjoy this episode!

Learn How To Become A Medical Sales Rep: https://medicalsalescertificationprogram.com/

Interested In Personalized Coaching: https://medicalsalescertificationprogram.com/coaching

Subscribe To Our YouTube Channel: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

Follow Us On Social Media:
Instagram:
https://www.instagram.com/medicalsalescertification/

LinkedIn:
https://www.linkedin.com/company/medical-sales-certification-program/

Facebook:
https://www.facebook.com/MedicalSalesCertificationProgram

Twitter:
https://twitter.com/wood_kolby

#36 - What You Think Is Important, What You Do Is Importanter

On this episode, we discuss how simplicity usually wins in sales. Big words end up with disengaged customers. Your customers want the facts without any fluff.

Also, we discuss why win/win in sales isn't the right approach with customers. Yes, you need to be successful as a company, but your customers don't want to feel like you also think it's a good deal for you. They want to feel like they got a deal.

We hope you enjoy this episode!

Learn How To Become A Medical Sales Rep: https://medicalsalescertificationprogram.com/

Interested In Personalized Coaching: https://medicalsalescertificationprogram.com/coaching

Subscribe To Our YouTube Channel: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

Follow Us On Social Media:
Instagram:
https://www.instagram.com/medicalsalescertification/

LinkedIn:
https://www.linkedin.com/company/medical-sales-certification-program/

Facebook:
https://www.facebook.com/MedicalSalesCertificationProgram

Twitter:
https://twitter.com/wood_kolby

#37 - Why You Shouldn't Pursue Win/Win In Sales

On this episode, we discuss how to determine when to turn up the pressure on a deal or a customer and when to be patient. The fundamental question you should be asking yourself is, "Why isn't the customer moving in that direction automatically?"

This will give you insight for how to handle each individual sales situation.

We hope you enjoy this episode!

Learn How To Become A Medical Sales Rep: https://medicalsalescertificationprogram.com/

Interested In Personalized Coaching: https://medicalsalescertificationprogram.com/coaching

Subscribe To Our YouTube Channel: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

Follow Us On Social Media:
Instagram:
https://www.instagram.com/medicalsalescertification/

LinkedIn:
https://www.linkedin.com/company/medical-sales-certification-program/

Facebook:
https://www.facebook.com/MedicalSalesCertificationProgram

Twitter:
https://twitter.com/wood_kolby

#42 - When to Pressure Customers and When to be Patient

On this episode, we discuss the questions reps need to be asking to close the deals they aren't closing. And these questions typically have nothing to do with the product itself.

You need to walk the customer through the process of conversion and address any potential pitfalls along the way. If and when you outline the worst case scenario for the physician, the fear and uncertainty about switching vendors will be reduced.

We hope you enjoy this episode!

Learn How To Become A Medical Sales Rep: https://medicalsalescertificationprogram.com/

Interested In Personalized Coaching: https://medicalsalescertificationprogram.com/coaching

Subscribe To Our YouTube Channel: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

Follow Us On Social Media:
Instagram:
https://www.instagram.com/medicalsalescertification/

LinkedIn:
https://www.linkedin.com/company/medical-sales-certification-program/

Facebook:
https://www.facebook.com/MedicalSalesCertificationProgram

Twitter:
https://twitter.com/wood_kolby

#48 - Addressing Customer Risks and Concerns to Close Deals

On this episode, we discuss a recent sales call and follow up call where the deal came too easy. And we discuss what to do when the deal seems to have come too easy.

Learn How To Become A Medical Sales Rep: https://medicalsalescertificationprogram.com/

Interested In Personalized Coaching: https://medicalsalescertificationprogram.com/coaching

Subscribe To Our YouTube Channel: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

Follow Us On Social Media:
Instagram:
https://www.instagram.com/medicalsalescertification/

LinkedIn:
https://www.linkedin.com/company/medical-sales-certification-program/

Facebook:
https://www.facebook.com/MedicalSalesCertificationProgram

Twitter:
https://twitter.com/wood_kolby

#68 - Don't Take An Easy Yes As A Final Yes

Bridget helps us discover how to take the opportunities we have in business and be successful...all while juggling motherhood. As a mama to Ava, 9 and Royce, 3, she is familiar with the ups and downs of building a business, or in her case, multiple businesses all while trying to balance daily life with littles. She breaks down her tried and true methods for setting yourself up for success from the beginning and talks about how building a community instead of competition is incredibly important to your success. She lovingly refers to herself as a “boutiquing chicken farmer” and if that has you scratching your head a little, then you’ll definitely want to join in on this conversation to find out more. Show Note: https://www.michelleannhagen.com/post/003-bridget-kumm

003: How To Be A Successful Multi-Passionate Entrepreneur with Bridget Kumm

Ever feel like owning a business and having a family is a juggling act sometimes?&nbsp; It’s difficult to know how to prioritize your business goals and mesh those together with a busy family schedule that’s constantly evolving. Tabitha is a busy mama of two littles, a 4 year old boy and a 2 year old girl and she’d be the first to tell you that’s been true in her life. She is passionate about staying focused on the joy in motherhood and systematizing essential tasks to help you do just that. She has successfully developed practical solutions that take you from feeling exhausted and frustrated to energized and productive in your everyday mom life. She’s a lifelong Alaskan addicted to bulletproof coffee and self-help books and shares her ideas and tips on her blog, . Tabitha offers the Rise &amp; Shine Mini-Course to help empower mamas to master their mornings and is about to launch her brand new group coaching program, Simplify Motherhood- do less with more love! Let’s dive in to hear all about how we can set our day up for success by implementing 6 key steps into our routine.&nbsp; Show Notes: https://www.michelleannhagen.com/004-Tabitha-Cee

004 Rise and Shine With This 6 Minute Routine With Tabitha Cee

Have you thought to yourself, “I really want to start my own business, but I just don’t know how!” Maybe you’ve even said, “It all just seems so overwhelming! Where do I begin? What steps do I need to take?” In this episode, we hear from Hilary Krueger, a wife and mama of 3 who has figured out how to answer these questions and successfully scale her 3 businesses with ease and simplicity. She shares some straightforward business strategies and tips that when implemented to any business plan can have a radical impact on its success. Her enthusiasm for coming alongside women and helping them figure out the things they are passionate about is what motivates her in her business. She believes in the motto “Help first” and coming from a place of service will always pay off in the long run. Let’s dive in to hear what she has to say! Show Notes:  Facebook Community:  Instagram:  Podcast Instagram:  Website:  Show Partner:  CODE: BUSYYEARS20&nbsp; &nbsp;

How A Help First Attitude Can  Help You Start and Expand  Your Business

Do you have a team? Are you booth renting? Do you pay commission? Are you thinking of hiring other lash artists at some point? 

If you have staff...how's it working out for you? If you're like most salon owners I know, it's can be quite difficult to keep your business running smoothly, to be a strong leader, and to keep your business profitable.

No one is born knowing how to run a salon, and if you are like many lash artists I know, you probably just copied the salon you once worked for or worse (if you never worked for a salon) just make it all up as you go. If you want to have a strong and successful salon, you need to have a solid business system that really takes care of your staff. Winging it will only end up in a lot of pain and suffering. 

If you've been listening to our podcast, you know we're huge fans of Team-Based Pay or what I think is more accurate...Team-Based Culture. In today's episode, we have the head of education from Strategies, Michael Yost, joins us to talk about this amazing salon business system. Michael spoke at LashCon last year, and we want to share his talk to give you a preview of the kind of presentations you'll get at the VIRTUAL LashConference this November 15-16, 2020. 

If you have staff or if you ever want to hire staff, you seriously need to consider using the Team-Based Culture business model.  In today's episode, you'll get a good overview of what this system and how it can help you build the business of your dreams. 

We'll be back next week with two more LashCon preview episodes. If you like what you hear today, you'll want to sign up and join us on November 15-16, 2020! 

ANNOUNCEMENTS:

THE VIRTUAL LASHCONFERENCE  - November 15-16, 2020 

We're on a mission here at The VIRTUAL LashConference (LashCon) to make every lash artist profitable and professional. ⁣
⁣
First, we want to help lash artists become profitable. There are so many lash artists just squeaking out a living. We know we can all do better. 

Second, we want to see lash artists like you be more professional and as a result more respected. 
⁣
We want to equip lash artists with the best information regarding lashes, adhesives, techniques, and customer service. The better educated we are, the more confident we'll be and the more respected we'll be. ⁣
⁣
With these two ideas in mind, we are working hard to make sure The VIRTUAL LashConference helps you to become more profitable and professional. We have invited world-class speakers (many from outside the lash industry) to come and share their wisdom with us. ⁣
⁣
If you want to be profitable and professional, sign up for the con today. Tickets are currently $209.
⁣
We also have a payment plan where you only need to pay 50% now. ⁣
⁣
Go to www.thelashconference.com to sign up today!

GUEST ANNOUNCER LASCAST OPENING SCRIPT
Here is our script that you can use to record the opening to our show:
"Hi I’m (name) and I work at (name of biz) in (city, state) and I’m today’s guest announcer. You can find me on Instagram at (IG handle)! Cue the music…

In an industry where most of us spend the majority of our time working alone in a room, this podcast was created so you can learn, be encouraged, and find a connection with other lash and beauty professionals. This is the LashCast Podcast and here’s your host, Paul Luebbers."

PLEASE FOLLOW US!

IG: 
@lashcastpodcast
@thelashconference.con

Facebook: www.facebook.com/groups/lashcastpodcast/
Contact Paul Luebbers: paul@lashcastpodcast.com

96. LASHCON 2019 Replay - Michael Yost "What is Team-Based Culture?"

Podcast produced by the Painting Contractors Association (PCA). 

Join PCA as we interview industry experts on how to build stronger businesses.

Founded in 1884, PCA is the only national trade association dedicated to the success of painting contractors through ethics, education and excellence. Today, PCA is recognized and supported by many industry manufacturers and suppliers as the premier organization committed to helping professional painting contractors improve their business.

In an industry where most of us spend the majority of our time working alone in a room, this is a podcast where you can learn, be encouraged, be inspired and make connections with other lash and beauty professionals.

Walton Productions presents: Be EPIC The Podcast featuring Dr. Matt Waller.  In each episode you will hear from guests that will inspire you to be epic.  As experts in their field, they will emphasize strategy, leadership, and entrepreneurship.  This programming will highlight innovation and cutting-edge information that will leave you wanting more.  Be sure to connect with Matt Waller on LinkedIn to join the conversation, access show notes and discover fantastic bonus content.

Presented by the Ambassador Crawford College of Business and Entrepreneurship at Kent State University to provide students with a mobile-first, micro-learning experience.

New tracks tagged #Business Education