How can you achieve lasting success with your strategic partners?  Channel experts Nancy Ridge and Norma Watenpaugh share insights from their recent e-book on how a focus on partner experience that elevates customer experience is the key for driving breakthrough channel impact.

Partnership Impact - Nancy Ridge and Norma Watenpaugh

AcheiveUnite Founder & CEO Theresa Caragol shows how forging the strongest, most enduring partnerships comes down to the human factor, where authenticity and trust are the foundation.  Applying a new set of strategic business skills and a servant leader mindset are also essential for breakthrough impact.

People-Driven Partnerships - Theresa Caragol

What really goes into the biggest partner program evolution Cisco has launched in 20 years? In this episode of Shift Happens, host Jeff Edwards is joined by two powerhouse leaders — Elisabeth De Dobbeleer, SVP of the Cisco Partner Program, and Rhonda Henley, VP of Americas Partner Sales — to unpack what’s new, what’s working, and what’s still in motion with the Cisco 360 Partner Program.
They tackle:
• The mindset shift partners are making
• The biggest wins 
• What teams and partners can do today to set up for success
Insightful. Actionable. Real talk.
Grab your coffee or hit play on your commute — let’s make shift happen.

Shift Happens Episode 1: Unpacking the Cisco 360 Partner Program

Jason Gallo, Global VP of Partner GTM at Cisco, joins Jeff Edwards to unpack the latest evolution of the Cisco 360 Partner Program. From key truths about the new estimator tool to aligning partner investments with what’s next — this episode delivers the insights you need to lead with clarity and confidence.
Tune in and get ahead of the shift.

Shift Happens - Episode 2: A 360 degree shift

In this episode of Shift Happens, host Jeff Edwards talks with Ken Seitz, Senior Director at Cisco, about the Cisco 360 Partner Value Index (PVI)—a game-changing shift in how Cisco recognizes and rewards partner performance. They break down how the Partner Value Incentive works, what it means for branding and profitability, and how it’s helping partners sharpen their focus in key areas like networking, security, and AI.
Ken shares insights on the move from a one-size-fits-all recognition model to a more specialized approach, why predictability matters, and how partner feedback is shaping future improvements. Plus, you'll hear exactly what steps partners can take now to make the most of their Partner Value Index scores and the Cisco 360 Partner program.
Key takeaways:
• What the Partner Value Incentive is and why it matters
• How Partner scores impact branding and profit
• Why specialization is the new strategy
• The role of partner incentives
• Actionable ways to boost your Partner Value Index score

Shift Happens-Episode 4: Cracking the Code: Cisco 360 Partner Program & the Partner Value Index

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