Salesforce has two types of products to assist companies with their marketing strategies, Salesforce Marketing Cloud (SFMC) and Pardot. SFMC is usually used to focus on B2C (Business to Consumer) marketing, whereas Pardot is basically the best tool for B2B marketing. In this podcast, I will be discussing one of the primary B2B marketing tool, Salesforce Pardot, its features, and how it can be used in certain real-time scenarios. With Pardot, you can easily work on these processes, lead management, lead nurturing, and conversion. I will be taking some problem scenarios, and show how you can use Salesforce Pardot to tackle those issues.

New tracks tagged #Delipat