Welcome to Digital Sailors the place you can navigate through the vast ocean of the digital world. 

Digital Sailors Podcast

HOW TO APPROACH YOUR PLATFORM WITH CONTENT TO GROW WITH YOUR AUDIENCE.

DEFINING COMMUNITY AND FOLLOWING IN DIGITAL MEDIA

🎙️ Japan Today Spotlight: Is Japan’s media stuck in the past?
Legacy broadcasters like NHK, Fuji TV and TBS once defined Japan’s national conversation. But in the digital age, they’re struggling to adapt — weighed down by rigid hierarchies, aging audiences and slow innovation.

This episode explores why Japan’s biggest media outlets are falling behind, what’s keeping them from modernizing, and what it means for journalism’s future.

📰 Based on a Japan Today article by Jeff W. Richards: https://japantoday.com/category/features/opinions/japanese-media-giants-falling-behind-in-digital-age
📺 Watch the video version on YouTube:https://youtu.be/j0a2XB1E3bU

May 9, 2025 | Is Japanese media stuck in the past?

Episode 1: What Opportunities Does Social Media Present in the Fashion Industry?

Welcome to the Digital Rory Podcast! In this episode, I explore how social media is changing the fashion industry, from viral red carpet moments and influencers taking over the industry. 

We talk about:
- How social media platforms help emerging designers gain visibility
- Influencer marketing and the shift in brand power
- The Met Gala
- Fashions future in a fast past, digital world. 

Thanks for listening  

Digital Rory Podcast

It’s time for the Limies! In this special awards show episode of The Limelight Podcast, Chandler, Lauren, and Julia hand out honors to the standout moments, trends, and personalities that shaped the world of influencer marketing this year. From viral campaigns to unexpected collabs, the hosts reflect on what made waves—and why it mattered. Tune in for sharp insights and plenty of behind-the-scenes takes from the industry.

The Limie Awards!

In this episode, I explore how social media platforms like TikTok and Instagram have transformed how we approach fitness — from viral challenges to how athletes build personal brands. 

Podcast References:

Pegoraro, A., Scott, O. K. M., & Burch, L. M. (2021). Social media in sport: theory and practice. Routledge.
Smith, A. C. T., & Stewart, B. (2020). The special features of sport: A critical revisit. Sport Management Review, 23(2), 75-87.
Podcast Media Credits:

Intro & Outro Music: Pixabay (royalty-free) — https://pixabay.com/music/
Podcast cover art: Canva (free licensed elements)

Fitness & Social Media: The New Workout Culture (Podcast by Simrat Kanda)

No longer a standalone channel, DOOH is now deeply integrated into omnichannel strategies, thanks to advancements in automation, audience targeting, and measurement. Whether programmatically activated through DSPs or part of an experiential brand moment, DOOH offers both performance and presence. 
 
Today, we’re joined by two of the brightest minds pushing the medium forward: Sarah Kim, SVP Investment and Strategy at Talon Outdoor, and Scott Mitchell, Managing Director at Vistar Media. We’ll explore how advertisers are accessing and using DOOH in smarter, more creative ways — and what’s next for one of marketing’s most visible channels. 
 
Special thanks to Acast and Sleepless Studios for supporting our podcast. Acast’s commitment to the growth of podcasting in Canada is instrumental, and Sleepless Studios has provided an exceptional space to bring this conversation to life. 


https://www.linkedin.com/in/sarahkim-toronto/
https://www.linkedin.com/in/scott-mitchell-a9728327/
https://www.acast.com/en-us
https://www.sleeplessstudios.io/

The Business of Digital: Episode 34 - In Plain Sight - A Clear View on Digital Out of Home

From Placements to Platforms: A Social Worker’s View on Social Media

Trust in traditional public health systems is eroding. At the same time, health misinformation - and disinformation - is spreading faster than ever, reshaping how Canadians view and interpret  science and health care.

The 2025 Health and Media Annual Tracking Survey, commissioned by the Canadian Medical Association (CMA), found that 43% of Canadians are highly susceptible to health misinformation. The impact of this is significant with 37% having acted on online medical advice because they couldn’t access a family doctor, and nearly one in four experiencing negative health outcomes as a result.

The damage isn’t limited to physical health. Misinformation is also driving stress and fear — with 43% of Canadians reporting anxiety or mental distress linked to the spread of false or misleading health information.

The first of a series on the topic, in this episode of Santis Health’s podcast, Santis senior advisor Avis Favaro sits down with Dr. Brendan Carr, Senior Vice President, Management Consulting, and Dr. Joss Reimer, physician and former president of the CMA. Together, they unpack what’s driving the decline in trust in institutions and traditional sources of health information, the role of misinformation, disinformation and what can be done to rebuild confidence in science and care delivery.

This episode is for decision-makers who see trust not as lost, but as something we can rebuild — paving the way for stronger relationships and healthier communities.

--

Avis Favaro, Senior Advisor, Santis Health
Avis Favaro is an acclaimed medical journalist with decades of experience. As a Senior Advisor at Santis Health, Avis leverages her extensive background in uncovering and reporting on stories that matter to Canadians. Avis leads Santis' media and presentation training programming. 

Dr. Brendan Carr, Senior Vice President, National Practice Lead, Management Consulting, Santis Health
Dr. Brendan Carr is a distinguished health system leader who served as the President & CEO of the Nova Scotia Health Authority, William Osler Health System, and Island Health in British Columbia. He brings an array of expertise in strategic health system leadership and governance with a focus on improving outcomes and rethinking the delivery of care. Dr. Carr’s vast experience in enacting positive improvements and large scale initiatives make him uniquely-suited to providing guidance to Santis clients in the areas of stakeholder engagement, transformation, and strategic implementation.

Dr. Joss Reimer, Past President, Canadian Medical Association & Chief Medical Officer, Winnipeg Regional Health Authority
Dr. Joss Reimer is past president of the Canadian Medical Association and chief medical officer for the Winnipeg Regional Health Authority. She is an expert in public health, health communications, health equity and immunizations. She was also the medical lead and spokesperson for Manitoba’s COVID-19 Vaccine Taskforce and spent nine years as director of population health at the University of Manitoba. Dr. Reimer practices maternity care and has received awards such as Humanitarian of the Year by Doctors Manitoba and holds the King Charles III Coronation and Queen Elizabeth II Platinum Jubilee Medals.   She completed her medical training at the University of Manitoba and McMaster University and holds a master’s in public health focused on health communication.


Trust in Science:  Confronting Misinformation, Rebuilding Confidence

Why is AI changing the legal landscape in media? In this episode of AI with Shaily, I chat with Ursula Smartt, a unique voice in media law. We explore how she combines legal analysis with real courtroom stories, focusing on hot topics like social media and generative AI. Discover how her insights can help you navigate the evolving relationship between law and technology. Don't forget to like, follow, and share your thoughts! 🎙️📚⚖️

Unpacking Media Law with Ursula Smartt: The AI Effect

CEO of LadiieIvory Media LLC., A Digital Media Marketing and Advertising Company in Georgia.

A weekly roundup of the week's biggest — and smallest — national news, crime, politics and entertainment stories from Japan Today with a dash of opinionated commentary and a sprinkling of readers' comments. Ready for you every Friday evening (JST).

Rory | Digital Media & Screen Productions Student
Sharing creative projects and uni podcast work! Currently studying at Deakin University, passionate about media, storytelling and all things digital!

Unlock the secrets of data mastery with Shailendra, a 27-year veteran in AI, ML, and Data Science, driving AU$ 6 Billion in transformative value. As the author of 'Making Money out of Data,' their strategies redefine digital success. With expertise honed at IBM and Accenture, they drive innovation and data monetization. Explore how loyalty programs like Flybuys and Everyday Rewards revolutionize business—connect with Shaily today.

Established in 1997, The Interactive Advertising Bureau of Canada (IAB Canada) is the national voice and thought leader of the Canadian interactive marketing and advertising industry. We are the only trade association exclusively dedicated to the development and promotion of the digital marketing and advertising sector in Canada.

As a not-for-profit association, IAB Canada represents over 250 of Canada’s most respected advertisers, ad agencies, media companies, service providers, educational institutions and government associations. Our members represent a diverse range of stakeholders in the rapidly growing Canadian digital marketing and advertising sector, and include numerous small and medium sized enterprises.

The Limelight Podcast is brought to you by Digital Limelight Media. It is a podcast that brings to light the challenges, trends and strategies that  help make an aesthetic practice more successful. It features interviews with industry leaders to discuss internal practice challenges, advances in technology, dynamics in patient management, and the fundamentals of plastic surgery marketing. This show is designed to help providers and managers learn from their peers successes and shortfalls.

From the Burgundy Chairs is a podcast for health system leaders created by Santis Health. Bringing you insight, understanding, and thoughtful discussion on the issues affecting Canada’s health system, From the Burgundy Chairs will take you beyond the immediacy of the daily news cycle to untangle some of the health sector’s most intractable problems.

New tracks tagged #Digital Media